Presales Lead

About the role:

Key Responsibilities:

• Strategic Leadership

  : Act as a co-lead of the Pre-Sales function, ensuring balance of ownership and delivery across business-critical projects.

• Business Delivery

  : Oversee end-to-end Pre-Sales processes including acquisition, nurturing, conversion, and seamless customer transition, driving measurable top-line impact.

• Operations Excellence

  : Manage outsourced contact centre operations, ensuring high-quality delivery, optimized productivity, and scalability across multiple campaigns.

• Customer Insights & Analytics

  : Drive advanced analytics, predictive modelling, and segmentation to sharpen targeting, improve conversions, and influence product positioning.

• Vendor & Stakeholder Management

  : Build strong partnerships with vendor ecosystems while engaging effectively with senior internal stakeholders across Marketing, Sales, and Product.

• Technology & Process Optimization

  : Champion CRM adoption, data governance, and digital-first practices (email, BTL, automation) to drive process efficiency.

• People Leadership

  : Lead, mentor, and upskill a diverse team (internal and outsourced), fostering a culture of accountability, learning, and customer-centricity.

• Reporting & Governance

  : Deliver accurate, timely, and actionable reporting on business performance, campaign outcomes, and pipeline health.

Competencies:

• Strong understanding of lead lifecycle management and contact centre operations.
  
• Proven ability to scale and professionalize pre-sales functions in high-growth environments.
  
• Strong business acumen with experience in customer analytics and demand generation.
  
• Collaborative leadership style with the ability to influence across levels and functions.
  
• Fluency with CRM platforms, analytics tools, and MS Office Suite.
  

Qualifications & Experience:

• Graduate/Post-Graduate degree in Marketing, Operations, or related field.
  
• 10 to15 years of progressive experience in Pre-Sales, Demand Generation, or Customer Operations, with at least 5 years in a leadership role.
  
• Strong track record of driving measurable business outcomes through Pre-Sales.