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7.0 - 10.0 years
25 - 30 Lacs
Gurugram, Mumbai (All Areas)
Work from Office
Greetings from HR Central !! A leader in Affiliate Marketing and a leading APAC-based Ad tech platform powering brand growth with performance is looking for you. Please find below the job description. Job Title: Senior Sales Manager (Video Ad Sales) Location: Gurgaon or Mumbai Department: Sales & Business Development Reports To: Head of Sales About the Role: We are seeking a high-performing Senior Sales Manager to drive new business acquisition with top-tier global brands, focusing on video-based programmatic and DV 360 media solutions . The ideal candidate has a strong client roster, a sharp understanding of the digital ad sales ecosystem, and experience in closing large-scale deals. Key Responsibilities: Drive acquisition of new clients from a list of the Top 50 global brands across target verticals. Pitch and sell DV 360, immersive video, and programmatic media solutions to brand decision-makers/ C-level executives. Leverage your existing client network to accelerate deal velocity and build new relationships. Craft and deliver compelling sales presentations and proposals tailored to client objectives. Collaborate with internal strategy, creative, and operations teams to ensure solution alignment and delivery. Track pipeline progress, forecast revenue, and report on KPIs. Represent the company at key industry events, panels, and networking forums. Requirements: 7-10 years of experience in digital media sales, with a focus on programmatic video or DV360 solutions. Strong existing relationships and client-book within global consumer brands and/or media buying agencies. Proven ability to pitch and win business from Alco-Beverage, Gaming, Fashion, Tech, QSR, and FMCG clients. Experience managing complex sales cycles and multi-stakeholder deals. Excellent communication, negotiation, and storytelling skills. Strong understanding of Media buying and digital ad tech ecosystem, including DSPs, SSPs and targeting/data platforms. Familiarity with performance, brand-lift, and viewability metrics in video. Preferred Qualifications: Background in music, entertainment, or content-driven media platforms. In case you find this position suitable then kindly send your updated CV to tina.sapra@hr-central.in with the below details: 1. Current CTC 2. Expected CTC 3. Notice Period 4. Current Location 5. Years of experience in Digital Media Sales 6. Years of experience in Video ad sales 7. Experience in which type of Media Platform backgrounds 8. Do you acquire new clients. 9. What % of your role is in new client acquisition 10. How many clients did you get on your own 11. Please name those clients 12. Do you generate business through existing clients. (If yes then what %) 13. What is your a) Annual Target b) Target Achievement 14. Clients domain and names 15. Handling a team of how many members Thanks and Regards, Tina Sapra HR Central https://www.linkedin.com/in/tina-sapra-331954241
Posted 3 weeks ago
3.0 - 8.0 years
3 - 4 Lacs
Kolkata
Hybrid
Take care of public relations ( PR ) of the company. Media handling, press release, media co ordination, develop relation with media for better coverage, ideation of PR activities that clients can do. Content. Communication. Events. Social Media. Required Candidate profile Must be an experienced PR professional with excellent Media handling and media relationship skills, Press Release, ideation for PR activities for clients. May also send CV to: ophirjobs@gmail.com
Posted 3 weeks ago
5.0 - 8.0 years
10 - 15 Lacs
Chennai
Work from Office
About the Role: We are looking for a marketing communications leader who can elevate the brand value of Bhumi. You will develop marketing communication strategies for better engagement with employees, volunteers, donors, partner organisations and corporate companies. You will lead a dynamic, driven, and passionate young team of employees and volunteers. Envision the most effective Marcomms team dedicated to advancing Bhumis goals. Responsible for building, growing, and managing this team effectively, ensuring that team members are highly skilled, motivated, and aligned with the organizational values. Primary Responsibilities: Create innovative communication ideas and deploy industry best practices to enhance effectiveness in building Bhumi brand. Design and monitor targeted online and offline campaigns. Use data insights and feedbacks for identifying growth opportunities Strategize and execute brand and lead generation campaigns for potential stakeholders: volunteers, donors and organisations like Corporates, colleges, schools etc. Strategize and support digital fundraising and engagement initiatives to acquire and retain donors and fundraisers Other Responsibilities: Develop and execute a comprehensive marketing and communications strategy that aligns with Bhumis mission and goals. Oversee the creation of marketing materials, digital content, and press releases to ensure consistent messaging across all platforms. Lead social media strategy, enhancing Bhumis presence on various platforms to engage with volunteers, donors, and partners. Collaborate with program teams to highlight successes and stories from Bhumis initiatives such as Ignite, Catalyse, and the Bhumi Fellowship. Analyze and report on the effectiveness of MarComms strategies in achieving organizational objectives, making data-driven adjustments as needed. Foster a culture of innovation within the MarComms team, encouraging new ideas and approaches to reach and engage our target audiences. Responsible for orchestrating a cohesive PR strategy that amplifies Bhumis message, enhances its public image, and supports its overall marketing and communication goals Educational Qualification/Experience: 5-8 years of experience in the marketing / communications role Bachelors/Masterdegree in marketing, journalism, business, or related field Prior experience of working or volunteering with NGOs Knowledge Skill sets required: Creatively curious mind with a flair for copywriting and content creation for traditional as well as new-age social media channels Good understanding of web analytics, digital and social media marketing Use latest measurement frameworks for performance-driven marketing An effective storyteller and build the brand using related and consistent content Should be tech savvy. Knowledge of marketing tech stack is good to have Willingness to work in a multicultural environment, network and collaborate with volunteer coordinators based out of cities where Bhumi is present Strong project management skills with ability to supervise multiple projects Proven track record of developing and executing marketing strategy Others: Designation: Manager to Senior Manager based on the candidateprofile Remuneration: Based on the candidateprofile Scope: Full Time Age Criteria: Reporting to: Co-founder/Senior Manager - Marcomms Expected Joining Date: August 2025 Location: Chennai(preferred) or remote Minimum Commitment (in years): 3
Posted 3 weeks ago
7.0 - 10.0 years
25 - 30 Lacs
Gurugram, Mumbai (All Areas)
Work from Office
Greetings from HR Central !! A leader in Affiliate Marketing and a leading APAC-based Ad tech platform powering brand growth with performance is looking for you. Please find below the job description. Job Title: Senior Sales Manager Strategic Accounts (Video Programmatic & DV 360) Location: Gurgaon or Mumbai Department: Sales & Business Development Reports To: Head of Sales About the Role: We are seeking a high-performing Senior Sales Manager to drive new business acquisition with top-tier global brands, focusing on video-based programmatic and DV 360 media solutions . The ideal candidate has a strong client roster, a sharp understanding of the digital ad sales ecosystem, and experience in closing large-scale deals. Key Responsibilities: Drive acquisition of new clients from a list of the Top 50 global brands across target verticals. Pitch and sell DV 360, immersive video, and programmatic media solutions to brand decision-makers/ C-level executives. Leverage your existing client network to accelerate deal velocity and build new relationships. Craft and deliver compelling sales presentations and proposals tailored to client objectives. Collaborate with internal strategy, creative, and operations teams to ensure solution alignment and delivery. Track pipeline progress, forecast revenue, and report on KPIs. Represent the company at key industry events, panels, and networking forums. Requirements: 7-10 years of experience in digital media sales, with a focus on programmatic video or DV360 solutions. Strong existing relationships and client-book within global consumer brands and/or media buying agencies. Proven ability to pitch and win business from Alco-Beverage, Gaming, Fashion, Tech, QSR, and FMCG clients. Experience managing complex sales cycles and multi-stakeholder deals. Excellent communication, negotiation, and storytelling skills. Strong understanding of Media buying and digital ad tech ecosystem, including DSPs, SSPs and targeting/data platforms. Familiarity with performance, brand-lift, and viewability metrics in video. Preferred Qualifications: Background in music, entertainment, or content-driven media platforms. In case you find this position suitable then kindly send your updated CV to tina.sapra@hr-central.in with the below details: 1. Current CTC 2. Expected CTC 3. Notice Period 4. Current Location 5. Years of experience in Digital Media Sales 6. Years of experience in Programmatic Video or DV 360 solutions 7. Years of experience in Strategic Accounts 8. Experience in which type of Media Platform backgrounds 9. Do you acquire new clients. 10. What % of your role is in new client acquisition 11. Do you generate business through existing clients. (If yes then what %) 12. What is your a) Annual Target b) Target Achievement 13. Experience in connecting with the CXO level team at the client side 14. Global Experience: Yes/No (If yes then please mention the regions) 15. Clients domain and names 16. Handling a team of how many members Thanks and Regards, Tina Sapra HR Central https://www.linkedin.com/in/tina-sapra-331954241
