Offline Channal Lead

Location:

Job Purpose:

The Offline Channel Recruitment Head will be responsible for managing and overseeing the end-to-end recruitment process for drivers through offline channels. This includes developing strategies, executing recruitment campaigns, and leading a team to identify, source, and hire drivers from various offline sources.

Key Responsibilities:

• Recruitment Strategy Development:

• Develop and implement a comprehensive recruitment strategy to source and hire drivers through offline channels.
• Lead the Field Sales Executive channel for the city
• Identify key offline channels (job fairs, local recruitment agencies, community outreach,vendors etc.) to attract drivers.

• Team Leadership:

• Lead, train, and mentor a team of recruitment officers focused on offline driver recruitment.
• Provide coaching and feedback to the team to improve sourcing techniques and ensure alignment with recruitment goals.

• Offline Recruitment Campaigns:

• Design and execute offline recruitment campaigns, including job fairs, walk-in interviews, and partnerships with local organizations.
• Manage relationships with recruitment agencies and third-party vendors to source potential candidates.
• Build and maintain a pipeline of qualified drivers for ongoing and future recruitment needs.

• Recruitment Process Management:

• Oversee the complete recruitment process from sourcing, interviewing, and selection to final offer and onboarding.
• Develop and maintain effective evaluation criteria for driver selection to ensure quality hires.
• Monitor and track recruitment metrics to measure campaign effectiveness and optimize sourcing strategies.

• Driver Retention Initiatives:

• Work closely with the operations teams to develop retention strategies that help retain drivers in the long term.
• Implement and track engagement and onboarding programs to ensure high levels of satisfaction and reduce turnover.

Qualifications:

• Education:

• Bachelors degree in Business Administration, or a related field.
• Relevant certifications or training in recruitment and talent management are a plus.

• Experience:

• At least 5-7 years of experience in recruitment, with a focus on driver or blue-collar worker hiring.
• Minimum of 3 years in a leadership or managerial role overseeing offline recruitment teams.
• Strong understanding of offline recruitment channels such as job fairs, community outreach, and local partnerships.
• Proven experience in high-volume recruitment and scaling recruitment operations effectively.

• Skills:

• Strong leadership and team management skills.
• Excellent communication and interpersonal skills, with the ability to interact with diverse candidate groups.
• Ability to develop and execute strategic recruitment plans.
• Data-driven mindset with the ability to track and report on recruitment metrics..

• Personal Attributes:

• Highly organized and detail-oriented.
• Proactive, results-driven, and able to meet recruitment targets under tight timelines.
• Passionate about building and nurturing strong teams.
• Strong negotiation skills and ability to close candidates effectively.

Preferred Qualifications:

• Experience in the transportation or logistics industry is a strong advantage.
• Knowledge of recruitment automation tools and systems.
• Proficiency in local languages and familiarity with the local recruitment landscape.

What We Offer:

• Competitive salary and benefits package.
• Opportunity to lead and shape a growing recruitment function.
• A dynamic and inclusive work culture.
• Career growth and development opportunities within a fast-paced, expanding company.