2557 Media Planning Jobs

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16.0 - 18.0 years

0 Lacs

kolkata, west bengal, india

On-site

JOB DESCRIPTION GM/DGM Marketing Branding Location: Kolkata Reporting To: AVP Marketing & Internal Sales Role Level: GM/DGM Business Unit: Marketing 1. ROLE SCOPE Team Size: As per organization structure Direct Reports: Brand, Digital & Communication teams Cost Centre: Marketing 2. PURPOSE OF THE ROLE (Compact Summary) Drive and align brand identity with business goals across domestic and international markets. Lead digital transformation through data-driven strategies for enhanced engagement, conversions, and revenue. Integrate brand and digital strategies to improve customer experience and market visibility. Champion innovation and position the company as a future-ready, technology-driven ...

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3.0 - 7.0 years

0 Lacs

chennai, all india

On-site

As a Specialst/Senior Specialist at Social Beat Digital Marketing Agency, your role will involve focusing on developing, executing, and optimizing campaigns and media planning across Meta, Google, and Marketplace ecosystem. You will be leading certain businesses with a mix of branding and performance campaigns, with the possibility of managing app campaigns as well. We are looking for smart, passionate, and experienced professionals who are eager to be part of an innovative team in a rapidly evolving industry. **Key Responsibilities:** - Execute, manage, and optimize paid digital campaigns across various platforms using native and third-party tools. - Collaborate with Account teams to transl...

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2.0 - 4.0 years

0 Lacs

noida, uttar pradesh, india

On-site

We're looking for a Media Planner to develop and execute effective media strategies across digital and traditional channels. You'll analyse audience data, recommend platforms, manage budgets, and track performance to ensure campaigns meet objectives. Key Responsibilities Plan and manage media campaigns based on target audience and goals Select channels (Digital, social) and negotiate with brands Monitor and optimize campaign performance Report results and insights to stakeholders Have detailed knowledge for Meta,Google,Taboola and other platforms. Requirements Bachelor's degree in Marketing, Advertising, or related field 2+ years of media planning experience Strong knowledge of media tools a...

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8.0 - 13.0 years

15 - 25 Lacs

mumbai

Work from Office

Plan, develop, and execute digital marketing campaigns, advertising initiatives, and promotional activities to enhance brand visibility and engagement for Malabar Gold & Diamonds. Manage and optimize campaigns across Facebook Business/Ads Manager and Google Ads, demonstrating expertise in ad formats, audience targeting, and campaign setup. Analyse campaign performance data to achieve objectives such as brand awareness, lead generation, cost per lead (CPL), and cost per acquisition (CPA). Apply creative messaging and communication strategies to develop impactful ad collaterals for paid media campaigns. Oversee the brands social media presence by coordinating with creative teams and external p...

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9.0 - 14.0 years

25 - 30 Lacs

mumbai

Work from Office

ROLE SUMMARY Are you passionate about transforming media data into actionable insights for marketing successDo you thrive in a dynamic environment that blends data science, media analytics, and commercial strategy Join our team as a Senior Manager, Data Science & Analytics, where you will lead the development and deployment of advanced analytics solutions for media marketing mix optimization. You ll leverage cutting-edge technologies including AI, machine learning, and cloud-based analytics platforms to drive strategic decisions and maximize ROI across digital and traditional media channels. This global role offers the opportunity to collaborate with cross-functional teams, influence marketi...

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7.0 - 11.0 years

0 Lacs

pune, all india

On-site

As a Media Head in the political domain based in Pune on a contract-based employment, you will play a crucial role in leading and managing media strategies, campaigns, and communications for a political organization. Your strong political acumen and prior experience in political media management will be essential to drive impactful narratives across various channels. **Key Responsibilities:** - Develop and execute comprehensive media and communication strategies for political campaigns and initiatives. - Handle media planning, press releases, and media outreach in alignment with political messaging. - Build and maintain relationships with journalists, media houses, and influencers. - Supervi...

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2.0 - 5.0 years

4 - 7 Lacs

bengaluru

Work from Office

Responsibilities Responsible for managing paid campaigns on Google AdWords and Bing platforms Developing Ad copies, keyword insights and bid optimization Budget allocations for different campaigns Work with agency partner to provide recommendations to improve campaign performance Provide analysis and insights to optimize overall account performance Accurate reporting of account performance against KPIs Undertake ongoing campaign optimization and competitor analysis Qualifications 2 to 5 years experience in media or search marketing Demonstrable knowledge of latest trends in PPC, onsite marketing, and usability Proven ability to deliver reporting and optimizing campaigns Good understanding of...