Posted 3 weeks ago
4.0 - 6.0 years
6 - 8 Lacs
Bengaluru
Work from Office
Janaagraha is looking for a Senior Associate Social Media, Content, and Communication who will lead our digital presence and storytelling across social media platforms while supporting the Communication team in creating compelling content for various channels. The Senior Associate must have strong expertise in social media strategy and management, excellent written communication skills, and the ability to work independently while mentoring junior team members. They must also be passionate about urban governance and civic engagement, quick to respond to current events with posts and campaigns, and keen to explore new media innovations in communication. KEY RESPONSIBILITES Social Media Management and Strategy: Develop and execute comprehensive social media strategies across Facebook, X, Instagram, LinkedIn, and YouTube to amplify Janaagraha s mission and work. Create engaging social media content including posts, stories, reels, and campaigns that drive audience engagement and community building. Monitor and respond to social media trends/current events, track performance metrics, and provide regular analytics reports with actionable insights. Manage social media calendars, schedule posts, and ensure consistent brand voice across all platforms. Respond to comments, messages, and engage with followers to build an active online community. Collaborate with programme teams to identify and share compelling stories and insights on social media. Content Creation and Communication: Develop content for various products such as emailers, annual reports, social media posts, videos, podcasts, etc. Create and copyedit content for the website and internal publications by liaising with internal programme teams and external partners and vendors. Lead copyediting for reports and papers with minimal supervision. Ensure standardisation of language and tone of voice across all collaterals to ensure brand consistency. Ensure adherence of the Janaagraha brand guidelines across all reports, papers, newsletters, emailers, social media posts, etc. Support programme teams in the development of event-related collaterals (such as invitations, web pages, emailers, etc). Manage vendor relationships for content creation and provide guidance on deliverables. Lead brainstorming sessions and contribute to the development and implementation of Janaagraha s communication strategy. Mentor and guide junior team members on content creation and social media best practices. QUALIFICATIONS AND EXPERIENCE A Post Graduate/Graduate degree in Communications, Media, Marketing, Digital Marketing or the disciplines of Urban Governance and Public Policy is preferred. 4 to 6 years of work experience in communications with at least 2-3 years focused on social media management. Proven track record of managing social media accounts for organisations, preferably in the non-profit or social impact sector. Experience with social media management tools, analytics platforms, and content creation software. KEY COMPETENCIES Exceptional command over language and strong storytelling abilities. Passion for urban governance, public policy, and civic issues, and the ability to translate complex and nuanced content into accessible content. Ability to create visually appealing content and basic graphic design skills. Deep understanding of social media platforms, their algorithms, and best practices for engagement. Strong analytical skills to interpret social media metrics and translate insights into strategy. Excellent project management skills and ability to handle multiple campaigns simultaneously. Must be comfortable working with multiple stakeholders and tight deadlines. Leadership qualities and ability to mentor junior team members. Strong understanding of digital communication trends and willingness to experiment with new formats. ADDITIONAL INFORMATION Janaagraha is an equal opportunity employer and offers a highly dynamic and enabling work environment. We provide competitive remuneration commensurate with relevant experience, skillsets, and background. This position is based out of Bengaluru and will report to the Head of Branding and Communication.
Posted 3 weeks ago
8.0 - 10.0 years
15 - 20 Lacs
Bengaluru
Work from Office
The position will drive Embassy REIT s public relations, external communications, and social media strategy, and content marketing efforts. This role will lead proactive media relations, develop compelling narratives, manage digital reputation, and support brand-building across tenants, investors, media and stakeholder audiences. The role will work closely with cross-functional stakeholders and the management team to raise the brand profile of Embassy REIT. Key Responsibilities: Public Relations & Media Engagement Develop and execute Embassy REIT s media strategy to strengthen visibility across top-tier media platforms. Manage all media outreach, press releases, media briefings, interviews, and spokesperson positioning. Build and maintain strong relationships with key journalists, editors, and media outlets. Manage media strategy for major announcements including quarterly earnings, key business initiatives, partnerships, reports, and other events. Monitor news trends and identify opportunities for Embassy REIT to contribute or be featured. Produce informative and engaging articles, and other written materials that showcase industry expertise and thought leadership. Manage crisis communication and issue response preparedness in coordination with leadership. Coordinate with PR agency partners to execute integrated campaigns with strong media impact. Track PR performance using defined KPIs. Social Media & Digital Brand Presence Manage Embassy REIT s social media presence across LinkedIn, Instagram, X, Facebook, YouTube and other platforms. Develop and manage the content for social media, and other digital channels aligning with business milestones, campaigns, and thought leadership goals. Lead creation of videos, graphics, reels, and carousels in partnership with design and digital teams. Track performance metrics, engagement levels, and implement learnings into content strategy. Brand & Marketing Support Collaborate with leasing, asset management, projects, investor relations, and other internal teams to align messaging for thought leadership opportunities and high-impact content. Contribute to large-scale event branding and communications, tenant-focused campaigns, and experience programs to strengthen occupier relationships. Develop content for various client communications, including presentations, newsletters, events, videos, and other formats. Manage sponsorship strategy for events, create branded content for partnerships and key marketing initiatives. Qualifications and Work Experience: Bachelor s or Master s degree in PR, Marketing, Communications, or related field. 8-10 years of experience in public relations, corporate communications, brand marketing, ideally with listed entities. Strong media network across business and financial media in India. Excellent written and verbal communication skills. Experience managing agencies and cross-functional stakeholders. Knowledge, Skills and Competencies: In-depth understanding of public relations strategies and media landscapes. Strong grasp of brand positioning and marketing principles. Leadership and team management. Strategic thinking and problem-solving. Creativity and innovation. Strategic planning and campaign execution. Proficient in content creation and storytelling.
