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Marketing Communications Lead

6 years

0 Lacs

dehradun uttarakhand india

Posted:1 day ago| Platform: Linkedin logo

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Skills Required

marketing management leadership content ads reports support communication flow development video branding design service crm collaborative

Work Mode

On-site

Job Type

Full Time

Job Description

Key Responsibilities
1. Project Management & Creative Oversight
  • Act as the

    single point-of-contact (POC)

    between school leadership, admissions, and external creative/digital partners.
  • Approve and coordinate delivery of creative assets (logos, brochures, social content, ads, signage, etc.).
  • Manage timelines, ensuring all campaigns and materials are released on schedule.
2. Marketing & Campaign Execution
  • Coordinate with digital marketing partners/agencies to run Facebook/Instagram/Google ad campaigns.
  • Track campaign performance, generate weekly reports, and suggest optimizations.
  • Support offline marketing: brochures, hoardings, print ads, event branding.
3. Communication & Admissions Support
  • Develop and manage parent-facing communication: FAQs, explainer decks, newsletters.
  • Ensure smooth flow of information between admissions team and prospective families.
  • Create content for orientation sessions, open houses, and events.
4. Content Development
  • Work with designers/copywriters on

    brochures, microsite, social media posts, and reels

    .
  • Coordinate photo and video shoots for leadership, students, and campus activities.
  • Draft short-form content (social posts, captions, FAQs, scripts).

    • Desired Skills & Attributes
    • Strong sense of branding, design, and creative storytelling.
    • Solid project management and deadline ownership.
    • Prior experience in education, consumer brands, or service marketing preferred.
    • Excellent written and verbal communication skills (English & Hindi).
    • Comfort working with both parents and creative professionals.
    • Tech-savvy: familiarity with digital ads, CRM tools, Canva/Adobe, MS Office.

    • Qualifications
    • Bachelor’s or Master’s degree in Marketing, Communications, Design, or related field.
    • 3–6 years of relevant experience in marketing, branding, or content-led roles.


    What We Offer
    • Opportunity to

      shape the brand launch of a new progressive school

      in Dehradun.
    • Entrepreneurial role with exposure to both strategic and creative functions.
    • Collaborative work with leadership having 25+ years of education experience.
    • Competitive salary based on experience.


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