Lead Generation Specialist

About Linea Digitech

Linea Digitech is a fast-growing digital agency offering a wide range of technology solutions — including Website Development, App Development, Software Development, Digital Marketing, Chatbot Development, and AR/VR solutions. We help businesses transform ideas into digital reality through innovation and strategy.

Position Overview

We are looking for a Lead Generation Specialist who can identify, qualify, and nurture potential clients for our digital and IT services. The ideal candidate will have strong research skills, experience in outbound and inbound lead generation, and an understanding of how to generate leads from multiple platforms.

Key Responsibilities

• Identify and generate new B2B leads through platforms such as LinkedIn, Upwork, Clutch, GoodFirms, Apollo, Crunchbase, and email campaigns.
• Conduct market research to identify target audiences, industries, and geographies for lead generation.
• Maintain and update the CRM system with lead information and follow-up status.
• Run targeted email outreach and LinkedIn campaigns to connect with potential clients.
• Qualify leads based on business potential and coordinate with the Sales / Business Consulting team for closures.
• Collaborate with the marketing team to align campaigns and ensure consistent lead flow.
• Analyze campaign performance, conversion ratios, and suggest improvements.
• Stay updated on industry trends, competitors, and new business opportunities.

Requirements

• Proven experience (2+ years) as a Lead Generation Executive / Specialist in an IT, SaaS, or Digital Marketing agency.
• Proficiency in LinkedIn Sales Navigator, Apollo, ZoomInfo, Hunter.io, and similar lead research tools.
• Strong knowledge of email marketing, CRM systems, and cold outreach strategies.
• Excellent communication and interpersonal skills (written and verbal).
• Ability to work independently, manage multiple projects, and meet targets.
• Understanding of digital marketing services (SEO, PPC, web/app development) is an added advantage.

Preferred Skills

• Familiarity with automation tools like HubSpot, Lemlist, Mailchimp, Instantly, or Woodpecker.
• Experience with Google Sheets / Excel for managing lead databases.
• Knowledge of international lead generation (US, UK, UAE, Europe).
• Result-oriented and data-driven mindset.

Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹45,489.20 per month

Work Location: In person