1493 Media Planning Jobs - Page 25

1Digital is looking for Social Media Professional to join our dynamic team and embark on a rewarding career journey Develop and execute a social media strategy that aligns with our brand and business goals Create and curate engaging, relevant, and on-brand content for social media platforms Manage and grow our online community by responding to comments and messages in a timely and professional manner Monitor and analyze the performance of our social media campaigns using tools such as Google Analytics and social media analytics platforms Collaborate with other team members to ensure that our social media efforts are integrated with other marketing efforts and aligned with our overall business objectives

1Digital is looking for Social Media Professional to join our dynamic team and embark on a rewarding career journey Develop and execute a social media strategy that aligns with our brand and business goals Create and curate engaging, relevant, and on-brand content for social media platforms Manage and grow our online community by responding to comments and messages in a timely and professional manner Monitor and analyze the performance of our social media campaigns using tools such as Google Analytics and social media analytics platforms Collaborate with other team members to ensure that our social media efforts are integrated with other marketing efforts and aligned with our overall business objectives

1Digital is looking for Social Media Professional to join our dynamic team and embark on a rewarding career journey Develop and execute a social media strategy that aligns with our brand and business goals Create and curate engaging, relevant, and on-brand content for social media platforms Manage and grow our online community by responding to comments and messages in a timely and professional manner Monitor and analyze the performance of our social media campaigns using tools such as Google Analytics and social media analytics platforms Collaborate with other team members to ensure that our social media efforts are integrated with other marketing efforts and aligned with our overall business objectives

1Digital is looking for Social Media Professional to join our dynamic team and embark on a rewarding career journey Develop and execute a social media strategy that aligns with our brand and business goals Create and curate engaging, relevant, and on-brand content for social media platforms Manage and grow our online community by responding to comments and messages in a timely and professional manner Monitor and analyze the performance of our social media campaigns using tools such as Google Analytics and social media analytics platforms Collaborate with other team members to ensure that our social media efforts are integrated with other marketing efforts and aligned with our overall business objectives

Book My Laundry is looking for Marketing Specialist to join our dynamic team and embark on a rewarding career journey Develop and implement marketing strategies for the organization. Monitor and report on marketing performance metrics. Conduct market research and analysis to support decision-making. Collaborate with cross-functional teams on marketing projects. Prepare marketing reports and documentation.

Spanco is looking for Marketing Specialist to join our dynamic team and embark on a rewarding career journey Develop and implement marketing strategies for the organization. Monitor and report on marketing performance metrics. Conduct market research and analysis to support decision-making. Collaborate with cross-functional teams on marketing projects. Prepare marketing reports and documentation.

We are seeking a skilled and experienced Media Buyer to join our dynamic marketing team. The ideal candidate will have a deep understanding of Facebook, Instagram, and Google advertising platforms with a proven track record in developing and executing effective social media ad campaigns that drive brand awareness, generate leads, and increase conversions. The role includes launching and managing ad campaigns, validating ad creatives, suggesting new ad angles, and optimizing campaigns for maximum performance. Responsibilities: Develop and execute comprehensive advertising strategies aligned with the companys marketing objectives. Understand Facebook, Instagram, and Google advertising platforms including targeting, ad formats, and bidding strategies. Launch and manage Facebook, Instagram, and Google ad campaigns: write ad copy, select audiences, set budgets. Validate ad creatives to ensure brand alignment and audience relevance. Suggest new ad angles and creative approaches to improve campaign performance. Monitor and analyze performance metrics (impressions, clicks, engagement, conversions). Make data-driven decisions to optimize campaigns for maximum ROI. Prepare and present advertising performance reports to senior management. Stay current with social media advertising trends and best practices. Qualifications: Minimum 1 year of experience in social media advertising focused on Facebook, Instagram, and Google Ads. Proven success in running social media campaigns with measurable outcomes. Strong understanding of audience targeting and ad optimization techniques. Excellent analytical, problem-solving, and communication skills. Benefits: Competitive salary and benefits package. Opportunity to work on diverse and exciting projects. Chance to make a tangible impact on marketing outcomes. Collaborate with a passionate and talented marketing team

