Meta Ads Specialist

Company Description

Herbalmax Healthcare Private Limited, based in Gurugram, India, is known for its premium-quality, health-friendly products designed for modern urban lifestyles. The extensive product range includes weight loss solutions, natural hair-regain products, dietary supplements for stamina and muscle strength, and more. Herbalmax prioritizes outstanding product quality and exceptional customer service to build lasting relationships with its clients. The company's mission is to offer pure, natural, and convenient health products that foster customer loyalty and well-being.

Role Description

₹20L+ monthly ad spends

You will be accountable for improving key performance metrics (ROAS, CPL, CAC), running A/B tests, analyzing data, and presenting insights to stakeholders. The role requires close coordination with creative teams to develop high-converting ad assets and staying updated on Meta’s latest features and policies.

This position plays a critical part in scaling customer acquisition, retention, and remarketing funnels for a fast-growing D2C health & wellness brand.

Required Skills & Qualifications

• Proven experience managing

  minimum ₹20L monthly spend

  on Meta Ads
• Strong understanding of key performance metrics (ROAS, CAC, CTR, CPM, CVR, LTV)
• Hands-on experience with

  CBO, ABO, Dynamic Ads, Advantage+

• Proficiency in

  Meta Ads Manager, Google Analytics, and attribution tools

• Strong analytical abilities + proficiency in

  Excel/Google Sheets

• Ability to manage multiple campaigns under tight deadlines
• Excellent communication skills and a data-driven mindset

✔ Preferred Qualifications

• Experience in

  D2C / E-commerce

  marketing
• Familiarity with other paid platforms (Google Ads, TikTok, YouTube, LinkedIn)
• Knowledge of

  Shopify/WordPress

  , pixel setups, event tracking
• Experience scaling campaigns across different geographies

You can contact :-7303044215 Or hr@herbalmax.in