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5.0 - 10.0 years
7 - 12 Lacs
Mumbai, Hyderabad, Bengaluru
Work from Office
Assistant Team Lead - SEO (AUS Shift) We are looking for a skilled SEO professional with 5 to 10 years of experience to lead our search engine optimization efforts and drive organic growth. The ideal candidate will have a strong background in SEO, excellent leadership skills, and the ability to manage a team of SEO specialists. Roles and Responsibility Spearhead our search engine optimization initiatives to enhance online visibility. Conduct research and analyses using tools like Google Analytics, Moz, