Lead Gen Executive

Job Description

Location: Bengaluru, Karnataka, India Department: Sales & Marketing Experience: 1-3 years (Preferred in B2B Sales/Lead Generation) Employment Type: Full-time (Hybrid) Job Summary: We are seeking a proactive and results-oriented Lead Generation Executive to join our B2B Sales team at HerKey. The ideal candidate will be instrumental in identifying and qualifying potential business clients, building a robust sales pipeline, and supporting the sales team in achieving revenue targets. This role demands excellent research, communication, and prospecting skills to generate high-quality leads and contribute to our mission of empowering women in the workforce. Key Responsibilities: Lead Research & Prospecting: Identify and research potential corporate clients who are committed to enhancing gender diversity and inclusion within their organizations. Utilize various channels such as LinkedIn, industry databases, web research, and networking events to source prospects. Outbound Outreach: Conduct targeted outreach through cold calls, personalized emails, and professional networking platforms to generate and qualify leads interested in partnering with HerKey for their recruitment and diversity initiatives. Lead Qualification: Assess and qualify leads based on their alignment with HerKey's services and ensure they meet the ideal client profile before transitioning them to the sales team. CRM Management: Maintain and update lead information in CRM tools (e.g., Zoho) to ensure accurate and efficient tracking of lead interactions and statuses. Collaboration with Sales & Marketing: Work closely with the sales and marketing teams to develop effective outreach strategies, align on target industries, and identify key decision-makers within prospective client organizations. Market Research: Stay informed about industry trends, competitor activities, and potential business opportunities to inform lead generation strategies and identify new markets for expansion. Follow-ups & Nurturing: Engage and nurture leads through timely follow-ups, providing relevant information and resources to build relationships and move prospects through the sales funnel. Performance Tracking: Monitor and analyze lead conversion rates, providing regular reports and insights to optimize the lead generation process and improve overall sales performance. Key Skills & Requirements: 1-3 years of experience in B2B lead generation or sales development, preferably within the human capital services or recruitment industry. Strong knowledge of lead generation tools, CRM systems, and professional networking platforms. Proficiency in cold calling, email marketing, and social selling techniques. Excellent communication and interpersonal skills, with the ability to engage and build relationships with corporate clients. Ability to research, analyze data, and identify key decision-makers within organizations. Self-motivated, target-driven, and capable of working independently as well as collaboratively within a team. Passion for promoting gender diversity and inclusion in the workplace is highly desirable. Job Type: Full-time Pay: ₹300,000.00 - ₹400,000.00 per year Benefits: Health insurance Provident Fund Schedule: Morning shift Supplemental Pay: Performance bonus Work Location: In person Application Deadline: 06/06/2025 Expected Start Date: 04/06/2025