Meta Ads SEO Online advertising Lead generation Responsibilities : Plan and execute Meta and Google Ads campaigns (strategy, budget, creative, implementation, and monitoring) Optimize campaigns to boost performance (sales, leads, user engagement) Implement A/B tests and launch remarketing ads with custom audiences Use Facebook, Meta, Google Ads, and analytics tools for continuous optimization Write ad copies and collaborate with the creative team Generate reports with insights, ensuring accurate tracking and attribution Explore new growth opportunities and marketing optimizations

Highly creative with experience in identifying target audiences and devising digital campaigns that engage,Creating and maintaining client relationships,Coaching and subordinate involvement Roles And Responsibilities : Evaluating important metrics that affect our website traffic, service quotas, and target audience. Create Meta and Google Ads campaigns (strategy planning, budget recommendations, creative guidance for images/videos, Ad implementation, and campaign monitoring) Optimize campaigns to drive high-performance results (increase sales, generate leads, and increase user engagements) Propose and Implement A/B tests Launch remarketing ads using custom audience segments Use Facebook, Meta, and Google ads and other Analytics tools to expand, evolve and optimize campaigns Create Ad copies and collaborate with the digital team for creatives development Generate analytics reports and insights ensuring proper tracking, attribution, and consistency across campaigns Explore new streams for growing campaigns and other marketing optimization Coordinating with the sales team to brainstorm new and innovative growth strategies. Reporting to Heads/ CEO

We seek a person who is familiar with the E-commerce & Digital Marketing industry & has experience in team and client handling Social Media Management Client &.Influencer Relations Team Management SOP Creation Branding Monitoring Advertising

You will be joining Prohed, a dynamic company situated in Gurugram, specializing in digital media and market intelligence. The team of young expert minds at Prohed is committed to providing innovative marketing solutions that prioritize excellence, progress, and client satisfaction. Through the Prohed Dashboard, digital marketing is made simple, allowing clients to seamlessly monitor and improve vital marketing channels. The primary mission is to establish strong brand authority for businesses on various platforms, enabling them to connect with their target audiences effectively. As a Mid-Level Manager in Performance Marketing at Prohed, located in Gurgaon, you will be responsible for developing and implementing performance marketing strategies that foster growth for our clients. The ideal candidate should possess 2-6 years of experience and a solid grasp of digital marketing, with a focus on optimizing and managing diverse online campaigns to achieve business objectives effectively. Your qualifications and skills should include proven expertise in managing and optimizing Google Ads campaigns to attain ROI goals and drive growth. Additionally, you should have in-depth knowledge and hands-on experience with Facebook Ads for precise audience targeting and efficient campaign management. Strong proficiency in paid social media advertising to boost brand visibility and engage targeted demographics is essential. You should also be skilled in campaign management, conversion rate optimization, media planning, and possess an analytical mindset to measure, report, and enhance performance through data-driven insights and market intelligence. Excellent communication skills are crucial for collaborating with cross-functional teams and delivering clear marketing strategies and outcomes. Your roles and responsibilities will involve managing and optimizing performance marketing campaigns across Google Ads and Facebook Ads to fulfill client objectives and business KPIs. You will develop and execute comprehensive media plans to allocate budgets effectively and maximize return on investment. Monitoring campaign performance closely, analyzing data and metrics to identify growth opportunities, proposing improvements, and collaborating with creative and content teams to ensure visually compelling ads aligned with campaign goals are also part of your duties. Leveraging market intelligence and data for strategic decision-making, overseeing the entire campaign lifecycle, refining targeting parameters, audience segmentation, and staying updated on the latest digital marketing trends and tools are integral aspects of your role to ensure campaigns leverage the most effective strategies and technologies.,

