525 Marketing Planning Jobs - Page 13

Digital Marketing/ Performance Marketing JD: - Develop and execute comprehensive performance marketing strategies for customer acquisition and conversion. - Conduct market research, competitor analysis, and customer segmentation to optimize campaign targeting. - Collaborate with cross-functional teams for creating compelling marketing assets. - Manage and optimize campaigns, including budget allocation, bid management, and landing page optimization. - Analyze key metrics (CPA, ROAS, CLV) for data-driven decision-making. - Utilize marketing tools (e.g., Google Ads, Facebook Ads Manager, Google Analytics) for monitoring and insights. - Prepare and present performance reports to senior management. - Stay updated on industry trends and lead a team of specialists, fostering collaboration and professional development. - Drive campaigns within allocated budgets, ensuring positive ROI. - Develop and implement strategies aligned with business goals, leveraging data-driven insights for optimization. Branding JD: - Develop and implement brand strategies aligning with Aliens Group's vision. - Oversee consistent brand representation across all channels - digital, print, social media, events, and interactions. - Conduct market research for insights into customer preferences and competitor analysis. - Collaborate with Marketing and Creative teams to create compelling content and design assets. - Lead impactful marketing campaigns for new and existing projects, maximizing visibility. - Analyze marketing effectiveness for data-driven optimization of future strategies. - Monitor brand sentiment and respond promptly to maintain a positive image. - Build and maintain relationships with media partners, influencers, and industry stakeholders. - Manage the brand budget for cost-effective execution of marketing activities. - Stay updated on industry trends to bring innovative ideas and keep Aliens Group at the forefront of the real estate market. Desired Profile : - MBA/PGDM from Top NIRF Ranked campus (IIM, IIT, NIT) in Marketing or equivalent field. - Proven experience as a Marketing Specialist preferably from real estate. - Extremely comfortable with numbers and sales planning by preparing budgets and approving expenditures. - Experience working on major digital marketing platforms like AdWords, Facebook, MMPs & tracking platforms. Knowledge of research tools such as SEMRUSH etc. - Experience in the executing mobile and web marketing campaigns and reporting.

Company Name: Kesari Tour Position: Marketing Executive Qualification: Any Graduate (Bachelors degree in Marketing or related field) Experience: 1 – 4 years Location: Pune Job Summary: We are looking for a proactive and detail-oriented Marketing Executive – Back Office to support our marketing team. This role involves managing documents, coordinating with vendors and media, supporting internal events, and assisting the Marketing Manager with daily tasks and campaigns. Key Responsibilities: Documentation: Organize and maintain marketing files, records, and vendor documents. Vendor & Payment Coordination: Follow up with vendors, process payments, and track agreements. Advertisement Scheduling: Manage ad schedules, release orders, and coordinate with media outlets. Media Coordination: Work with media partners for ad placements, creatives, and performance tracking. Event Support: Assist in organising in-house events and promotional activities. Administrative Support: Help with reports, presentations, and daily marketing operations. Meetings & Reporting: Attend meetings, prepare minutes, and follow up on action items. Skills & Qualifications: Good communication and organization skills Strong in MS Office (Excel, Word, PowerPoint) Basic knowledge of advertising and media Bachelor’s degree in Marketing or related field 1–3 years of relevant experience preferred Interested candidate can share their resume on 8657649866

