Lead Solutioning Consultant- CSA

Responsibilities

Client-Facing Solutioning

• Serve as the primary technology thought partner for strategy, client servicing, and business teams during new pitches and ongoing projects.
• Lead technical discovery sessions to uncover business needs and align them with relevant MarTech and AdTech solutions.
• Design tailored solutions involving CDPs, analytics, personalization, CRM, campaign automation, media platforms, and measurement.
  

Solution Architecture

• Create scalable architecture diagrams and implementation roadmaps across:
• MarTech: CDPs (Tealium, Segment, Adobe), CRM (Salesforce, HubSpot), Marketing Automation (Braze, MoEngage)
• AdTech: DSPs (DV360, TTD), Ad Servers, DMPs, MMPs
• Analytics & Data: GA4, Adobe Analytics, Mixpanel, BigQuery
• Balance immediate needs with long-term scalability and privacy requirements.
  

Pitch & Proposal Support

• Collaborate with business development and strategy teams to craft solution narratives, proposals, and RFP responses.
• Represent the agency in client meetings, delivering demos and POVs that establish us as a strategic partner.
  

Internal Collaboration

• Work closely with data, engineering, creative tech, and media teams to ensure seamless integration of solutions.
• Define use cases and user stories for implementation teams; guide execution as needed.
  

Innovation & Thought Leadership

• Stay ahead of emerging trends like cookieless advertising, AI/ML in marketing, and identity resolution.
• Contribute to building reusable solution frameworks, case studies, and capability decks for the agency.
  

Experience

What You’ll Bring

• 6–10 years in a digital agency, consulting firm, or marketing technology environment.
• Hands-on experience in marketing technology stack planning, including CDPs, automation tools, tag management systems, and identity frameworks.
• Strong understanding of media ecosystem, performance measurement, and audience strategy.
  

Skills

• Ability to simplify complex technology for non-technical stakeholders.
• Proficiency in creating technical documentation, user flows, and solution blueprints.
• Bonus: Knowledge of cloud platforms (Google Cloud, AWS), APIs, and JavaScript tagging is a plus.
• Mindset
• Consultative and client-first.
• Solution-oriented with a balance of creativity and logic.
• Proactive collaborator with a strong sense of ownership.
  

Education

• Bachelor’s or master’s degree in marketing, Computer Science, Business, or related field.