2 years

2 - 4 Lacs

Posted:4 days ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Job Description

Job Details

Designation : Jr. Content Writer

Location : Ahmedabad

Reporting To : Team Lead - Digital Marketing

Experience : 0.6 Months - 2 Years

Key Responsibilities:

Research and Ideation:

  • Conduct thorough research to gather insights and data for content development.
  • Brainstorm and pitch creative content ideas and concepts that align with marketing goals.

Content Creation:

  • Generate engaging and high-quality written content aligned with company objectives and target audiences.
  • Craft compelling blog posts, articles, web content, and other content pieces that resonate with readers.
  • Follow the checklist for content.

Content Optimization:

  • Optimize content for search engines by incorporating relevant keywords and on-page SEO best practices.
  • Include the latest statistics in content and update them regularly.

Content Calendar Management:

  • Maintain a weekly and monthly content calendar to plan, organize, and schedule content releases.
  • Ensure content aligns with the overall content strategy and marketing objectives.

Stay Updated on Industry Trends:

  • Stay informed about the latest industry trends, best practices, and emerging content formats to continually improve content strategies.

Key Result Areas

  • Consistently deliver high-quality and engaging content.
  • Produce engaging content to drive organic traffic and improve search engine rankings.
  • Contribute to brand recognition and audience engagement.

Key Performance Indicators

  • Content engagement metrics (e.g., clicks, shares, comments).
  • Content quality and accuracy.
  • Number of visits on blogs and service pages.

Requirements:

  • Bachelor's degree in English, Journalism, Communications, or a related field.
  • Proven experience in content writing and creation, with a portfolio of published work.
  • Strong research skills and the ability to gather and synthesize information from various sources.
  • Proficiency in SEO-rich content production and content optimization techniques.
  • Strong communication skills and the ability to collaborate effectively with team members.
  • Familiarity with AI content writing tools and analytics tools.
  • Creativity, adaptability, and a results-oriented mindset.

Desirable Skills

  • Excellent verbal and written communication skills.
  • Proactive and positive attitude.
  • Effective time management and multitasking abilities.
  • Project management skills.
  • Convincing and persuasive presentation skills.

Job Type: Full-time

Pay: ₹20,000.00 - ₹35,000.00 per month

Work Location: In person

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