Product Marketing Manager

Job Description

We're looking for a Product Marketing Manager with 2-3 years of experience in SaaS, fintech, or B2B technology, who's passionate about building deep customer understanding and translating it into impactful product narratives and adoption strategies. You're someone who enjoys wearing multiple hatsworking with data, talking to users, shaping positioning, and collaborating across teams to bring great products to market. At HugoHub, Product Marketing is central to how we build and scale our Banking-as-a-Service (BaaS) platform. This role is not just about creating content, it's about connecting customer needs with product capabilities and market trends to inform what we build and how we communicate it. Responsibilities Uncover customer insights that inform product strategy and messaging. Craft positioning and messaging tailored to different segments of fintech startups, NBFCs, and digital banks. Lead go-to-market strategies for product launches and feature rollouts. Equip sales and partner teams with the tools they need to win. Drive feature adoption and close the feedback loop from the market back into the product roadmap. Requirements 2-3 years of experience in product marketing, preferably in a SaaS, B2B tech, or fintech environment. Proven experience collaborating with Product, Sales, and Customer Success teams. Ability to analyze user behavior, interview customers, and uncover actionable insights. Skilled at creating clear and compelling messaging, tailored to specific customer personas. Hands-on experience with GTM planning, content creation, and campaign execution. Familiar with tools like HubSpot, Google Analytics, Mixpanel, Notion, or similar. Exposure to developer-first platforms, APIs, or BaaS products is a strong plus. Strong communication skills with a balance of creativity and analytical thinking. Comfortable working in a fast-paced, high-growth startup environment. This job was posted by Sirisha Srikumar from Hugosave. Show more Show less