Posted 3 weeks ago
5.0 - 7.0 years
15 - 20 Lacs
Gurugram
Work from Office
Overview: As our Social Media Account Manager, you will be the heart and soul of our clients online presence. You will be responsible for creating and nurturing a thriving community on our social media platforms, where our fans and followers can connect with each other and with us. Roles & Responsibilities: Develop and implement a comprehensive social media strategy that aligns with the clients overall marketing goals. Ideate and create engaging and shareable content that resonates with the brands target audience. (Take examples of Zomato/Swiggy and other viral brands). Working very closely with creative and other strategy stake-holder to create meaningful communication for campaign and always-on deliverables. Manage and curate our social media channels, ensuring consistent brand voice and messaging. (Youll need to be on top of your game here. No Errors please) Monitor social media trends and insights to identify opportunities for growth and engagement. Analyse social media data and report on the performance of our campaigns. (Youll need to be insightful and not just copy paste numbers from excel into a PPT). Collaborate with other departments to ensure our social media efforts are integrated with our broader marketing initiatives. Requirements: Bachelors degree in marketing, communications, or a related field, or equivalent experience. 5-7 years of experience managing brands on social media. Proven track record of creating engaging and shareable content. Excellent written and verbal communication skills.
Posted 3 weeks ago
4.0 - 5.0 years
2 - 6 Lacs
Gurugram
Work from Office
Overview: As our Social Media Account Manager, you will be the heart and soul of our client s online presence. You will be responsible for creating and nurturing a thriving community on our social media platforms, where our fans and followers can connect with each other and with us. Roles & Responsibilities: Develop and implement a comprehensive social media strategy that aligns with the client s overall marketing goals. Ideate and create engaging and shareable content that resonates with the brand s target audience. (Take examples of Zomato/Swiggy and other viral brands). Working very closely with creative and other strategy stake-holder to create meaningful communication for campaign and always-on deliverables. Manage and curate our social media channels, ensuring consistent brand voice and messaging. (You ll need to be on top of your game here. No Errors please) Monitor social media trends and insights to identify opportunities for growth and engagement. Analyse social media data and report on the performance of our campaigns. (You ll need to be insightful and not just copy paste numbers from excel into a PPT). Collaborate with other departments to ensure our social media efforts are integrated with our broader marketing initiatives. Requirements: Bachelors degree in marketing, communications, or a related field, or equivalent experience. 4-5 years of experience managing brands on social media. Proven track record of creating engaging and shareable content. Excellent written and verbal communication skills.
Posted 3 weeks ago
4.0 - 7.0 years
20 - 25 Lacs
Gurugram
Work from Office
Overview: We are seeking an experienced Digital Media Planner to join our digital media team. The ideal candidate will be responsible for developing, implementing, and managing effective digital media strategy across various platforms. The ideal candidate should have a deep understanding of the digital landscape, and a proven track record of successful campaign management. Roles & Responsibilities: Managing and optimizing media plans through all the digital channels including Google search, GDN, YouTube and Facebook/Twitter. Creating digital media strategy and plan across digital channels. The ideal candidate should have managed a monthly budget of 1.5 Cr to 3 Cr or annual budget of 18 to 30 Cr before. Cross functional team coordination on a day to day basis - Search, Social, Media Operations, Media finance Good understanding and relationship with direct publishers like TOI, Hotstar etc. Daily optimization of campaigns. Understanding of programmatic tools like DV360, Amazon & Flipkart DSP. Media buying and rate negotiation with publishers. Evaluation of multiple media properties. Exploring multiple innovative tools and properties. Annual and campaign media strategy with insights. Able to work on Annual and ad-hoc operating plans with daily reporting to multiple teams. Do the end to end campaign management including providing the supporting documents to media finance team for billing. Requirements: Bachelors degree in marketing, advertising, or a related field 4-7 years of experience in digital media planning and buying. Excellent communication and presentation skills. Should be proficient in Ms Excel. Strong knowledge of digital advertising platforms (eg, Google Ads, Facebook Ads, DSPs). Proficiency in analytics tools (eg. Google Analytics, Adobe Analytics). Strong problem-solving and analytical skills. Strong client relationship management skills. Ability to work independently and manage multiple projects. Experience with programmatic advertising and data management platforms is a plus.
Posted 3 weeks ago
7.0 - 12.0 years
7 - 11 Lacs
Mumbai
Work from Office
Who we are: Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation. Burson is part of WPP (LSE/NYSE: WPP), the creative transformation company. For more information visit bursonglobal.com and follow us on LinkedIn and Instagram . More about the role: Burson , is looking for a Senior Account Manager- Public Relations for our Mumbai location. In this role, you are expected to support day-to-day client activities and provide guidance to junior team members through ongoing counsel and effective delegation. You will contribute to Burson s performance by managing client relationships and integrated communication (IC) programs, satisfying, and delighting clients, helping, generate new business and growing existing accounts. You are required to support our corporate strategy and your practice or office to help ensure superior client service, a winning culture and profitability. Burson is the global leader in communications, purpose built to create value for our clients through reputation. What you ll do: Client Service: Stay current on your clients businesses, industries and competitors and use your knowledge to develop comprehensive, strategic, and integrated communications programs that complement the client s business objectives and deliver results. Act as a day-to-day client leader and maintain a clear and consistent communication channel between the client and the account team. Be actively involved and oversee quality implementation for one or a group of accounts within time and budget constraints. Manage client relationships and be the client s key contact, counselor, and strategic thinker. Timely Decision Making - The ability to identify a problem and find solutions. Makes decisions in a timely manner, using available information and under tight deadlines. Have strong verbal and written communication skills including development of various types of materials such as Q&A, key messages, holding statements, press release etc. Be able to support the senior managers and leaders in resolving client issues. Maintain a strong rapport with journalists/bloggers/media members who cover your clients industries and businesses to optimize channels. Help develop media strategies, write pitch letters, and respond to media queries. Stay updated on social media channels, trends and analytical tools and make recommendations to strengthen our capabilities. Support the digital media strategy implementation. Business Development: Support the Directors and other senior leaders to identify new business opportunities within existing and potential clients. Be proactive during new business brainstorms and take ownership of portions of new business proposals under the guidance of Directors and senior leaders. Experience that contributes to success: 7+ years of relevant experience in public relations or a related field. Proven ability to understand and implement processes, effectively aligning teams to new tasks and workflows. Excellent communication, interpersonal, and presentation skills. Strong organizational and time management abilities. You belong at Burson: Our vision is for Burson to be the leading academy company for creative communications professionals and emerging leaders. We provide a dynamic environment where ambitious colleagues come to elevate their skills, expand their networks, and ultimately, produce the best solutions for today s leading brands. Our commitment to your growth is reflected in our robust benefits and people programs, which include professional development opportunities, mentorship programs with industry leaders, a vibrant and inclusive company culture fostering collaboration and innovation and packages designed to reward and retain top talent. We invest in our people because we believe their success is our success. At Burson, we re an agency of learn-it-alls. We recognize that the things we do best, creativity and communications, require a level of nuanced understanding. That s why it s imperative for us to hire extraordinarily talented people of all backgrounds and identities. Without that we can t do the essential work of inspiring bold ideas, fostering constructive dialogue, cultivating meaningful experiences, and driving innovation and creativity for our partners. Your unique point of view your talent is what makes you a #BursonPerson, and it s how we deliver exceptional results for our clients, together. We believe the best work happens when were together, fostering creativity, collaboration, and connection. Thats why we ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. When you click the "Submit Application" button below, this will send any information you add below to Burson. Before you do this, we think its a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.
