Lead Generation Specialist

Job Description

Job Tittle: Lead Generation Location: Pune (On-site) Experience: 3-6 yrs Company Overview: RCS is a dynamic and innovative IT company dedicated to providing top-notch Products and Services to our valued customers. We are committed to excellence and continuously strive to exceed customer expectations. As we expand our operations, we are seeking a motivated and results-driven Lead Generation Specialist to join our team and contribute to our growth. Job Overview: We are looking for a Lead Generation Specialist to identify and qualify potential leads for our sales team. The ideal candidate will have a proven track record of generating high-quality leads through various channels and possess excellent communication and interpersonal skills. This role requires a proactive and strategic approach to lead generation, as well as the ability to collaborate effectively with cross-functional teams. Key Responsibilities: Develop and execute lead generation strategies to identify and qualify potential customers. Research and analyse target markets, industries, and customer segments to identify new business opportunities. Utilize a variety of channels, including email, LinkedIn outreach, cold calling, and digital marketing, to generate leads. Create compelling and personalized outreach messages to engage prospects and nurture relationships. Collaborate with sales and marketing teams to align lead generation efforts with overall business objectives and sales targets. Monitor and track lead generation performance metrics, including lead volume, conversion rates, and pipeline growth. Continuously evaluate and optimize lead generation campaigns and tactics to improve effectiveness and efficiency. Provide regular reports and updates on lead generation activities, pipeline status, and key performance indicators (KPIs) to management. Requirement: Experience in India and US market lead generation Proven experience as a Lead Generation Specialist or similar role in a B2B environments Strong understanding of lead generation techniques, tools, and best practices. Excellent communication and interpersonal skills, with the ability to engage and build rapport with prospects. Ability to work independently and as part of a team in a fast-paced, dynamic environment. Proficiency in CRM software and lead management systems. Analytical mindset with the ability to interpret data and generate actionable insights. Results-driven with a focus on meeting and exceeding targets and objectives Show more Show less