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4.0 - 9.0 years

6 - 11 Lacs

warangal, hyderabad, nizamabad

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Job Brief - We are looking for a social media proponent who has a keen eye for setting up and running effective campaigns on social platforms like Meta Ads, YouTube Ads, LinkedIn, Twitter, Pinterest and Snapchat. Key Responsibilities: Build, monitor and optimize campaign performance on the required social media platforms Develop, implement and manage social media strategies Media Plan Account Audit Pixel Audit Audience Audit Competent to handle at least 12 - 13 accounts, monthly budgets above $35K Measure the success of campaigns and provide scheduled reporting & analytics Troubleshoot and fix campaign setups and performance issues Work closely with the other team members to meet client goal...

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0.0 - 3.0 years

2 - 2 Lacs

chennai

Work from Office

Responsibilities: * Manage media relations through effective communication * Plan media campaigns with awards recognition * Design posters & edit content as needed * Collaborate on miscellaneous projects within the industry Health insurance Annual bonus Provident fund Travel allowance

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3.0 - 7.0 years

8 - 13 Lacs

gurugram, mumbai (all areas)

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Job Description: Digital Marketing and Campaign Optimization Expert Position title: Consultant Digital Media Audit - Digital Marketing and Campaign Optimization Expert Interested candidates can directly share their resumes at kirti.goyal@protivitiglobal.in Location: Mumbai / Gurgaon Experience: 5-7 years Role Overview: We are seeking an experienced consultant to audit and optimize digital marketing campaigns for global and local clients. The role focuses on reviewing campaign performance, media buying practices, and rate benchmarking to ensure cost efficiency and compliance. Key Responsibilities: 1. Digital Campaign Reviews: Analyze and review comprehensive digital media plans for global and...

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2.0 - 5.0 years

9 - 13 Lacs

bengaluru

Work from Office

Manage end-to-end campaign setup, pacing, optimization, troubleshooting, and performance reporting. Collaborate with account teams to develop programmatic media plans and deliver insights. Partner with external platforms and technology partners to stay current with product updates and new capabilities. Support new business efforts through data analysis, strategic input, and presentation support. Train and mentor junior team members on programmatic best practices and operational excellence. Develop and execute data-driven strategies across web, app, CTV, audio, and DOOH channels to deliver measurable performance outcomes for clients. Disclaimer: This job description has been sourced from a pu...

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10.0 - 15.0 years

30 - 35 Lacs

gurugram

Work from Office

About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit . WPP Media is WPP s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit About EssenceMediacom: A Leading WPP Media Brand E ssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world s best brands. We help cli...

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12.0 - 16.0 years

15 - 25 Lacs

gurugram, delhi / ncr

Work from Office

Job Title: PR & Communications Location: Gurugram Experience: 12+ years Industry: Fintech / Financial Services / Digital Payments Department: Marketing & Communications Role Overview: We are seeking a seasoned PR professional with 12+ years of experience, preferably from fintech, financial services, or high-growth startups. This is a leadership role focused on shaping and managing the brands external voice across media, industry, and public platforms. The ideal candidate is a strategic storyteller, well-versed in reputation management, media engagement, and thought leadership, and thrives in a fast-paced, innovation-driven environment. Key Responsibilities: Lead and own the entire PR and ext...

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2.0 - 6.0 years

4 - 8 Lacs

mumbai

Work from Office

About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com At WPP Media, we believe in the power of our culture and our people. It s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP WPP Media s shared core values: Be Extraord...

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6.0 - 8.0 years

8 - 10 Lacs

chennai

Work from Office

A Marketing Manager is responsible for the overall advertising and public relations of the Club. What will I be doing As a Marketing Manager , you will be responsible for performing the following tasks to the highest standards: Create and execute a strategic and comprehensive advertising and Public Relations plan, including media planning as well as creative/visuals Communicate with other managers/divisions to create and execute effective advertising and Public Relations plans Plan and execute press releases, press conferences, press briefings, press tours, and overall press relations Make the owners newsletter (quarterly) as well as internal communications materials What are we looking for ...

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8.0 - 13.0 years

8 - 15 Lacs

new delhi, gurugram

Work from Office

Looking for a PR professional with real estate sector experience to handle media relations, press communication, project launch PR, and brand reputation. Key Responsibilities Manage PR strategy for real estate projects and corporate announcements. Build and maintain relationships with journalists & media houses. Draft press releases, media notes, and communication content. Handle project launches, press meets, and site visit coordination. Manage crisis communication and brand reputation. Track media coverage and prepare reports. Key Skills Strong media relations (real estate / business beat). Excellent writing & communication. Experience in PR agencies or developers (mandatory). Knowledge of...