As a Media Planner with a digital focus at Story Digital, you will play a crucial role in crafting bold, performance-driven campaigns for our diverse portfolio of brands. Collaborating with strategy and account teams, you will be responsible for building media plans that are aligned with business goals and KPIs. By utilizing data-driven insights, you will ensure that the right audience is reached at the right time and in the right places. Your role will involve diving into research tools to understand audience behavior and media habits, as well as tracking market trends, benchmarks, and competition to keep our strategies sharp. Selecting the most effective media channels, including digital platforms like Google, Meta, YouTube, and Snapchat, as well as OTT platforms such as Hotstar and SonyLiv, will be a key part of your responsibilities. You will also be involved in programmatic and native advertising, balancing budget, reach, frequency, and ROI for each campaign. Monitoring campaign performance metrics such as CTR, CPA, and ROAS, conducting A/B testing, and making real-time adjustments will be essential. Collaborating closely with the creative team to ensure messaging, formats, and timing are aligned and on-brand is another aspect of your role. Managing media partners, negotiating rates, and exploring new ad tech and media opportunities will also fall within your responsibilities. You will be expected to deliver clear performance reports, campaign learnings, and actionable recommendations. To excel in this role, you should have at least 2 years of experience in digital media planning, proficiency in platforms like Google Ads, Google Analytics, and Meta Business Manager, as well as an understanding of performance marketing principles and optimization. Familiarity with tools such as SimilarWeb, SEMrush, or other media research databases is a plus. Strong communication and time management skills, along with a proactive mindset and a passion for data, trends, and storytelling through numbers, will set you up for success at Story Digital. At Story Digital, we pride ourselves on going beyond traditional media plans to build brand experiences. You will have the opportunity to work on exciting, high-growth brands in a culture that values creativity, collaboration, and performance. Join us to be part of a team that thrives on delivering exceptional results for our clients.,

As a Media Planning and Buying Specialist in the E-commerce/D2C space, you will bring your experience and expertise to the table. Your strong analytical skills and data-driven mindset will be key in driving performance metrics to success. Your ability to thrive in a fast-paced environment will ensure that you excel in this role. Your main responsibilities will include launching impactful Facebook ad campaigns, constantly monitoring and optimizing ad performance, and collaborating with various teams to align strategies. Staying updated on Facebook ad trends and utilizing new features effectively will be crucial. Managing ad budgets efficiently and focusing on maximizing ROI through testing, learning, and improvement will be part of your routine. Additionally, working closely with design teams to create engaging ad creatives will be essential for success in this role. Joining our team offers you a hybrid setup in Pune, with hands-on mentorship from our experienced founders. You will have the opportunity to work with exciting D2C brands and scale their businesses. Access to top-notch tools, resources, and courses will enable you to enhance your skills continuously. Furthermore, growth opportunities within the company are abundant, as we believe in growing together and promoting from within.,

As a Media Planning Manager at Riyoadvertising in Mumbai, India, you will play a crucial role in developing and executing media plans for various brands. Your responsibilities will include collaborating with creative teams, coordinating with media vendors, and analyzing campaign performance to provide insightful recommendations. Your key responsibilities will involve meticulously planning and implementing media strategies supported by thorough research and strategic insights. You will work closely with creative teams to ensure seamless integration of campaign elements across various channels. Additionally, you will negotiate with media vendors to secure optimal placements while maintaining clear communication and coordination within internal teams. Monitoring media expenditures to stay within defined budgets, evaluating media proposals, and managing digital campaigns will be essential aspects of your role. By utilizing analytics tools, you will continuously monitor and optimize campaign performance, calculating and reporting ROI on online media activities to enhance client outcomes. To be eligible for this position, you should hold a graduate degree in any stream, BCA, MCA, BMS, or BMM, along with relevant experience in media planning, campaign management, or digital marketing. Strong organizational skills, a passion for advertising, excellent client service abilities, knowledge of analytics tools, and experience in ROI calculation are essential for success in this role. Please note that this role requires on-site presence and cannot be completed remotely. There is no application fee required for applying or joining our team at Riyoadvertising. For any inquiries or to apply for this position, please contact us via email at riyo.hr@gmail.com or call us at +91 8452040303.,