Must have skills:Omni-channel marketing activation, Data driven marketing, Customer Experience & Journey Development, Next Best Action Marketing, Mar-Tech Strategy Good to have skills: Marketing Job Summary: The Retail Marketing Senior Manager position is within the Marketing Transformation vertical of Accenture GN Song. The individual would work at the heart of the top global Retail clients and would collaborate on innovative projects while bringing in deep industry knowledge and Marketing skills.Roles & Responsibilities: Develop relevant retail personae and journey designs. Identify key moments of truth that lead to differentiated retail experiences Develop digital marketing strategy/ campaigns:Study economic indicators, tracking changes in supply and demand, identifying Travelers and their current and future needs, and monitoring the competition. Plan, design, and execute all web, SEO/SEM, database marketing material:Lead and guide the project teams on emails, social media, consumer marketing, BTL and display advertising campaigns. MarTech Consulting Projects:Lead projects focusing on optimizing the MarTech/ AdTech stack and develop use cases to improve utilization of existing MarTech/ AdTech stack. Research, evaluate and recommend new martech /adtech systems and suppliers. Keep a holistic understanding of existing and upcoming martech/adtech platforms and how they connect into the broader marketing technology landscape. Lead Marketing Programs:Supporting full spectrum of Marketing program execution from strategy definition to technical delivery. Content Marketing Projects:Support on development of content marketing, social media, and web engagement programs for the client, ensuring that they are aligned with the overall content strategy. Strong project management skills to be able to motivate a team and make them in line with the strategic goals of a project Manage projects to plan, execute, and deliver content initiatives successfully. This includes managing timelines, budgets, resources, and coordinating cross-functional teams. Lead business development efforts, develop proposal responses, build marketing assets and accelerators for various industry. Work in a team of seasoned professionals & use relevant tools to develop business cases, strategic assessments, published written materials. Deploying strong analytical skills and drive result-oriented decisions with a Data-driven mindset Professional & Technical Skills: Deep skills in Marketing and digital marketing. Strong knowledge of designing marketing strategies and campaign management is a must. An ability to devise customer personas, customer journeys for specific personas, designing customer experiences. Strong understanding of key marketing value levers, metrics. An understanding of the various avenues available to drive innovative user experiences. A fundamental understanding of the functioning of a marketing technologies and how they enable marketing strategies Strong project management skills to be able to motivate a team and make them in line with the strategic goals of a project. Strong analytical skills to bring clarity to complex issues and gather data-driven insights. Ability to effectively team with others in a large, global organization. Excellent communication, interpersonal skills, and presentation skills with an aptitude for compelling storytelling An ability to communicate actionable insights, trends and measure performance. In addition, to excel at the role, you will also need to have. An ability to work with the leadership to support business development and thought leadership. Be adept at working in a fast-paced dynamic environment both on offshore and onshore locations. Strong communication and presentation skills to share the perfect pitch with key stakeholders. Strong client handling skills to develop, manage and deepen relationships with key stakeholders. Team building skills to collaborate, work and motivate teams with diverse skills and experience to achieve goals. Possess strong leadership skills along with strong communication, problem solving, organizational and delegation skills to nurture and inspire team members. Additional Information: An opportunity to work on with key G2000 clients Potential to with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed into everythingfrom how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your to grow your skills, industry knowledge and capabilities Opportunity to thrive in a that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. Qualification Experience: Overall experience of 10+ years leading the development of marketing strategies or leading marketing teams to execute integrated marketing plans. In-depth knowledge of digital marketing, market research, and campaign deployment and optimization Experience in working with senior management levels within existing organization / client organizations. Educational Qualification:MBA from a tier 1 institute is preferred with bachelors degree in marketing, journalism, communications, or a related field

Develop and implement marketing strategies, manage campaigns and events, analyze performance metrics, collaborate with the sales team, and report insights to enhance brand visibility, customer engagement, and overall business growth. Health insurance

a Candidates with a travel backgroundRole & responsibilities Develop and implement comprehensive marketing strategies to promote travel packages and services. Manage digital marketing campaigns including SEO, SEM, social media, email marketing, and influencer partnerships. Plan and oversee offline marketing activities such as travel expos, print media, and event sponsorships. Conduct market research to identify trends and customer insights; apply findings to campaigns. Collaborate with the product and sales teams to create compelling travel offerings. Monitor and analyze campaign performance; generate reports and optimize ROI. Manage marketing budgets and ensure cost-effective strategies. Oversee the production of marketing materials including brochures, videos, and blog content. Build and maintain relationships with travel bloggers, media, and other industry partners. Maintains and grows B2C and B2B business globally Launch, manage, and optimize affiliate and coupon marketing programs. Build strong relationships with coupon partners (e.g., CashKaro, GrabOn, CouponDunia), ensuring timely offers and visibility. Analyze partner performance and drive ROI-focused promotions Focuses on marketing initiatives to create customer loyalty and increase market share Focuses on building top line revenue by executing against the sales strategy Provides marketing channel mix (e.g. advertising (on and off line), promotions, public relations, direct mail, email, and demand generator links) planning as part of the Flight Business Coordinate with marketing operations and other site marketing programs on new initiatives to increase production in channels Identify trends and implement solutions Increase B2C Ticket volume Candidate should be good in Online or Offline Marketing Meta Search Engine Management (Kayak, Wego, Skyscanner, etc.) Manage and optimize listings on metasearch platforms to maximize direct bookings. Oversee bidding strategies, product feed quality, and campaign reporting. Track metrics like CTR, CPC, CPA, and conversion rates to improve performance CRM, Email, WhatsApp, RCS, and SMS Campaigns Create and manage direct communication campaigns using email, WhatsApp, RCS, and SMS. Segment users and personalize messaging to improve engagement and booking rates. Collaborate with tech and content teams to automate and optimize user journeys. Performance Tracking & Optimization Analyze campaign performance and conversion funnels. Conduct A/B testing, generate insights, and continuously optimize campaign ROI. Maintain weekly/monthly dashboards and reports. Should have a solid background in travel or e-commerce marketing, with experience managing partners like Kayak, Wego, Skyscanner, and coupon platforms such as CashKaro, GrabOn, CouponDunia, etc., while also running high-performing campaigns across email, WhatsApp, SMS, and RCS. Cross-functional Collaboration Partner with product, tech, design, and analytics teams to ensure smooth execution. Ensure consistent brand messaging across all channels and platforms. Stay ahead of travel industry trends and competitor strategies. The ideal candidate should have a solid background in travel or e-commerce marketing, with experience managing partners like Kayak, Wego, Skyscanner, and coupon platforms such as CashKaro, GrabOn, CouponDunia, etc., while also running high-performing campaigns across email, WhatsApp, SMS, and RCS. Added Advantage Experience with tools like MoEngage, WebEngage, CleverTap, Salesforce Marketing Cloud. Familiarity with SEO, paid media, and other digital performance channels. Knowledge of OTA technology stack, inventory feeds, and tracking system. Preferred candidate profile - 10 years of hands-on experience in online Marketing with Travel or OTA, Ecommerce Segment Bachelor's or Master's degree in Marketing, Business, or related field. Good analytical and numeric skills for fast data crunching. High level of motivation, determination and commitment. A strong command of both written and spoken English is required; additional languages an asset. Proven experience managing metasearch partners (e.g., Kayak, Sky scanner, Ego). Strong understanding and working experience with coupon and cashback platforms. Hands-on with email/SMS/WhatsApp/RCS tools and customer engagement platforms. Excellent communication, negotiation, and campaign execution skills. Data-driven with strong analytical and reporting capabilities. Dynamic, enthusiastic, creative leader who thrives under pressure and is able to perform multiple functions and troubleshoot when needed Proficient computer skills including but not limited to Microsoft Word, PowerPoint, Excel, and Outlook Must be able to work a flexible schedule including night, weekends and holidays Candidate from Travel Background can only apply for this position.

Build and sustain long-term partnerships with educational institutions.Execute marketing and sales strategies to increase the revenue.Conduct regular outreach and meetings with prospective institutional partners.

Looking for Marketing Executive (Fresher– 0 to 1 Year) to support business development and marketing efforts. The role involves promoting engg services, preparing content, coordinating with internal teams for client engagement & lead generation Required Candidate profile B.E (Mechanical/Production/Chemical), DME, or MBA, Strong verbal and written communication skills.

Job Responsibilities Conduct market research to find answers about consumer requirements, habits, and trends Brainstorm and develop ideas for creative marketing campaigns Manage outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.) Liaise with external vendors to execute promotional events and campaigns Collaborate with digital marketing agencies to coordinate brand awareness and marketing efforts Plan and execute initiatives to reach the target audience through appropriate channels (social media, professional media and e-mail) Analyse marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies. Undertake individual tasks of a marketing plan as assigned. Collect content for various marketing campaigns. Write content for Social Media, blogs and web pages. Assist in video and photoshoot activities related to pre and post-shoot. Ensure deliverables are completed by influencers or students we sponsor within deadline and assist them for any query. Identify and build relationships with prominent influencers Brainstorm new and creative approaches to influencer campaigns.

