luxury brand communication and collaborations

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Role Overview

luxury brand communication and collaborations

Key Responsibilities

Luxury Brand Communication

• Build and maintain an elevated brand voice across all client and partner interactions.
• Act as the primary communication touchpoint for premium clients, planners, and collaborators.
• Create, refine, and manage communication materials like pitch decks, proposals, and social messaging.
• Ensure every communication touchpoint reflects Novella’s luxury aesthetics and ethos.

Strategic Collaborations

• Identify and onboard high-value partners such as wedding venues, planners, couture designers, luxury hospitality brands, and influencers.
• Negotiate and execute collaborations that drive brand visibility and lead generation.
• Manage influencer marketing initiatives, styled shoots, co-branded campaigns, and offline events.
• Build a strong network of wedding and luxury ecosystem collaborators for long-term partnerships.

Client & Partner Onboarding

• Seamlessly onboard new clients and collaborators with a well-designed communication flow.
• Coordinate with internal teams to ensure smooth project execution for clients and partners.
• Maintain relationships to ensure repeat collaborations and referrals.

Marketing & Visibility Support

• Work with the marketing team to design and implement campaigns that align with luxury positioning.
• Represent the brand at weddings, exhibitions, expos, and luxury networking events.
• Contribute ideas for content marketing, social media collaborations, and editorial features.

Reporting & CRM

• Track all collaborations, inquiries, and communication via CRM tools.
• Maintain reports on lead sources, collaboration outcomes, and brand engagement metrics.
• Share actionable insights for better targeting and relationship-building strategies.

You’re Right for This Role If You

• Have prior experience in luxury branding, wedding industry, influencer management, or high-end client servicing.
• Are articulate, presentable, and naturally build trust with elite clientele and partners.
• Understand how to position a luxury brand without compromising exclusivity.
• Are comfortable handling events, last-minute client requests, and dynamic schedules.
• Thrive in a startup environment where adaptability and ownership are key.
• Have excellent communication and negotiation skills to close high-value partnerships.
• Are proactive in identifying opportunities for growth and brand visibility.

Perks & Growth

• Competitive salary with performance-based incentives
• Exposure to elite clientele, luxury brands, and celebrity weddings
• Travel opportunities for destination weddings and brand events
• Fast-track career growth with direct mentorship from founders
• ESOPs post-probation and leadership opportunities as the brand scales