As a Marketing Strategist at Ofactor Communication, a prominent advertising agency in Ghitorni, New Delhi, you will be a vital part of our team with your exceptional skills and innovative ideas. With 4-6 years of experience in marketing strategy, you will have the opportunity to shape narratives that captivate and engage audiences across both online and offline channels. Your role will involve developing integrated marketing strategies that encompass digital and traditional mediums to deliver impactful campaigns. You will collaborate closely with creative, media, and account teams to ensure the successful execution of campaigns that resonate with our clients" brand identities and business goals. Market and competitor research will be a key aspect of your responsibilities, allowing you to identify emerging trends and opportunities that can be leveraged to create compelling campaigns. By defining campaign goals, KPIs, and measuring performance, you will play a crucial role in driving the success of our marketing initiatives. Crafting brand positioning and messaging strategies across various channels will be a core part of your role, requiring you to provide strategic direction for content creation, media planning, and execution. Your expertise in marketing strategy, combined with your background in advertising/branding agencies, will enable you to support client pitches and presentations with actionable insights that demonstrate the value of our campaigns. To excel in this role, you should hold a Master's or Bachelor's degree in Marketing, Advertising, Communications, or a related field. Your 4+ years of experience in marketing strategy, preferably within an ad agency, will equip you with the necessary skills to thrive in this dynamic environment. Hands-on experience in digital (SEO, social media, PPC, content) and traditional media (OOH, print, TV) will be essential, along with a strong understanding of brand building and campaign planning. Your excellent communication, research, and presentation skills will be instrumental in driving the success of our campaigns, while any previous experience in handling FMCG, lifestyle, or tech brands will be considered a significant advantage. If you are a strategic thinker with a passion for creating impactful marketing solutions, we invite you to join our team at Ofactor Communication and make your mark in the world of advertising.,

You should have around 2-5 years of experience in Digital Media Sales, Digital Agency, or Brand side, with a strong background in Digital Marketing planning, strategy, or sales. Your role will involve developing creative digital media ideas to help brands achieve their business objectives. You must be proficient in various Digital Media platforms such as Search, Social, Ad structures, Affiliate, Web, and Mobile marketing. Your ability to think outside the box and create innovative solutions will be essential in this role. The ideal candidate should possess good Presentation & communication skills, along with a solid understanding of overall Media planning. You should be capable of managing accounts worth 40 Lac+ and have experience in Account Management and Analytics. If you are a versatile professional who can understand the scope, create a plan, and drive sales in the Digital Media industry, we encourage you to apply for this position. Please send your resume with the Job Code to careers@bluedigital.co.in.,

As the Brand Experience Manager at our company, you will be responsible for developing and implementing comprehensive branding strategies that align with our company's overall objectives and vision. You will lead the content development of integrated advertising campaigns across multiple channels, including digital, print, and social media. Working closely with the Strategic creative partner, you will plan and deliver content as per the brand Annual Calendar, on-boarding key stakeholders such as the Product team, Channels, and strategic partners. Your role will involve creatively integrating various media vehicles across channels to deliver consistent brand messaging that impacts brand equity scores quarterly. You will be required to constantly update and maintain brand guidelines, ensuring consistency across all marketing materials and touchpoints. Collaborating with cross-functional teams, you will ensure that brand messaging is integrated into all aspects of the business, including product development, consumer experience, and communications. As a leader in developing strategic content, you should have a solid understanding of optimal multi-channel approaches along the entire customer journey, including social, digital, media, and content. Your knowledge of media planning, distribution, measurement, optimization, and syndication will be crucial in driving successful campaigns. Strategic planning, presentation skills, and excellent written and verbal communications are key requirements for this role. You should have an analytical mindset to identify opportunities, test potential solutions, and synthesize insights into recommendations for messaging, brand, and content strategy. Deep understanding of both offline and online channels is essential. Experience in working with top creative agencies such as Leo Burnett, O&M, Lintas, etc., will be an advantage. In addition, you will be responsible for overseeing media budgets for ATL, BTL, and PR, ensuring that campaigns meet objectives and deliver ROI. New consumer acquisition at the store level will also fall under your responsibilities. Monitoring industry trends, market insights, and consumer behavior to adapt strategies and stay ahead of the competition is crucial. To be successful in this role, you should have 11-13 years of experience in Brand Communication strategy, ATL BTL media planning & execution, digital campaigns, and PR. A qualification in MBA - Marketing is required. Team management experience is also necessary to lead and mentor a team of creative professionals, fostering a culture of innovation, excellence, and collaboration.,

