Manager - Category Management

Group Bayport

0 years

0 Lacs

Gurugram Haryana India

Posted:3 days ago| Platform:

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Skills Required

management sourcing development drive marketing merchandising visual content strategies analyze pricing planning metrics inventory data analysis benchmarking reporting analytics

Work Mode

On-site

Job Type

Full Time

Job Description

Identify new product opportunities based on market and internal data.
Optimize assortment by adding new SKUs, phasing out underperformers, and improving hero products.
Collaborate with sourcing/product development teams for new product launches and quality enhancement.
Drive New Product Development (NPD) by coordinating with cross-functional teams including Sourcing, Production, Quality, Marketing, and Merchandising to ensure timely and smooth product launches.
Work with supply chain & ops to ensure product availability, stock health, and fulfillment SLAs.
Coordinate with creative and merchandising teams for visual content, PDPs, and landing page experience.
Assist in the development and execution of category strategies to achieve sales, margin, and profitability targets.
Analyze product performance, pricing trends, and consumer behavior to identify areas for growth and improvement.
Coordinate with marketing teams for category & product-level promotions, campaign planning, and discounting strategies.
Track key metrics including revenue, conversion rate, gross margin, AOV, returns, inventory turnover, and customer feedback.
Use data and customer insights to improve category performance and conversion.
Implement upsell/cross-sell strategies within and across categories.
Conduct regular competitor analysis and benchmarking to ensure market competitiveness.
Monitor and track category performance using reporting tools and analytics dashboards.

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