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3.0 - 7.0 years

8 - 12 Lacs

chennai, bengaluru

Work from Office

Job Brief - A Customer Success Manager who specializes in media plan execution and team collaboration isresponsible for driving customer satisfaction, managing account strategies, and ensuring successful media campaign implementation through effective teamwork. Required Skills - • Internal and External Communication Customer Success Management Boostr Google Ad Manager Roles & Responsibilities- • Act as the primary contact for customers regarding digital marketing and media plans. Develop, monitor, and execute media strategies that align with client and advertiser goals. Collaborate with cross-functional teams including sales, product, ad operations, and support, to deliver seamless campaign ...

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1.0 - 4.0 years

0 - 0 Lacs

chennai

On-site

Position Title: Influencer Activity Planner Department: Digital Marketing / Influencer Marketing Reports To: Influencer Marketing Lead Role Summary The Influencer Activity Planner is responsible for identifying, shortlisting, and planning influencer collaborations based on brand strategy. This role ensures the right influencers are selected for campaigns, balancing audience relevance, engagement, and cost efficiency. Key Responsibilities Campaign Planning Translate brand briefs into influencer activity plans. Identify suitable influencers across categories (nano, micro, macro, celebrity) using Qoruz or other platforms. Align influencer mix with campaign objectives (awareness, engagement, con...

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0.0 - 1.0 years

2 - 3 Lacs

chandigarh

Work from Office

We are looking for a highly skilled and experienced Key Account Manager to join our team in Chandigarh. The ideal candidate will have 0-1 years of experience, excellent communication skills, and the ability to work with cross-functional teams. Roles and Responsibility Develop and execute sales strategies to achieve business targets. Manage key accounts and build strong relationships with clients. Collaborate with internal teams to ensure seamless delivery of services. Identify new business opportunities and generate leads from corporate and advertising agencies. Conduct presentations, make sales calls, and prepare client proposals and quotations. Drive sales and marketing efforts through gov...

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5.0 - 10.0 years

30 - 35 Lacs

bengaluru

Work from Office

At Branch, we re transforming how brands and users interact across digital platforms. Our mobile marketing and deep linking solutions are trusted to deliver seamless experiences that increase ROI, decrease wasted spend, and eliminate siloed attribution. Our Branch team consists of smart, humble, and collaborative people who value ownership over all. Everything we do is centered around creating a great product, team, and company that lives and breathes our motto: Build Together, Grow Together, Win Together. About Us: At Branch, we re transforming how brands and users interact across digital platforms. Our mobile marketing and deep linking solutions are trusted to deliver seamless experiences ...

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0.0 years

0 Lacs

delhi, india

On-site

Company Description Adomantra Digital is an ISO 9002:2015 certified, award-winning digital marketing agency with nearly a decade of experience in delivering bespoke, data-driven solutions tailored to unique brand needs. Headquartered in India, the company specializes in performance-first strategies across various domains, including Connected TV and digital advertising, programmatic and performance marketing, and SEO. Its services also extend to online reputation management, content marketing, and website design and development. With a strong emphasis on transparency, ethics, and innovative strategies, Adomantra Digital has successfully partnered with over 200 Fortune 1000 companies to drive ...

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3.0 - 5.0 years

0 Lacs

thane, maharashtra, india

On-site

Job Title: Client Servicing Manager Location: Thane Employment Type: Full-time Experience: 3-5 years (Advertising and Digital Marketing) About Manav Manglani Multiverse: Manav Manglani Multiverse is a leading digital and celebrity media company known for pioneering paparazzi culture and creating impactful content that bridges entertainment, lifestyle, and brand storytelling. We work with top celebrities, influencers, and brands to execute high-performing digital campaigns and collaborations across platforms. We are looking for a dynamic and client-focused Client Servicing Manager to join our digital marketing team. The ideal candidate will build strong client relationships, manage ongoing ca...

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2.0 - 6.0 years

0 Lacs

delhi

On-site

As a Performance Media Planner at our company, you will be responsible for strategizing, executing, and optimizing ad campaigns across Meta (Facebook & Instagram) and Google (Search, Display, YouTube) platforms to drive successful results for our clients and internal brands. Key Responsibilities: - Plan, launch, and manage paid ad campaigns on Meta Ads Manager and Google Ads. - Collaborate closely with creative and strategy teams to create high-performing campaigns. - Monitor campaign performance daily and optimize for conversions, ROAS, and CPL. - Conduct A/B testing on creatives, audience segments, and landing pages. - Generate campaign performance reports and insights using analytics tool...