As an Executive in Implementation Planning at WPP Media, you will have the opportunity to work within the Global Operations Centre (GOC) and collaborate with teams globally to deliver impactful solutions in a multicultural setting. Your role will involve developing strong relationships with Client Servicing and Activation teams to ensure flawless execution of plans. Effective communication at all levels and practices, supporting Media Planning Managers, conducting research, compiling data, and collaborating with creative agency partners are crucial aspects of this position. You will also be responsible for creating trafficking sheet templates, preparing data for reporting and analysis, making optimization recommendations, managing testing plans, and contributing to internal case studies for knowledge sharing. To excel in this role, you should possess a Bachelor's degree in marketing, advertising, business, or a related field, along with 1-3 years of B2B program marketing experience, preferably in the technology sector. Knowledge of media planning principles, techniques, and best practices across various channels, as well as familiarity with media buying, negotiation, and contract management, will be beneficial. Problem-solving skills, creativity, proficiency in basic Office programs, excellent communication skills, and a passion for media and advertising are essential attributes for success in this role. At WPP Media, we value employee growth and offer various opportunities for learning and development within a dynamic and inclusive work environment. We provide access to global networks, internal learning platforms, certifications, wellness programs, life insurance, significant paid time off, preferential partner discounts, and more. We encourage candidates from diverse backgrounds to apply, as we believe that inclusion and belonging are key to our success. Our company culture emphasizes collaboration, creativity, and connection, and we support a hybrid work model to accommodate individual needs and preferences. If you are interested in joining our team and positively impacting our organization with your experience, we look forward to reviewing your application. Please refer to our Privacy Notice for details on how we handle the information you provide. While we appreciate all applications, only selected candidates will be contacted for further steps in the recruitment process.,

Cricfeverr Ads is a media ownership company that provides a diverse range of Out-of-Home (OOH) advertising solutions across India. Our network includes Railway ads, Digital OOH displays, and traditional OOH formats. We strive to offer innovative and impactful advertising options to our clients, enabling them to reach audiences in various environments and locations. This is a full-time, on-site position based in Delhi, India, for an Outdoor Media Buying and Planning specialist. The primary responsibilities of the role involve planning and implementing OOH media strategies, negotiating media buys, and collaborating closely with clients to ensure optimal media placement. Daily tasks include conducting research to identify the most suitable media options, managing media budgets effectively, and ensuring that all media placements align with client requirements. The ideal candidate should possess skills in Media Planning and New Media, along with strong communication abilities and experience in Marketing. Proficiency in researching media solutions, managing budgets, and meeting clients" media needs is essential. Previous experience in OOH advertising would be advantageous. Additionally, excellent organizational and time-management skills are required for this role. A Bachelor's degree in Marketing, Communications, Media Studies, or a related field is preferred for candidates applying for this position.,

Job Description: You will be joining our team as a Media Partner in a full-time hybrid role based in New Delhi, with the flexibility of working from home when needed. Your primary responsibilities will include media planning, communication, marketing, exploring new media platforms, and conducting research. Collaboration with various teams will be essential in the development and implementation of effective media strategies and campaigns. To excel in this role, you should possess expertise in media planning and new media, along with strong communication and marketing skills. Experience in conducting detailed research, excellent analytical abilities, and top-notch organizational skills are also key requirements. Adaptability to a hybrid work environment is crucial. A Bachelor's degree in Media Studies, Marketing, Communications, or a related field is necessary, and any prior experience in media partnerships or similar roles will be considered advantageous.,