Posted 3 weeks ago
8.0 - 13.0 years
20 - 30 Lacs
Gurugram
Work from Office
Air India Express is hiring for Sr. Manager - Offline Marketing for Gurugram (Head Quarters). Interested candidates are requested to please provide an updated resume at swati.chouhan@airindiaexpress.com Job Purpose The Marketing Manager will collaborate with the Head of Brand, Social, Design, and Content to develop and implement offline customer experience marketing plans that align with the brands business objectives. This role will focus on enhancing the customer journey through impactful outdoor advertising and engaging offline experiences, ultimately driving flight and ancillary revenue. Role & responsibilities Strategic Planning: Develop and execute strategic and tactical marketing plans that enhance offline customer experiences and meet defined business goals. Campaign Management: Act as the primary internal point of contact for campaign planning and execution across all offline marketing functions, including outdoor advertising, promotions, and partnerships. Collaborate with internal creative teams to ensure consistent messaging and branding. • Cross-Functional Collaboration: Work closely with teams in Sales, Distribution, Customer Happiness, and Commercial Planning to create and execute high[1]impact offline campaigns that resonate with target audiences. Cost Management: Optimise media spend for offline campaigns by monitoring and reporting on key performance indicators, including cost of acquisition, ROI, and the impact on brand awareness and customer engagement. Performance Tracking: Track, measure, and report on the performance of offline marketing initiatives, providing insights to improve future campaigns. Agency Collaboration: Partner with creative and media agencies to execute offline advertising campaigns and related programs effectively. Market Opportunities: Identify opportunities for enhancing the offline customer experience and expanding the brands presence in key markets Preferred candidate profile Strategic Thinker: Ability to develop long-term marketing strategies aligned with business objectives. Analytical Mindset: Strong capability to analyze data and metrics for informed decision-making. Collaborative Leader: Proven ability to work effectively across teams and build strong stakeholder relationships. Detail-Oriented: Meticulous attention to detail in planning and executing marketing initiatives. Strong Communicator: Excellent verbal and written communication skills. Experience & Qualification 6+ years specifically in media planning or marketing Media Planning Manager of a travel commerce website or agency working on B2C Product or Service 5+ years experience managing media planning and performance marketing for an industry leader (#1 or #2) in travel and tourism (aviation/hospitality / OTAs) MBA / Post-Graduate Degree in Marketing from a premier institute (IIM A/B/C/L/K/I, ISB, FMS, XLRI, SPJIMR etc.)
Posted 3 weeks ago
5.0 - 9.0 years
13 - 18 Lacs
Gurugram
Work from Office
Job Title - IMU Brand and Marketing Strategist Senior Manager Management Level :06 Senior Manager Location:NCR Must have skills: Strategic brand planning, content marketing, campaign development, stakeholder management, digital and social media strategy Good to have skills: Social commerce experience, data-driven marketing, performance marketing knowledge Job Summary : We are seeking a Senior Manager Brand and Marketing Strategist to lead and shape strategic marketing initiatives across high-impact industry verticals. This role is ideal for someone passionate about storytelling, digital innovation, and data-informed branding. Youll play a critical role in current and upcoming engagements , helping our clients achieve brand resonance, customer engagement, and commercial outcomes through smart marketing. Roles & Responsibilities: Lead end-to-end brand and content strategy for enterprise-level clients across sectors Drive the strategic vision for marketing campaignsfrom insight generation to execution oversight. Develop data-backed personas, content frameworks, and go-to-market strategies tailored to each client's objectives. Collaborate with creative, digital, performance, and media teams to ensure cohesive campaign integration. Work closely with client stakeholders to understand business objectives and translate them into impactful marketing programs. Contribute to pitch development and business growth through consultative engagement. Stay ahead of market trends, competitive insights, and new technologies including social commerce innovations. Professional & Technical Skills: Proven experience in developing brand positioning, messaging architecture, and integrated campaign strategies. Strong understanding of content marketing ecosystems (owned, earned, and paid media). Skilled in customer journey mapping, content lifecycle planning, and editorial governance. Proficiency in using analytics tools and performance data to refine marketing tactics. Strong storytelling, presentation, and communication skills Experience working in or with digital-first and agile environments Believes in the power of brands Additional Information: NA About Our Company | AccentureQualification Experience: Minimum 12+ year(s) of experience is required Educational Qualification: Masters degree in business administration (MBA) or post graduate degree in management (PGDM) from premier institutes preferred
Posted 3 weeks ago
5.0 - 10.0 years
5 - 8 Lacs
Patna, Ranchi
Work from Office
The Project Manager Communication Specialist will play a critical role in promoting organizational best practices, leading Information, Education & Communication (IEC) campaigns, driving strategic communication initiatives, and managing key events under Project Pragati . This position is responsible for strategic content development, documentation, stakeholder engagement, and government liaison to ensure effective implementation and dissemination of project outcomes. Key Responsibilities Program Implementation & Communications Document best practices through multimedia content (e.g., video documentaries, case studies, and print collateral) for dissemination at national and international platforms. Conceptualize and execute communication campaigns, including career and livelihood awareness initiatives under government schemes to increase open school enrollments. Plan and manage project-related events such as conferences, seminars, roundtable discussions, knowledge forums, training sessions, and field visits. Prepare comprehensive communication and outreach materials, including press briefs, newsletters, media content, and social media posts. Government Liaison Build and maintain strong working relationships with state-level government departments and officials. Represent the organization in official meetings, workshops, and initiatives to align project goals with state education policies. Facilitate collaboration with government bodies for effective program delivery and policy integration. Stakeholder Engagement Engage with educational institutions, NGOs, and community-based organizations to expand outreach and strengthen program visibility. Forge strategic partnerships to support the sustainability and scale of career awareness initiatives. Monitoring, Evaluation & Reporting Develop and maintain monitoring and evaluation frameworks to assess communication effectiveness and project performance. Generate periodic reports for internal teams and external stakeholders, highlighting key achievements, learnings, and recommendations. Social Media & Digital Communication Design and implement comprehensive social media strategies to increase digital engagement and visibility of government programs. Create and manage engaging content for various platforms; track analytics to optimize outreach. Support the development of campaigns for specific departmental initiatives and public awareness efforts. Qualifications and Experience Postgraduate degree in management, marketing, media & communication, or a related field. Minimum 5 years of experience in communications, public relations, or media management, preferably in the development or social sector. Proven track record in designing and implementing IEC campaigns and managing external communications. Key Competencies and Attributes Strong experience in developing and executing communication strategies across various media channels. Demonstrated ability to influence policy discussions and contribute to reform initiatives. Expertise in organizing knowledge-sharing forums and documenting outcomes for replication and scalability. Proficiency in data visualization and the creation of outcome-based dashboards. Excellent written and verbal communication skills in both English and Hindi. Strong interpersonal and stakeholder management capabilities. High proficiency in MS Office, internet-based tools, and social media platforms.
