We are seeking a dynamic Marketing Engineer to join our team and drive exceptional end user experiences across our life sciences product portfolio. The ideal candidate will possess deep technical knowledge combined with strategic marketing skills to enhance customer engagement and drive end-user experience.

Key Responsibilities

Technical Marketing & Product Positioning

Develop and execute technical marketing strategies that clearly communicate product value to end users.
Create compelling technical content including application notes, white papers, webinars, and product demonstrations.
Collaborate with R&D teams to understand product capabilities and translate technical specifications into customer benefits
Conduct competitive analysis and market intelligence to inform positioning strategies

End User Experience Optimization

Design and implement programs to enhance the complete customer journey from product discovery to post-purchase support
Develop user-centric marketing materials and digital experiences that address specific workflow challenges
Partner with UX/UI teams to optimize digital touchpoints and customer interfaces
Gather and analyze customer feedback to continuously improve user experience initiatives

Cross-Functional Collaboration

Work closely with product management, R&D, sales, and customer service teams to ensure consistent messaging
Partner with digital marketing teams to optimize online presence and lead generation
Collaborate with regulatory and quality teams to ensure compliance in all marketing materials

Required Qualifications

Education & Experience

Bachelor's degree in Life Sciences, Bioengineering, Chemical, or related technical field
3-5 years of experience in technical marketing, product marketing, or applications support within the life sciences industry
Proven track record of developing successful marketing campaigns for technical products

Marketing & Communication Skills

Excellent written and verbal communication skills with ability to translate complex technical concepts
Experience with digital marketing tools, CRM systems, and marketing automation platforms
Strong presentation skills and comfort with public speaking
Project management experience with ability to handle multiple initiatives simultaneously

More Jobs at SecurView, Inc

OpenShift Engineer

pune

5.0 - 7.0 yrs

INR 6 - 10 Lacs

Merger and Acquisition Analyst

pune

5.0 - 10.0 yrs

INR 7 - 12 Lacs

Solution Architect Presales, Cloud-Native (APAC)

mumbai, pune, bengaluru

8.0 - 12.0 yrs

INR 25 - 30 Lacs

Network Engineer

pune

1.0 - 3.0 yrs

INR 3 - 5 Lacs

Associate Security Consultant

pune

2.0 - 3.0 yrs

INR 4 - 5 Lacs

Mock Interview

Practice Video Interview with JobPe AI

Start Digital Marketing Interview

Start Your Job Search Today

Browse through a variety of job opportunities tailored to your skills and preferences. Filter by location, experience, salary, and more to find your perfect fit.