Responsibilities: Field Marketing & Outreach Campaign Execution Relationship Building Event Coordination Market Research Product Presentations Leave encashment

We are seeking a dynamic and enthusiastic Marketing Executive to join our growing team. The ideal candidate will be responsible for developing marketing strategies, generating leads, driving brand awareness through both digital and offline.

We are a growing manufacturer and exporter of high-quality Textile Made-Ups , including home furnishing items such as: Bed linen Table linen Kitchen textiles Towel and more Role Overview: As our Marketing Manager, your primary responsibility will be to generate leads, secure orders, and develop new business opportunities both locally and internationally. Key Responsibilities: Identify and approach potential buyers, wholesalers, and retailers Develop B2B connections with importers and distributors Promote our product range through online and offline channels Handle client communication and follow-up until order finalization Candidate Requirements: Minimum 5 years of experience in marketing textile made-ups or home furnishing products In-depth understanding of fabrics (cotton, poly-cotton, linen, jacquard, dobby, etc.) Knowledge of technical specifications like GSM, thread count, dyeing/printing techniques, shrinkage, stitching standards Familiarity with international market requirements (e.g., EU, US, Middle East buyers) and export documentation Strong communication, negotiation, and lead generation skills Self-motivated, organized, and target-driven Interested- Send your resume to: vvi@apanimex.com, vviapan@gmail.com Contact No : +91 9925010682

Roles and Responsibilities: To work for business development for the company. To consult clients to develop business through training program from Livewire India. Business Development Executive should truly work little extra mile to hunt client (students, working professionals, job seekers, colleges, schools and organizations) where there is training requirement or where he can generate demand. Training demand is very flexible (especially for corporate). Prospective client can extend it for any number of days considering their own constraint, Business Development Executive has to pull this demand and close it at the earliest to achieve their regular targets. Best way to sell training services is to create and maintain healthy relationship with the new or / and existing Clients. Business Development Executive is not only responsible for one time sale but for long term association with the existing customer and their satisfaction. To manage entire sales process. To understand existing departmental setup, regular practices exercised by client, products and updates in use, their existing technical competencies etc. Business Development Executive must be a great sales person who can suggest solution to the client with all possible available options to increase the customer productivity and hence the sales of our courses and subsequently improve brand value. communicate to clients on the electronics projects and services regular college and schools visits for marketing and promotional activities to generate database and also doing campaigns. Responsible for generating customers walk ins, to the center. Actively monitoring the sales and marketing process in a timely manner.

Key Responsibilities: • Plan and execute branding strategies for residential/commercial real estate projects. • Lead and manage project launch campaigns, ensuring maximum reach and lead generation. • Organize on-ground events, exhibitions, and experiential activations to boost project visibility. • Manage and implement both ATL campaigns (print, radio, outdoor, cinema) and BTL activities (flyers, kiosks, society activations, etc.). • Coordinate with creative agencies, media planners, and vendors for timely execution. • Monitor marketing spending and ensure ROI across all campaigns. • Collaborate with sales teams to align marketing strategies with business objectives. • Maintain brand consistency across all channels and collaterals. • Track competitor marketing activities and market trends to refine strategy. Requirements: • Bachelors/masters degree in marketing, Mass Communication, or a related field. • 3–8 years of relevant experience, preferably with real estate developers. • Proven track record in managing brand-building campaigns and real estate project launches. • Hands-on experience in executing ATL & BTL marketing initiatives. • Strong vendor and agency management skills. • Excellent communication, organizational, and project management abilities. • Ability to work under tight deadlines and handle multiple projects simultaneously

Familiarize yourself with all products and services Marketing using various tools Building new customer relations and maintaining the existing ones Planning and drafting customer proposals Maintaining an accurate record of purchase orders

Responsibilities: * Develop marketing strategies & plans * Manage promotional campaigns * Increase product awareness & brand visibility * Coordinate sales & marketing activities * Execute product promotions & branding initiatives