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2.0 - 6.0 years

0 Lacs

maharashtra

On-site

As a Strategist Executive at Havas Life, your role involves supporting the delivery of market leading strategies for a portfolio of global clients and contributing to new business pitches. Your responsibilities include: - Participating in producing best business outcomes and creating innovative media plans for global clients - Providing strategy suggestions based on solid insights - Supporting local markets on global clients as required - Contributing to new business pitches - Coordinating colleagues in strategy roles within local markets to ensure successful global pitch assignments To excel in this role, you should have: - 2+ years of experience in strategic planning within the Media, Bran...

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2.0 - 7.0 years

8 - 13 Lacs

mumbai, gurugram, bengaluru

Hybrid

Role & responsibilities The purpose of this role is to manage a team and provide direct support to delivery teams and their clients providing operational support of one or more elements of the end-to-end client lifecycle, including onboarding through offboarding, as well as campaign coordination, budget maintenance, reporting, and audit. Job Description Key responsibilities: Manages campaign timelines and delivers operational support in coordination with internal and external partners to ensure that appropriate materials are received and/or distributed correctly and to meet or exceed client specifications and expectations of quality Engages and maintains relationships across Media Operations...

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Exploring Media Planning Jobs in India

Media planning is a crucial aspect of marketing and advertising, where professionals strategize and implement the distribution of advertising messages to reach the target audience effectively. In India, the job market for media planning is growing rapidly, with numerous opportunities for skilled individuals to excel in this field.

Top Hiring Locations in India

  1. Mumbai
  2. Delhi
  3. Bangalore
  4. Gurgaon
  5. Chennai

Average Salary Range

The average salary range for media planning professionals in India varies based on experience: - Entry-level: INR 3-5 lakhs per annum - Mid-level: INR 6-10 lakhs per annum - Experienced: INR 12-20 lakhs per annum

Career Path

In the field of media planning, a typical career progression may look like: - Media Planning Assistant - Media Planner - Senior Media Planner - Media Planning Manager - Media Planning Director

Related Skills

Apart from expertise in media planning, professionals in this field are often expected to have or develop skills in: - Data analysis - Market research - Communication skills - Digital marketing knowledge - Strategic thinking

Interview Questions

  • What is media planning, and why is it important for advertising campaigns? (basic)
  • How do you determine the target audience for a particular advertising campaign? (medium)
  • Can you explain the difference between reach and frequency in media planning? (medium)
  • How do you stay updated with the latest trends in media consumption and advertising platforms? (basic)
  • Have you ever faced a challenging media planning situation? How did you handle it? (advanced)
  • How do you measure the success of a media planning campaign? (medium)
  • Can you discuss a successful media planning campaign you were involved in? (medium)
  • What tools do you use for media planning and tracking? (basic)
  • How do you prioritize media channels for an advertising campaign with a limited budget? (advanced)
  • What is your approach to negotiating media buying rates with vendors? (medium)
  • How do you ensure that the advertising message aligns with the chosen media channels? (basic)
  • Have you worked with cross-channel media planning before? Can you provide an example? (advanced)
  • How do you handle changes in the media landscape that could affect your planning strategies? (medium)
  • What metrics do you focus on to optimize a media plan during a campaign? (medium)
  • Can you discuss a time when a media planning decision did not yield the expected results? How did you address it? (advanced)
  • How do you collaborate with other teams, such as creative or account management, in the advertising process? (basic)
  • What do you think are the biggest challenges in media planning today? (medium)
  • How do you ensure that the media plan stays within the allocated budget? (basic)
  • Can you provide insights into the role of data analytics in media planning? (medium)
  • How do you approach testing and experimentation in media planning to improve outcomes? (medium)
  • What do you think sets a great media planner apart from a good one? (basic)
  • How do you handle competing priorities when creating a media plan? (medium)
  • Can you discuss a time when you had to quickly adapt a media plan due to unforeseen circumstances? (advanced)
  • What do you enjoy most about working in media planning? (basic)
  • How do you see the future of media planning evolving in the next 5 years? (medium)

Closing Remark

As you explore opportunities in the media planning job market in India, remember to showcase your skills, experience, and passion for the field during interviews. With thorough preparation and confidence in your abilities, you can embark on a rewarding career in media planning. Good luck!

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