As a Media Account Management Intern at Lyxel & Flamingo, you will have the exciting opportunity to kickstart your career in digital media and client servicing. You will be working closely with the Account Management team to build and maintain strong client relationships, develop media strategies, and contribute to the success of campaigns. Your key responsibilities will include assisting in understanding client needs, preparing client presentations and reports, collaborating with media planning teams, participating in meetings, gaining exposure to digital marketing tools, organizing client account documents, managing project timelines, staying updated on industry trends, and contributing to campaign planning and analysis. We are looking for a graduate in Marketing, Media, Communication, Business, or a related field with a strong interest in digital marketing and client servicing. You should be willing to learn, detail-oriented, organized, proactive, and possess good communication and interpersonal skills. Basic knowledge of MS Excel, PowerPoint, or Google Workspace tools is required, and certification in Google/Facebook Ads would be a plus. Join us at Lyxel & Flamingo, where we provide digital marketing solutions that fuse art, design, and technology to create powerful solutions for brands in a disruptive world. This paid internship will offer you valuable hands-on experience and the opportunity to grow in the dynamic field of digital media. Apply now to be a part of our team and contribute to the success of our clients" campaigns. Website: https://lyxelandflamingo.com/,

Responsibilities: * Develop digital strategies using SEO, SEM, SMM, PPC & Google AdWords. * Optimize website performance through media planning & marketing fundamentals. * Generate leads through lead generation tactics. digital marketing strategies, including SEO, SEM, SMM, email, paid ads, content, CRO, CRM, media planning, influencer marketing, client handling, website optimization, analytics, and budget management.

EssenceMediaCom Careers - Senior Media Planning Manager Senior Media Planning Manager Sector 20, Udyog Vihar, Phase-III, Gurgaon, Haryana Description About EssenceMediacom: A Leading WPP Media Brand A Leading WPP Media Brand, EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve. Role Summary and Impact We are currently looking for candidates to join us in the role of Senior Media Planning Manager. For this role, we are seeking experienced media planners with a strong background in digital media planning and brand marketing to join our team. The ideal candidate should be well-versed in end-to-end management of brand campaigns, right from mapping Brand KPIs to crafting the media approach and prioritizing media choice, coordination in implementation / optimizations, and eventual performance review and analysis. As part of the job requirement, the candidate is expected to have a strong understanding of planning principles across digital platforms such as OLVs [YouTube, OTTs], Social Media [Meta, Twitter etc.], Ad Networks etc. Reporting of the role - Media Planning Director Some of the things we d like you to do: Independently manage the planning, and optimization of digital media campaigns across various channels. Ensure campaigns are strategically targeted to drive campaign KPIs. Adept understanding of marketing funnel and ability to differentiate media strategies based on business and campaign objectives. Good understanding of B2C publishers for India to help drive brand-led campaigns: audience signals, measurement of campaigns, data pass-back etc. Apply a strong measurement mindset to assess campaign performance and provide actionable insights, in addition to delivering clear POV/perspective/recommendations via reports and presentations to relevant stakeholders. Audience/platform research on 1st party / 3 rd party data sources [E.g. GWI, ComScore etc]. Use understanding of campaign and marketplace to contribute ideas for campaign experiments/innovations and prioritize relevant experiments contributed by other team members Manage accurate forecasts, media plans, and all key media planning documentation, and ensure timely completion of deliverables. Work alongside and coordinate with multiple internal and external stakeholders. Skills and Experience At least 4-6 years experience in digital media planning (brand marketing). Knowledge of typical B2C platforms. Working knowledge and effective vocabulary across video, display, social campaigns and/or programmatic media buying. Experience with media research tools (ComScore, GWI, TGI). Excellent communication and presentation skills. Strong organizational skills with a keen ability to prioritize and multitask. Proven problem-solving skills and ability to think outside of the box. Ability to collaborate in a team environment. Detail-oriented and responsive, deadline-driven with strong reasoning skills. Life at WPP Media & Benefits Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We believe the best work happens when were together, fostering creativity, collaboration, and connection. Please read our Privacy Notice (https: / / www.wppmedia.com / pages / privacy-policy) for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted. You have been redirected to a EssenceMediaCom job page