Marketing Head for Alloy steel Develop & execute comprehensive marketing strategies to promote special steel products Conduct market research to identify trends customer needs competitive landscape 15 years in Alloy steel steel manufacturing industry Required Candidate profile alloy steel marketing Manage optimize digital marketing campaigns, including SEO SEM email marketing social media creation of marketing materials such as brochures, presentations product catalogues

Experience: Minimum 2 years of relevant experience in marketing About Offee: Offee is a fast-growing product-based technology company revolutionizing digital assessments, exam management, and educational solutions across India. Our innovative platforms empower universities, colleges, and corporates to conduct secure and seamless examinations. Job Summary: We are looking for a dynamic and results-driven Marketing Executive to join our team. The ideal candidate will play a key role in executing marketing strategies, driving brand awareness, generating qualified leads, and supporting sales initiatives. Key Responsibilities: Develop, plan, and execute marketing campaigns across digital and offline channels. Manage social media platforms , create engaging content, and monitor performance analytics. Coordinate with design, sales, and product teams to align marketing efforts with business goals. Organize and represent the company at expos, events, and webinars to promote Offees solutions. Monitor market trends, competitor activities , and identify new marketing opportunities. Handle email marketing, SEO/SEM activities, and paid campaigns for lead generation. Assist in preparing marketing collateral, presentations, and case studies . Track, analyze, and report on campaign performance metrics and ROI . Key Skills & Competencies: Strong communication and presentation skills Hands-on experience in digital marketing tools (Google Ads, Meta Ads, SEO, CRM, analytics tools, etc.) Creative thinking with attention to detail Ability to work independently as well as collaboratively Time management and ability to handle multiple projects simultaneously Qualifications: Bachelor’s/Master’s degree in Marketing, Business, or a related field Minimum 2 years of proven marketing experience , preferably in a B2B or edtech/product-based company What We Offer: Opportunity to be part of a fast-growing product company Exposure to innovative marketing practices and growth opportunities Collaborative work culture and supportive team How to Apply: Interested candidates can send their updated CV to ankita.sharma@offee.in

Coordinate with internal teams to develop promotional materials and ensure brand consistency. Willingness to travel across India for events, client meetings, and promotional activities as needed. 1-3 years of experience in marketing. Annual bonus

Roles and Responsibilities: Manage day-to-day execution, deadlines, and quality control of creatives, videos, and communication with the design/content/video teams. Own and optimize all social media channels (Instagram, Facebook, YouTube, LinkedIn)plan monthly calendars, ensure daily posting, and drive engagement. Manage a team of graphic designers, marketing operations, editors, and content creators supervise their work, provide creative feedback, and ensure timely delivery. Proactively identify ways to grow organic and paid reach across each social platform using content hooks, trending formats, and influencer/partner collaborations. Proofread all creatives, copies, captions, and landing page content for tone, grammar, and brand consistency. Collaborate with sales, CRM, and leadership teams to ensure marketing alignment with business targets and site visit goals. Stay updated with industry trends, real estate buyer behavior, and new digital marketing tools. Desired Candidate Profile Excellent communication skills with the ability to work closely with internal stakeholders. Ability to manage the team. Proficiency in proofreading, creative feedback, and content planning 4-5 years of experience in digital marketing or a related field. Proven track record of developing successful marketing plans and executing them effectively.

MAIN PURPOSE OF ROLE Summarize the main purpose of the role. Implement a marketing and sales strategy for one or more of the organizations more complex, controversial, or strategically significant products/services in order to meet established sales or market share targets. MAIN RESPONSIBILITIES Conduct market research, oversee product development and design, set prices, launch new products, oversee advertising campaigns, and monitor sales performance to effectively market assigned products/services. Monitor, analyze, and evaluate domestic and international market trends, consumer behavior and competitor activity to identify market opportunities for the product/service. Monitor, analyze, and evaluate product performance and customer feedback to generate new product ideas. Identify product/service changes to meet customer needs. Liaise with other areas of the organization (e.g., production, R&D) to implement these changes. Prepare sales forecasts and budgets. Monitor sales volume, revenues and costs against forecasts. Adapt plans to improve the sales performance of the product/service. Liaise with advertising and promotions specialists to design sales campaigns and sales collateral for the product/service that are effective and appropriate for the target audience. QUALIFICATIONS Education Education Level Major/Field of Study Or Education Level Associates Degree ( 13 years) Masters Degree ( 18 years) in Engineering Experience/Background Experience Experience Details Minimum 4 years Licenses and Certifications License/Certification Language Proficiency Language Proficiency Note: This job description is not to be considered an exhaustive statement of duties, responsibilities or requirements and does not limit the assignment of additional duties for this role. JOB FAMILY: Product Management LOCATION: India > Mumbai : BKC Building TRAVEL: Yes, 10 % of the Time t SIGNIFICANT WORK ACTIVITIES: Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)