Posted 3 weeks ago
5.0 - 10.0 years
5 - 8 Lacs
Patna, Ranchi
Work from Office
The Project Manager Communication Specialist will play a critical role in promoting organizational best practices, leading Information, Education & Communication (IEC) campaigns, driving strategic communication initiatives, and managing key events under Project Pragati . This position is responsible for strategic content development, documentation, stakeholder engagement, and government liaison to ensure effective implementation and dissemination of project outcomes. Key Responsibilities Program Implementation & Communications Document best practices through multimedia content (e.g., video documentaries, case studies, and print collateral) for dissemination at national and international platforms. Conceptualize and execute communication campaigns, including career and livelihood awareness initiatives under government schemes to increase open school enrollments. Plan and manage project-related events such as conferences, seminars, roundtable discussions, knowledge forums, training sessions, and field visits. Prepare comprehensive communication and outreach materials, including press briefs, newsletters, media content, and social media posts. Government Liaison Build and maintain strong working relationships with state-level government departments and officials. Represent the organization in official meetings, workshops, and initiatives to align project goals with state education policies. Facilitate collaboration with government bodies for effective program delivery and policy integration. Stakeholder Engagement Engage with educational institutions, NGOs, and community-based organizations to expand outreach and strengthen program visibility. Forge strategic partnerships to support the sustainability and scale of career awareness initiatives. Monitoring, Evaluation & Reporting Develop and maintain monitoring and evaluation frameworks to assess communication effectiveness and project performance. Generate periodic reports for internal teams and external stakeholders, highlighting key achievements, learnings, and recommendations. Social Media & Digital Communication Design and implement comprehensive social media strategies to increase digital engagement and visibility of government programs. Create and manage engaging content for various platforms; track analytics to optimize outreach. Support the development of campaigns for specific departmental initiatives and public awareness efforts. Qualifications and Experience Postgraduate degree in management, marketing, media & communication, or a related field. Minimum 5 years of experience in communications, public relations, or media management, preferably in the development or social sector. Proven track record in designing and implementing IEC campaigns and managing external communications. Key Competencies and Attributes Strong experience in developing and executing communication strategies across various media channels. Demonstrated ability to influence policy discussions and contribute to reform initiatives. Expertise in organizing knowledge-sharing forums and documenting outcomes for replication and scalability. Proficiency in data visualization and the creation of outcome-based dashboards. Excellent written and verbal communication skills in both English and Hindi. Strong interpersonal and stakeholder management capabilities. High proficiency in MS Office, internet-based tools, and social media platforms.
Posted 3 weeks ago
4.0 - 9.0 years
12 - 18 Lacs
New Delhi, Gurgaon/Gurugram, Delhi / NCR
Work from Office
Roles and Responsibilities Media Planning & Strategy (Full Funnel / Organic & Paid) Understand client goals, market, competitors to strategically plan and create media plans to achieve defined goals. Assessing the impact of strategies implemented in the curated plan and recommend edits to achieve set goals. Amalgamation of Real-time Strategies/ Changes in the ongoing media plan as per clients immediate needs. Lead strategic initiatives for the clients and derive key insights as per actions overtaken periodically (Weekly, Monthly, Quarterly) Media Innovation & Team Growth Be the centre point of innovation and adapt new marketing technologies & media channels within the company. Understand and stay current on industry trends, competitive landscape, and internal product development efforts. Explore and implement new channels to our media mix. Demonstrate results basis the innovation, driven within the company. While leading the innovation within the organization, facilitate / conduct periodic trainings to help upskill respective teams. Client Retention/ Strategic Relations: While driving results via planning & innovation, ensure the clients are satisfied & continue to collaborate with us efficiently as they scale. Periodically set up strategic meetings with clients to drive better engagement & long term retention. Team Collaboration & CXO Engagement Closely engage with CXOs to drive long term organization vision & goals. Collaborate with cross functional team to drive results throughout the client funnel. Lead innovative projects within the ecosystem to improve overall delivery & results across the organization. What we need Graduate/ Postgraduate in any Specialization 4+ years of experience in the media planning and strategy. Ability to drive strategic discussion with clients. Proven experience of managing a large team and fast growing business. Professional Attributes Hands-on, action-oriented approach to problem solving A team player with strong leadership and project management capabilities Strong verbal and written communication Strong analytical and problem-solving skills Personal Attributes Persistent with a high sense of ownership Strong interpersonal and influencing skills, with a closure mindset Demonstrate ability to work in a fast paced, hyper-normal growth environment Join us and write the future of Digital Marketing.
