PPC Specialist

Job Summary:

We are seeking a highly skilled and results-driven PPC Specialist with 3–4 years of hands-on experience in managing and optimizing paid media campaigns across various platforms. The ideal candidate should have a proven track record of delivering strong ROI for clients, along with deep expertise in performance tracking, conversion setup, and data-driven campaign optimization.

Key Responsibilities:

• Plan, execute, and optimize PPC campaigns across Google Ads, Meta (Facebook/Instagram) Ads, LinkedIn Ads, TikTok Ads, and Native Ads platforms.
• Conduct thorough keyword research, audience targeting, and competitor analysis to inform campaign strategy.
• Set up, monitor, and manage shopping ads, search, display, video, and retargeting campaigns.
• Implement accurate conversion tracking, pixel installation, tag management, and event setup.
• Monitor campaign performance, analyze KPIs, and adjust bids, creatives, or targeting strategies to maximize ROI.
• Generate detailed performance reports and provide actionable insights to improve campaign results.
• Coordinate with design/content teams for ad creatives and landing pages.
• Stay updated with the latest industry trends, platform updates, and best practices in PPC and paid advertising.

Required Skills & Qualifications:

• 3–4 years of proven experience in managing PPC campaigns.
• Strong expertise in Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, and Native Ads.
• Hands-on experience in performance tracking, conversion tracking, and conversion setup.
• In-depth knowledge of Google Shopping Ads and e-commerce PPC strategies.
• Ability to analyze campaign data and generate meaningful insights.
• Familiarity with tools like Google Tag Manager, Google Analytics, Facebook Pixel, etc.
• Excellent communication and reporting skills.
• Google Ads Certification (preferred but not mandatory).

How to Apply:

If you’re ready to take the next step in your PPC career, send your updated resume to:
hr@techpumpkin.ca
Contact: 7657944657

Job Types: Full-time, Permanent

Pay: ₹30,000.00 - ₹40,000.00 per month

Benefits:

• Health insurance
• Paid sick time

Experience:

• PPC Campaign Management: 3 years (Preferred)

Language:

• English (Preferred)

Shift availability:

• Day Shift (Preferred)
• Night Shift (Preferred)

Work Location: In person