Designation- Marketing Manager Job location - Surat Roles & Responsibilities: Plan Marketing and Promotional activities of FMCG products. Plan marketing budgets and yearly calendar Managing, analyzing and reporting on market data, establishing requirements and formulating activities. Translate brand strategies into brand plans, brand positioning and go-to-market strategies. Plan a Consumer Engagement Strategy for Retail outlets, MT and Franchise store. Plan for product launches at Retail outlets, MT and Franchise store, plan ATL, BTL activity for the same. Plan for product specific promotional activities campaigns ,Cross promotions, seasonal product promotions at retail outlets Will represent the company and work with Branding Strategy Consultants, Brand Development, Creative Agencies, Retail Marketing and Merchandising Agencies. Build brand awareness by participation in local exhibitions and events, press, cable TV, newspapers and other outdoor media such as hoardings, bus/Auto, bus/train stations etc Monitor product distribution, availability and consumer reactions. Analyze and monitor competitor and consumer activity to identify opportunities for growth. Understand Market demands and suggest product mix. Work closely with sales team for execution and tracking Be in the market for effective plan implementation to drive growth

THE ROLE: Provide dedicated support and coaching to Herbalife Nutrition Distributors so that they can conduct their businesses in a correct, ethical, and fair manner. Provide a world class customer service experience and develop strong partnerships with Herbalife Nutrition Distributors and Business Partners with emphasis on providing subject matter expertise (SME) and support on the Rules of Conduct, Business Marketing Plan, local regulatory requirements, policies, and procedures. HOW YOU WOULD CONTRIBUTE: Responsible for case management by performing core investigative tasks, includes but not limited to: Obtaining, evaluating and analyzing evidence, take statements, and draft comprehensive reports that summarize the investigation/research efforts. Analyze data to detect irregularities in Distributor Business Practices, such as volume, order and or receipting trends. Conduct in-depth investigations of suspicious activity, such as Marketing Plan Manipulation efforts. Evaluate business practices to identify risk areas for Rules of Conduct and regulatory violations. Document all investigative activities by using applicable databases and internal systems. Synthesize current business intelligence or trend data to support recommendations for action. Prepare recommendation for investigation findings based on factual evidence. Prepare evidence for presentation with Management and Legal. Perform proactive research in order to minimize potential violations related to Distributor business activities includes but not limited to: Internet research and/or any media, Identify or monitor current and potential issues, using business intelligence tools purchasing products from suspicious channels and/or work with external agencies. Should be visiting Nutrition Clubs and conduct trainings to distributors at different locations. Use critical thinking skills to spot relevant issues; identify, analyze, and weigh relevant evidence in order to draw sound conclusions in complex matters. Understand due process principles, ability to prioritize, and align with the defined processes and meet SLAs. Interact and communicate professionally with various departments, Distributors and customers in written, email or in person interactions. Uplift and protect Herbalife s reputation through partnerships with Distributors so that their messages are consistent with the company s. WHAT S SPECIAL ABOUT THE TEAM: The Team thrives in a dynamic and collaborative environment, where open communication and knowledge sharing are valued. They actively engage with various departments and stakeholders, fostering a culture of collaboration and mutual respect. With a strong emphasis on continuous learning, the team maintains a proactive approach to staying updated on regulatory changes. Their commitment to integrity and accountability creates a positive work atmosphere, promoting growth, collaboration, and success in managing compliance within the organization. SKILLS AND BACKGROUND REQUIRED TO BE SUCCESSFUL: Skills A positive, outgoing personality (especially attitude, enthusiasm, and flexibility) with the ability to Work effectively, as a team, with co workers as well as all levels of management Must be self motivated and highly attentive to detail and follow up. Excellent verbal and written communication skills in both English as well as local Language. Knowledge in other Dialects would be a plus. Good Administrative skills Excellent Analytical skills Excellent Interpersonal skills Hands on computer skills (Knowledge of MS Office is a plus) The ability to work flexible hours. The ability to work under Deadline pressure while maintaining a positive, Professional attitude in a very fast paced environment. Experience: 1-3 years relevant working experience, and ideally within Distributor Service.