Posted 3 weeks ago
7.0 - 12.0 years
11 - 15 Lacs
Mumbai
Work from Office
The purpose of this role is to provide support and assistance in all areas of managing the client s business and keeping day to day activities running smoothly. Job Description: Develop and execute strategic business plans to drive growth and retention for key clients. Lead media planning across both digital and offline channels , ensuring integration and coherence with the overall media strategy. Foster strong client relationships, understanding their unique needs, and providing tailored solutions to meet their objectives. Manage business teams, encouraging collaboration and high performance. Work closely with cross-functional teams, including buying, operations, finance, strategy, and analytics, to deliver comprehensive services. Craft compelling narratives and presentations to effectively communicate strategies and results to clients and stakeholders. Monitor industry trends and competitor activities to proactively adjust strategies and maintain a competitive edge. The incumbent should have a knowledge of the planning process to be able to collaborate with the Integrated planning team on day to day and candence wise planning work Location: Mumbai Brand: Iprospect Time Type: Full time Contract Type: Permanent
Posted 3 weeks ago
4.0 - 8.0 years
8 - 12 Lacs
Mumbai
Work from Office
The purpose of this role is to provide support and assistance in all areas of managing the client s business and keeping day to day activities running smoothly. Job Description: Develop and execute strategic business plans to drive growth and retention for key clients. Lead media planning across both digital and offline channels , ensuring integration and coherence with the overall media strategy. Foster strong client relationships, understanding their unique needs, and providing tailored solutions to meet their objectives. Manage business teams, encouraging collaboration and high performance. Work closely with cross-functional teams, including buying, operations, finance, strategy, and analytics, to deliver comprehensive services. Craft compelling narratives and presentations to effectively communicate strategies and results to clients and stakeholders. Monitor industry trends and competitor activities to proactively adjust strategies and maintain a competitive edge. The incumbent should have a knowledge of the planning process to be able to collaborate with the Integrated planning team on day to day and candence wise planning work Location: Mumbai Brand: Iprospect Time Type: Full time Contract Type: Permanent
Posted 3 weeks ago
6.0 - 10.0 years
10 - 14 Lacs
Mumbai
Work from Office
The purpose of this role is to provide support and assistance in all areas of managing the client s business and keeping day to day activities running smoothly. Job Description: Develop and execute strategic business plans to drive growth and retention for key clients. Lead media planning across both digital and offline channels , ensuring integration and coherence with the overall media strategy. Foster strong client relationships, understanding their unique needs, and providing tailored solutions to meet their objectives. Manage business teams, encouraging collaboration and high performance. Work closely with cross-functional teams, including buying, operations, finance, strategy, and analytics, to deliver comprehensive services. Craft compelling narratives and presentations to effectively communicate strategies and results to clients and stakeholders. Monitor industry trends and competitor activities to proactively adjust strategies and maintain a competitive edge. The incumbent should have a knowledge of the planning process to be able to collaborate with the Integrated planning team on day to day and candence wise planning work Location: Mumbai Brand: Iprospect Time Type: Full time Contract Type: Permanent
Posted 3 weeks ago
2.0 - 3.0 years
1 - 5 Lacs
Lucknow
Work from Office
IGTAPPS - Social Media Executive | Senior Executive Jobs in Lucknow, Uttar Pradesh Apply For Job Title We offer Custom Software Development & Enterprise Mobile Apps Development utilizing technology Social Media Executive Social Media Executive Responsibilities: Running company social media advertising campaigns. Formulating high-quality novel written and visual content for each social media campaign. Building a social media presence by maintaining a solid online presence. Monitoring the companys brand on social media. Building brand awareness by engaging relevant influencers. Managing our online communities to ensure respectful and appropriate engagement Responding to comments on each of our accounts. Overseeing customer service provided via social media. Analyzing data to determine whether social media campaigns have achieved their objectives. Coaching employees company-wide on content creation best practices. Develop, implement and manage our social media strategy Define most important social media KPIs Manage and oversee social media content Measure the success of every social media campaign Stay up to date with latest social media best practices and technologies Use social media marketing tools such as Buffer Attend educational conferences Work with copywriters and designers to ensure content is informative and appealing Collaborate with Marketing, Sales and Product Development teams Monitor SEO and user engagement and suggest content optimization Communicate with industry professionals and influencers via social media to create a strong Requirements and skills Proven work experience as a Social media Executive Hands on experience in content management Excellent copywriting skills Ability to deliver creative content (text, image and video) Solid knowledge of SEO, keyword research and Google Analytics Knowledge of online marketing channels Excellent communication skills Analytical and multitasking skills .
Posted 3 weeks ago
1.0 - 5.0 years
1 - 4 Lacs
Gurugram
Work from Office
About The Role We're looking for a creative and driven Social Media Executive to help execute our social media strategy, create killer content, and engage our growing community Reporting to the Brand Manager, you'll be hands-on in bringing the Fitty brand to life online, primarily on Instagram This is a fantastic opportunity to learn and grow within a fast-paced startup environment during an exciting 0-1 brand journey. Specifically, This Role Will Involve Create engaging, on-brand social media content (visuals, copy, Reels, Stories) tailored for Fitty's Gen Z audience. Brainstorm fresh and creative ideas for social media campaigns, contests, and daily content. Monitor social channels, respond to comments and DMs promptly, drive conversations, and provide excellent customer support. Assist the Brand Manager in coordinating activities with social media influencers. Help maintain and execute the social media content calendar. Stay updated on the latest social media trends, platform features, and relevant cultural moments. Assist in tracking key social media metrics and compiling reports. Ideal Candidate Will Have Excellent written and verbal communication skills, with an authentic voice suitable for Gen Z. Strong understanding of Instagram and other relevant social media platforms. Creative mind-set with a keen eye for visual aesthetic Basic understanding of social media analytics Familiarity with content creation tools (e.g., Canvas, basic video editing) is a plus. Passionate about social media, wellness, fitness, and current trends. Paturally creative, proactive, and brimming with ideas. Empathetic and skilled in customer interaction. Highly organized, reliable, and detail-oriented. Eager to learn, adapt, and contribute in a dynamic start-up setting Qualifications Bachelor's degree preferred (Marketing, Communications, Journalism, or related field). 1-2+ years of hands-on experience in social media management or content creation (professional or significant personal/internship experience) A portfolio showcasing content creation skills (especially for Instagram) is highly desirable.
