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Manager/Asstt. Manager – Communication and Branding

12 years

0 Lacs

kolkata west bengal india

Posted:1 month ago| Platform: Linkedin logo

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Skills Required

communication branding sustainability collaboration positioning reports storytelling content strategy drive measurement modification report metrics engagement analysis research writing management marketing development design software analytics creativity compensation

Work Mode

On-site

Job Type

Full Time

Job Description

About Foundation for Innovations in Health (FIH)

youth unemployment


Key Responsibilities

  1. Develop a strategic communication plan and effective dissemination plan for positioning of FIH among its stakeholders through creating reports and documents (e.g., newsletter), storytelling, generating engaging content in social media (including AV).
  2. Build a strategy leveraging various social media handles to enhance recall and brand of SFS among the youth aspirants from target areas so as to drive student admission.
  3. Time-bound implementation of student mobilization activities, along with measurement and dynamic modification of strategy.
  4. Monitor social media trends, competitor activities, and industry news to generate content ideas.
  5. Track and report on social media performance metrics, including reach, engagement, and follower growth.
  6. Identification of CSR & various Grant opportunities, analysis, primary research and storyboard creation for subsequent writing of proposals including budget.
  7. Conduct basic research for content ideas and audience insights.


Qualifications & Requirements

  1. Post-graduation in Social work, Rural communication, Mass communication etc. with special emphasis on social media-related certification
  2. 3-4 years of experience in social media management or digital marketing, specially in the development sector. Experience in grant/CSR program management will be of additional value.
  3. Strong understanding of various social media platforms and their best practices.
  4. Multi-lingual skills (Bengali, Hindi, English)
  5. Design capability - Basic knowledge of design tools like Canva, Photoshop, or similar software for graphic and written posts.
  6. Knowledge of social media analytics tools (e.g., Meta Business Suite, Google Analytics) is a plus.
  7. Creativity, attention to detail, and ability to multitask.
  8. Passion for digital media and storytelling.


Location: Kolkata; travel to various states will be required

Job Type: Full-time


Compensation: 6.0+ Lacs pa

More Jobs at Foundation for Innovations in Health

Manager/Asstt. Manager – Communication and Branding

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Foundation for Innovations in Health

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