We are seeking a creative, strategic, and performance-driven Marketing Manager to lead our marketing initiatives across digital, offline, and partnership channels. The ideal candidate will have strong experience in B2B and/or B2C marketing,

Must have skills: Data driven marketing, Omni-channel marketing, Generative AI, Marketing Technology, Growth marketing Good to have skills:Marketing Job Summary : The Banking Senior Manager position is within the Marketing Transformation vertical of Accenture GN Song. The individual would work at the heart of the top global banking Industry Clients and would collaborate on innovative projects while bringing in deep industry knowledge and Marketing skills. Roles & Responsibilities: Collaborate with firms to define and achieve marketing objectives. Design strategies for marketing, audience/segmentation, personalization, optimization, and channels. Develop acquisition, engagement, and retention campaigns. Analyze market trends and competitors to design client approaches. Shape operating models and address client challenges. Drive innovation and offer thought leadership. Provide solutions for complex marketing problems in financial services. Advise key client decision-makers on marketing strategy. Manage projects, including timelines, budgets, resources, and teams. Lead business development, proposal responses, and create marketing assets. Work with a team to develop strategic assessments and written materials. Professional & Technical Skills: Deep Industry Knowledge: Financial Products & Services:Understanding loans, mortgages, insurance, investments, banking, consumer banking, credit cards, capital markets and financial markets. Customer Segmentation & Behavior:Segment based on behavior, demographics, and psychographics. Financial Regulations & Compliance:Knowledge of industry and functional compliance standards like GDPR, MiFID II, AI Act, etc. Risk Management:Identify and mitigate risks in marketing strategies. Marketing Skills: Strategic Thinking:Develop comprehensive strategies aligned with business goals. Digital Marketing:Expertise in SEO, SEM, social media, email, content marketing, marketing automation, and CRM systems. Data Analysis:Interpret marketing data and derive insights using analytics tools. Customer-Centric Approach:Create targeted campaigns based on customer needs. Creative Thinking:Generate creative ideas and solutions. Project Management:Oversee campaigns, manage budgets, timelines, resources, and collaborate effectively. Platform Skills: CRM Systems:Proficiency in one or multiple CRM solutions offered by Salesforce / Adobe / Microsoft Dynamics / HubSpot. Marketing Automation:Expertise in Marketo / HubSpot / Pardot. Data Analytics:Hands-on experience in Google Analytics / Adobe Sensei / Tableau / Power BI. CMS:Experience with WordPress / Drupal / Adobe Experience Manager. Social Media Tools:Skill in Hootsuite / Buffer / Sprinklr / Meltwaters / Sprout Social. Multi-channel Marketing:Expertise in Adobe Campaign / SFMC / similar solutions. Technology Skills: Omnichannel Transformation:Enhance customer experience with digital technologies. Generative AI & Machine Learning:Implement AI-driven marketing strategies. Cloud Computing:Manage AWS, Azure, or Google Cloud-based solutions. Cybersecurity:Protect customer data with best practices and tools. Integration:Design martech stack for seamless user experience. Additional : Support business development and thought leadership. Adapt to fast-paced environments both offshore and onshore. Strong communication, presentation, and client handling skills. Team building and leadership skills to motivate diverse teams and achieve goals. Additional Information: An opportunity to work on with key G2000 clients Potential to with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed into everythingfrom how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your to grow your skills, industry knowledge and capabilities Opportunity to thrive in a that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. Qualification Experience: Overall experience of 10+ years in leading the development of transformative marketing strategies or leading marketing teams to execute integrated marketing plans Proven experience in leading the development of transformative marketing strategies or leading marketing teams to execute integrated marketing plans. In-depth knowledge of digital marketing, market research, and campaign deployment and optimization Hands-on working experience as seasoned marketer in a multinational financial services industry or as marketing consultant to global financial firms. Experience in working with senior management levels within existing organization / client organizations. Educational Qualification: MBA from a tier 1 institute is preferred with bachelors degree in marketing, journalism, communications, engineering or a related field

