Marketing Generalist

Hiring: Marketing Generalist

Location: Pune (Work from Office)

Experience: 6–18 Months

Full-Time |

Immediate Joiners Preferred

is looking for Marketing Generalist (Junior role)

offline events

What You’ll Do:

- Support paid marketing campaigns (Meta, Google, etc.) by managing creative requirements and performance tracking.

- Plan and execute offline marketing initiatives — exhibitions, events & partnerships.

- Assist in data building, lead generation, and audience segmentation.

- Manage on-ground marketing collaterals, sampling, and visual merchandising.

- Track and report KPIs across offline and online initiatives.

- Collaborate cross-functionally with brand, design, and growth teams to ensure campaign alignment.

- Contribute fresh, creative ideas for engagement and brand storytelling.

What We’re Looking For:

- 6 to 18 months of experience in performance marketing, offline/experiential marketing, or campaign management.

- Excellent organizational and coordination skills.

Working knowledge of Meta Ads & Google Ads (Mandatory)

- Strong with Excel / Google Sheets for data tracking and reporting.

- Great communication skills and a bias for action.

- Experience in international marketing or cross-border campaigns is a plus.

- A creative thinker with a go-getter attitude.

saurabh.k@myfrido.com