Role Summary and Impact We are currently looking for candidates to join us in the role of Senior Media Planning Manager. For this role, we are seeking experienced media planners with a strong background in digital media planning and brand marketing to join our team. The ideal candidate should be well-versed in end-to-end management of brand campaigns, right from mapping Brand KPIs to crafting the media approach and prioritizing media choice, coordination in implementation / optimizations, and eventual performance review and analysis. As part of the job requirement, the candidate is expected to have a strong understanding of planning principles across digital platforms such as OLVs [YouTube, OTTs], Social Media [Meta, Twitter etc.], Ad Networks etc. Reporting of the role - Media Planning Director Some of the things wed like you to do: Independently manage the planning, and optimization of digital media campaigns across various channels. Ensure campaigns are strategically targeted to drive campaign KPIs. Adept understanding of marketing funnel and ability to differentiate media strategies based on business and campaign objectives. Good understanding of B2C publishers for India to help drive brand-led campaigns: audience signals, measurement of campaigns, data pass-back etc. Apply a strong measurement mindset to assess campaign performance and provide actionable insights, in addition to delivering clear POV/perspective/recommendations via reports and presentations to relevant stakeholders. Audience/platform research on 1st party / 3 rd party data sources [E.g. GWI, ComScore etc]. Use understanding of campaign and marketplace to contribute ideas for campaign experiments/innovations and prioritize relevant experiments contributed by other team members Manage accurate forecasts, media plans, and all key media planning documentation, and ensure timely completion of deliverables. Work alongside and coordinate with multiple internal and external stakeholders. Skills and Experience At least 4-6 years experience in digital media planning (brand marketing). Knowledge of typical B2C platforms. Working knowledge and effective vocabulary across video, display, social campaigns and/or programmatic media buying. Experience with media research tools (ComScore, GWI, TGI). Excellent communication and presentation skills. Strong organizational skills with a keen ability to prioritize and multitask. Proven problem-solving skills and ability to think outside of the box. Ability to collaborate in a team environment. Detail-oriented and responsive, deadline-driven with strong reasoning skills.

We are currently looking for a Senior Media Planning Executive to join us.The Senior Media Planning Executive will assist in developing and managing digital media plans, campaign management, reporting and analysis. A key part of their role would be to ensure coordination between internal teams, vendors, and clients. A proactive attitude, strong attention to detail, ability to work seamlessly in a team setup, and familiarity with the digital media landscape will be eventually essential to attain success in the role. Some of thethingswed like you to do: Assisting in Digital Media Planning: Support the development of digital media plans across various platforms (e.g., Google Ads, Facebook, Instagram, LinkedIn, Programmatic, YouTube) to align with client goals and objectives. Help with audience targeting, budget allocation, and scheduling. Internal Team / Vendor Coordination on Campaigns: Closely work with internal teams towards day-to-day management of digital media campaigns, ensuring smooth implementation. Assist the team with relevant brief in coordination with digital vendors, publishers, and platform representatives. Documentation, Reporting & Analysis: Create, maintain accuracy and timely updating of key documents [Media Plans, Reports etc.].Furthermore, support in tracking and analyzing campaign performance data. Assist in generating reports, monitoring KPIs (e.g., impressions, reach, VTR, CTRetc), and identifying optimization opportunities. Creative Coordination: Work closely with clients and their creative agencies to ensure the timely delivery of assets. Internal Communication: Support communication between internal teams (e.g., activation, analytics, operations) to ensure campaigns are executed as per the plan and in alignment with client expectations. Latest Media Trends: Stay updated on emerging trends and updates in the digital media landscape, providing insights to help improve planning processes and strategies. Skills and Experience At WPP Media, we believe in the power of our culture and our people. Its what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Medias shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust . Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise . A bit about yourself: Bachelors degree in marketing, business, or a related field. 2-3 years of experience in digital media planning, campaign management, or related digital marketing roles. Familiarity with key digital advertising platforms (e.g., Google Ads, Meta Ads, YouTube, etc.). Basic knowledge of media planning tools and analytics platforms (e.g., Google Analytics, Facebook Insights, etc.) would be good to have. Strong attention to detail, with an ability to multitask and support multiple projects simultaneously. Good communication and interpersonal skills, with the ability to collaborate effectively across teams. A proactive, positive attitude and a willingness to learn and develop in the digital media space.