Must have skills: Loyalty, Traveler Experience & Journey Development, Digital Marketing, Creative Strategy, Campaign Management, Mar-Tech Strategy Good to have skills:Marketing Job Summary : The Travel Industry Marketing Senior Manager position is within the Marketing Transformation vertical of Accenture GN Song. The individual would work at the heart of the top global Travel Industry Client (Hospitality, Airlines, Airports and Travel Services) and would collaborate on innovative projects while bringing in deep industry knowledge and Marketing skills Roles & Responsibilities: Lead Traveler experience assessment and journey design, marketing and advertising process and technology assessment, KPI and definition, solution and vendor assessment for different marketing technologies including Adobe, Salesforce and others Develop Travel loyalty strategy: Development of loyalty economics models to drive loyalty investments and designing loyalty program construct (earn-burn strategies, benefits, experiences, Partnerships, co-branded Card programs) Develop metrics / scorecard to gauge efficacy of loyalty / membership programs: Conceptualizing and implementing revenue generation programs specifically for loyalty members (cross sell / up sell / tier movement) Develop digital marketing strategy/ campaigns: Study economic indicators, tracking changes in supply and demand, identifying Travelers and their current and future needs, and monitoring the competition. Plan, design, and execute all web, SEO/SEM, database marketing material: Lead and guide the project teams on emails, social media, consumer marketing, BTL and display advertising campaigns. MarTech Consulting Projects: Lead projects focusing on optimizing the MarTech/ AdTech stack and develop use cases to improve utilization of existing MarTech/ AdTech stack. Research, evaluate and recommend new martech /adtech systems and suppliers. Keep a holistic understanding of existing and upcoming martech/adtech platforms and how they connect into the broader marketing technology landscape. Lead the team on Design & Execution of campaign strategies: Strategizing marketing plans across all channels and devices including business case for use cases driving acquisition and engagement. Designing new campaign strategies and marketing plans across all channels and devices Lead Marketing Programs: Supporting full spectrum of Marketing program execution from strategy definition to technical delivery. Content Marketing Projects: Support on development of content marketing, social media, and web engagement programs for the client, ensuring that they are aligned with the overall content strategy. Strong project management skills to be able to motivate a team and make them in line with the strategic goals of a project Leading a team of seasoned professionals & using relevant tools to develop business cases, strategic assessments, published written materials Deploying strong analytical skills and drive result-oriented decisions with a Data-driven mindset Professional & Technical Skills: Proven working experience (10+ years) in digital marketing/Advertising platforms and in delivering marketing solutions, particularly within the Travel Industry In-depth knowledge of Loyalty, Traveler Experience, Branding, creative development and execution, digital marketing, and campaign deployment and optimization Experience in working with middle to senior management levels within existing organization / client organizations Experience in implementation of MarTech platforms and experience of AdTech platforms, Data visualization platforms, CDPs and Cloud Platforms Strong understanding of marketing, advertising technologies (with hands on) and ability to apply technology know-how to better how our clients reach out to their customers Hands on experience on Mar-tech tools such as Adobe campaign, Marketo, Adobe, Cloud, Google Marketing platform, Google Ads, Pega decisioning, SFMC etc. Hands-on experience and understanding of Loyalty tools / platforms Has worked in the Marketing Team for leading Travel companies Additional Information: An opportunity to work on with key G2000 clients Potential to with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed into everythingfrom how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your to grow your skills, industry knowledge and capabilities Opportunity to thrive in a that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. Qualification Experience:Overall experience of 10+ years of experience in digital marketing/Advertising platforms and in delivering marketing solutions, particularly within the Travel Industry Educational Qualification:Post-Graduation (Preferably MBA)