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GlobalSignIn Pte Ltd
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Marketing Manager

Marketing Manager

GlobalSignIn Pte Ltd

4 years

10 - 15 Lacs

India

Posted:1 day ago| Platform:

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Skills Required

marketing technology management engagement efficiency mobile ai spark multilingual content engineering connect strategy drive seo sourcing analytics report development support reporting data effectiveness automation communication analysis metrics optimization

Work Mode

Remote

Job Type

Full Time

Job Description

About Company

Gevme is a leading technology company that provides comprehensive omnichannel event management solutions. Utilizing advanced technology and artificial intelligence, Gevme enhances both the delegate and organizer experience by optimizing participant engagement, operational efficiency, and return on investment for every event. Our integrable suite of solutions includes registration, onsite check-in and printing, event websites, mobile app, business matching, exhibitor solutions as well as our AI-first suite of solutions consisting of Spark – productivity tool for event professionals, EventGPT – AI-powered concierge for the attendee, and Snapsight - real-time multilingual content insights tool. Gevme’s innovative tools are designed to meet the diverse needs of today's dynamic event environments, making it easier for event professionals to strategize, manage teams and deliver successful experiences.We are a product company with a strong engineering and family culture; we are always looking for new ways to enhance the event experience and empower efficient event management. We’re on a mission to groom the next generation of event technology thought leaders as we grow.Join us if you want to become part of a vibrant and fast-moving product company that's on a mission to connect people around the world through events.Do check out our platform:http://www.gevme.com/.

Location:

Remote/Work from Home

Overview

We are looking for a Marketing Manager to join our team. The ideal candidate is a marketing generalist with experience in the B2B space. You will be responsible for generating inbound leads through content marketing and event marketing campaigns. You will also be generating awareness for Gevme through PR activities and partnerships.Join us if you want to become part of a vibrant and fast moving product company that's on a mission to connect people around the world through events.

Responsibilities

Develop and execute a comprehensive marketing strategy that aligns with the company's objectives, including both short-term and long-term goals.
Own end-to-end campaign execution. You’ll build, execute and scale marketing campaigns from concept to completion.
Plan, coordinate, and promote our own events, ensuring they are highly successful and deliver exceptional experiences for our clients.
Work with sales to develop regional programs and integrated campaigns to help achieve lead targets and revenue goals.
Drive digital marketing efforts, including SEO, content marketing, email marketing, social media, and online advertising.
Drive awareness for the brand by running PR activities, sourcing speaking opportunities and developing key partnerships.
Develop our content strategy by generating new ideas for content and events with industry leaders, our customers, and our team.
Set up and manage marketing analytics to report on campaign’s performance.
Work closely with cross-functional teams, including Sales, Product Development, and Customer Support, to align marketing efforts with company objectives.

Requirements

4+ years of experience in B2B marketing
Bachelor's degree in Marketing, Business, or a related field. MBA or advanced degree is a plus.
Experience managing a marketing team
Strong project management skills and the ability to prioritize and meet deadlines
Proven experience working with sales teams and supporting programs to drive awareness and sales
Proficiency in reporting on campaigns and utilizing data to gauge effectiveness of content. Experience with marketing automation tools and CRMs
Excellent communication skills
Basic-intermediate knowledge of SEO
Proficiency in data analysis and metrics-driven marketing
Ability to travel and participate in events as required
Interest in the event industry is a plus

Skills:- Digital Marketing, Social Media Marketing (SMM), Content Marketing, Search Engine Optimization (SEO), Marketing, B2B Marketing, Marketing Strategy and Technology Marketing

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Marketing Manager