Posted 3 weeks ago
3.0 - 5.0 years
50 - 100 Lacs
Mumbai
Work from Office
Description Mindshare is an agency of GroupM, the world s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Manager - The Exchange to join us. You should be proficient in creating integrated media solutions and manage multiple brands. You will also be responsible for handling day to day operations and ensure smooth functioning of the team and processes. At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us. Mindshare is an agency of GroupM, the world s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Director- Media Planning to join us. You should be proficient in creating integrated media solutions and manage multiple brands. You will also be responsible for handling day to day operations and ensure smooth functioning of the team and processes. At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us. Reporting of the role This role reports to: Client Leader 3 best things about the job: 1.Working for the fastest growing FMCG client, it provides and asks for unusual approach to the traditional media 2.Attain strong understanding of cross channel media strategy by working on fastest growing and diversified category In this role, your goals will be: In three months: Understand the category and brand objectives for the year Understand and take initiative towards agencies goal for the year. In six months: Successfully lead the account and engage with the client on brand s media approach Initiated & delivered at least 2 key projects Understands the In-house products/software s very well to demonstrate the same during client conversations In 12 months: Worked on Award entries Built high credibility with the team & client What your day job looks like at Mindshare: Provide strategic communications & planning leadership on your set of brands Help build effective media interventions on the back of strong Communication planning Act as a senior level contact for the client and have a strong understanding of cross channel media strategy. Should be able to lead strategic conversations on Media and communication planning Be responsible for the planning team career development & progression in the team Develop creative ideas and disruptive communication innovations for the client, aligned with their business, customer, and brand goals. What you ll bring: Hand on experience on FMCG for 3 years Expertise on TV planning Working knowledge of digital platform Good in communication and ability to present well Would prefer candidates from agencies. Persuasiveness Pro-activeness Communication skills Stake holder management Makes good presentations Minimum qualifications: Minimum 3-5 Years of experience handling offline and Digital Experience in handling FMCG clients in top agencies is preferred E-commerce and digital is musts have MBA - Marketing More about Mindshare We were born in Asia in 1997, a start up with a desire to change the media world. Now we are a global agency with more than 7,000 employees in 116 offices across 86 countries, operating as one team - #teammindshare . We believe that in today s world, everything begins and ends in media. We aim to be our clients lead business partner, to grow their business, and drive profitability through adaptive and inventive marketing. We do this through speed, teamwork and provocation and by operating as a network of networks rather than a rigid hierarchy. We create new things and have fun doing it. Whenever and wherever you join us, you open a door to opportunities in any and of all aspects of media, technology and innovation. We will support you, recognize you and reward you, making Mindshare the place where you do the best work of your career. Mindshare APAC has won 500 awards in the last year alone, including Agency Network of the Year 2017 by both the MMA SMARTIES and Campaign Asia for the fifth and third consecutive year, respectively. Mindshare is part of GroupM, the media investment management arm of WPP, the world s leading communications services group. To learn more about Mindshare and our philosophy of Original Thinking, visit us at www.mindshareworld.com and follow us on Twitter @mindshare and facebook.com/mindshareapac and linkedin.com/company/mindshare . About India 2020 brought opportunities for brands to innovate because of which we saw an evolving media stack. The growth of digital is set to soar high because of changing consumer habits. With approximately 500 million smartphone users, low-priced data plans, 45 to 50 million e-commerce shoppers, approximately 60 OTT offerings and a young population, India is a mobile-first internet market. It is also one of the top 10 ad spend markets in the world and is set to climb the ranks. Global big tech corporations have made considerable investments in top e-commerce/retail ventures and Indian start-ups, blurring the lines between social media, e-commerce and mobile payments, resulting in disruption on an unimaginable scale. At GroupM India, there s never a dull moment between juggling client requests, managing vendor partners and having fun with your team. We believe in tackling challenges head-on and getting things done. GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity - it s about belonging. We celebrate the fact that everyone is unique and that s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.
Posted 3 weeks ago
6.0 - 11.0 years
8 - 13 Lacs
Mumbai
Work from Office
Skills:. Strategic Planning, Digital Marketing, Brand Management, Product Launch, Customer Segmentation, Brand Awareness & Reputation Management, Engagement & Audience Growth, marketing head, Responsibilities:- Develop and implement a robust social media strategy that aligns with the companys overall marketing objectives and business goals. Enhance brand awareness and reputation by creating and curating compelling content that resonates with our target audience. Establish the brand as a thought leader in personal finance across social media platforms. Oversee the creation of high-quality, engaging, and informative content, including graphics, videos, blogs, infographics, and more Ensure that all content is consistent with the brand voice and messaging. Manage and grow the companys presence on social media platforms, including but not limited to Facebook, Instagram, Twitter, LinkedIn, and YouTube. Foster and manage online communities by engaging with followers, responding to comments, and facilitating discussions around personal finance topics. Monitor social media performance using analytics tools Track key metrics, analyse trends, and provide regular reports to senior management. Proactively manage potential social media crises, ensuring timely and appropriate responses to any negative feedback or issues that arise. Lead and mentor a team of social media professionals, fostering a collaborative and innovative work environment. Keep up with the latest trends, tools, and best practices in social media marketing
Posted 3 weeks ago
2.0 - 3.0 years
7 - 11 Lacs
Mumbai
Work from Office
Edelman is a voice synonymous with trust, reimagining a future where the currency of communication is action. Our culture thrives on three promises: boldness is possibility, empathy is progress, and curiosity is momentum. At Edelman, we understand diversity, equity, inclusion and belonging (DEIB) transform our colleagues, our company, our clients, and our communities. We are in relentless pursuit of an equitable and inspiring workplace that is respectful of all, reflects and represents the world in which we live, and fosters trust, collaboration and belonging. About the Company We are a leading global communications marketing firm helping business and organisations evolve, promote, and protect their brands and reputations. We are independent and family owned, which allows us the freedom to deliver original thinking and invest in our clients. We have deep expertise and advise on consumer trends, research, analytics and insights, corporate reputation, health, technology, capital markets, crisis, energy, and government affairs. About the Team We create commercial value by delivering campaigns and advisory work for companies and brands that operate in the full glare of the public spotlight and whose reputations shape their businesses. We have deep industry expertise and advise on integrated media strategy, digital and content production, crisis planning & response, litigation & legal affairs, employee engagement & advocacy, research & analytics, capital markets and government affairs. We take pride in delivering exceptional work for our clients but, at our core, we are a non-hierarchical team who like to spend time together in and out of the office. We are relentlessly collaborative, and supported by leadership who champion and celebrate our collective achievements. About the Role We are looking for an ambitious, motivated, and proactive individual to join the Edelman Corporate Technology team. The Senior Account Executive role requires a candidate with excellent writing, attention to detail and media handling skills, and the ability to drive forward the day to day running of one of Edelmans biggest clients. The ability to act as a main point of contact for the client, support junior team members and collaborate and integrate with other parts of the business will also be key. Key Responsibilities: Excellent eye for what makes a truly great story and broad knowledge of the Indian media landscape and beyond The candidate will be a key point of contact for clients and be able to own and lead specific projects as well as day to day account activity This will include research and vetting of executive speaking and media opportunities, development of executive briefing materials, drafting of LinkedIn content and issues and crisis management Playing a key role in the research, planning and execution of key business milestones Practical and solid understanding of the earned, owned, paid and social media space and how to incorporate these channels into client plans for holistic communications programmes Producing content; writing/editing press releases, social media content, briefing documents and communications plans It will also include supporting on new business pitches with research, slide development and media/social insights and contributing to internal marketing for the corporate team Finally, the candidate will be competent in handling multiple clients, have exceptional attention to detail, can operate in a fast-paced team and will need to be able to demonstrate their breadth of experience across traditional media, social and digital Key Requirements: Desire to work as part of a large team in a busy, fast paced and highly motivated working environment Excellent verbal and written skills, ability to articulate point of view with confidence and gravitas Proven track record in prioritising workload as well as supporting junior team members Ability to service multiple clients, work in a matrix structure, and prioritise deliverables Ability to balance quick hits and longer-term strategy and understanding the difference Team player, collaborative, non-hierarchical Ability to manage both up and down and take overall responsibility of day to day client deliverables Experience of integrating with different practices / teams on cross-business work, ability to work collaboratively with a variety of people to meet client expectations Interest in current affairs, news, international business, and consumes media in all forms A creative problem solver Delivery-driven with ability to take responsibility of tasks and accounts A desire to share previous expertise and experience to enhance work of the team Keen to carve out distinctive role and use own initiative to help the running of the team We are dedicated to building a diverse, inclusive, and authentic workplace, so if you re excited about this role but your experience doesn t perfectly align with every qualification, we encourage you to apply anyway. You may be just the right candidate for this or other roles.
