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Marketing Manager

4 years

0 Lacs

Posted:1 week ago| Platform: Linkedin logo

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On-site

Job Type

Full Time

Job Description

Job Title: Marketing Manager Location: Chennai Experience: 4+ years in marketing, preferably in healthcare tech, SaaS, edtech, or related sectors About the Role: MediSim VR is designing how medical professionals learn and practice through immersive, skill-based VR training. As our Marketing Manager, you’ll take the lead in telling that story. From digital campaigns and product launches to student activations and press coverage, you’ll shape the brand narrative and growth strategy at every touchpoint. We’re looking for someone who is an equal parts strategist and storyteller. We'd love to meet you if you’re excited about transforming healthcare education and want your work to make a real-world impact. Key Responsibilities: Marketing Strategy & Growth Lead B2B and B2C campaigns across paid, owned, and earned channels, optimizing for lead generation and engagement. Identify and act on opportunities to position MediSim VR as a thought leader in immersive medical training and edtech innovation. Brand, Content & Storytelling Own the brand's voice across all platforms – website, LinkedIn, Instagram, email, and event collaterals. Plan and execute high-impact campaigns for product launches, VR lab inaugurations, partner collaborations, and student activations. Oversee the production of high-quality multimedia content – case studies, testimonials, product explainers, and influencer collaborations. Double-check every content to keep it clean, on-point, and typo-free. Digital & Performance Marketing Plan and execute social media strategies across platforms to grow community engagement and institutional visibility. Analyze digital campaign performance (Meta, Google, LinkedIn ads) and improve based on data-driven insights. PR, Events & Institutional Outreach Drive media relations and press outreach to gain coverage in healthcare, startup, and tech verticals. Collaborate with partner colleges and government stakeholders to create joint communications and impact stories. Plan and manage events, conferences, roadshows, and product demo sessions at campuses and summits. Qualifications & Requirements Master’s degree in Marketing, Communications, Business, or related field. Minimum 5 years of experience in marketing roles, with at least 2 years in healthcare, SaaS, edtech, or tech-driven industries. Strong grasp of digital marketing, content strategy, event execution, and brand storytelling. Excellent written and verbal communication skills with an eye for detail and design. Proficient in using tools like Canva, Meta Ads, Google Analytics, Hubspot, or similar. A curious and agile mindset with a passion for emerging tech and healthcare impact. What We Offer Opportunity to design the future of healthcare education through technology. Freedom to experiment with bold ideas and creative campaigns. Collaborative work culture with a young, mission-driven team. Show more Show less

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