Posted 3 weeks ago
1.0 - 5.0 years
7 - 11 Lacs
Bengaluru
Work from Office
Lead Social Media We're Hiring! About ALLEN ALLEN Digital is where innovation meets excellence in education Building on the unmatched legacy of ALLEN Career Institute"”with 36+ years of leadership in test prep and a proud network of over 30 lakh students"”we are transforming the future of EdTech, one student at a time. In just a short span, ALLEN Digital has proven that one can ace JEE or NEET by studying online, from the comfort of their home! Hundreds of our online students have secured seats in top IITs and government medical colleges, establishing that success knows no boundaries when equipped with the right guidance and resources. Our cutting-edge platform delivers personalised, technology-driven learning to lakhs of students, redefining education with accessibility, scalability, and impact Backed by the expertise of industry leaders and a passionate team of innovators, ALLEN Digital is proving that world-class education is just a tap away, no matter where you are Here, you will collaborate with some of the brightest minds in the industry, including experts from global tech giants like Meta, Amazon, and Flipkart, as well as alumni of premier institutions like IITs and IIMs. With a culture that values agility, innovation, and collaboration, ALLEN Digital offers a vibrant and supportive environment where ideas turn into action. If shaping the future of education excites you, ALLEN Digital is the place to be Join us and be part of this transformative journey thats already making waves. Lets build the future of learning together! Roles & Responsibilities Develop and Execute Lead-Generation Focused Social Media Strategy Create and implement a comprehensive social media strategy that aligns with business objectives and addresses the unique needs of the education sector. Develop lead generation-driven content strategies that guide prospective students through the enrolment funnel from awarenessto decision-making. Design and oversee compelling content creation tailored for platforms like YouTube, Instagram, Facebook, Reddit, Quora, Telegram, and others, with a focus on driving scale, engagement, and lead generation through targeted campaigns. Implement a robust influencer marketing strategy to drive lead generation and conversion, collaborating with key influencers to produce authentic, action-oriented content. Lead a High-Impact Team across channels Build and mentor a team of content creators and social media specialists across a range of channels. Set clear performance metrics that include social media and business targets. Collaborate with Cross-Functional Teams to Drive Consideration for ALLEN Online Work closely with the Academic team to develop valuable content for the student community, analyse performance, and revise plans Partner with internal marketing counterparts to create social media plans for course launches, product feature introductions, and more Align the content calendar to support overarching business objectives and key academic events, ensuring campaigns are structured to drive consideration for ALLEN Online. Analyse Performance tying Social Media Metrics to Business performance Track and analyse social media metrics and campaign effectiveness with an eye towards driving exponential growth in ALLEN Onlines social media presence Build consumer journeys from social media channels to app/website, monitor traffic, app downloads, leads and conversions. Criteria 8+ years of experience in Social Media Extensive experience with YouTube. Strong analytical skills and understanding of performance metrics that extends off-platform. Experience with platforms such as Telegram, Quora, and Reddit preferred. Ability to work effectively with cross-functional teams and manage multiple business priorities concurrently. Experience with social media content plans on highly technical subjects preferred. Comfortable speaking in English and Hindi. Highly organised with strong attention to detail. Show more Show less
Posted 3 weeks ago
2.0 - 5.0 years
4 - 7 Lacs
Bengaluru
Work from Office
Position - Executive - Media & PR Work Location - Yeshwanthpur, Bangalore Experience - 2+Yrs Job Description :- Strategic Communication: Develop and implement communication strategies that enhance the organisation visibility and public engagement. Collaborate with different departments to create coherent messaging across all platforms. Media Relations: Build and maintain strong relationships with media professionals and outlets to promote the organisation activities and achievements. Manage press inquiries and interview requests, and prepare press materials including releases, briefs, and media kits. Content Creation: Produce compelling content for various platforms such as the organisation website, social media, newsletters, and annual reports. Ensure content aligns with the foundations brand and communication guidelines. Digital Media: Oversee the organisation digital media presence, including content creation and monitoring for social media platforms. Analyze digital media performance and develop strategies to increase engagement and reach. Event Management: Assist in organizing public events and press conferences to promote organisation initiatives and successes. Coordinate with vendors and partners to ensure event success. Others :- 2-4 years of experience in a communication, public relations, or media role, preferably in a non-profit or CSR environment. Strong writing, editing, and verbal communication skills. Proven ability to manage projects from conception to completion. Ability to work effectively in a team and independently. Pls share your resume to jobs@akshayapatra.org
Posted 3 weeks ago
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The media strategy job market in India is a dynamic and growing field with ample opportunities for job seekers. With the rise of digital media and advertising, the demand for professionals skilled in media strategy has also increased. Media strategy roles involve planning, implementing, and monitoring advertising campaigns across various channels to reach the target audience effectively.
These cities are known for their vibrant media and advertising industry, offering a plethora of opportunities for media strategy professionals.
The average salary range for media strategy professionals in India varies based on experience and location. Entry-level positions may start around ₹3-5 lakhs per annum, while experienced professionals can earn upwards of ₹15-20 lakhs per annum.
A typical career path in media strategy may include roles such as: - Junior Media Strategist - Media Strategist - Senior Media Strategist - Media Planning Manager - Media Director
As professionals gain experience and expertise, they can progress to higher levels of management within the field.
In addition to expertise in media strategy, professionals in this field may benefit from skills such as: - Data analysis - Digital marketing - Market research - Communication skills - Budgeting and forecasting
Having a well-rounded skill set can enhance one's effectiveness in media strategy roles.
As you explore opportunities in media strategy jobs in India, remember to showcase your expertise, skills, and passion for the field during interviews. Stay updated on industry trends, hone your skills, and prepare thoroughly to land your dream job confidently. Good luck on your job search journey!
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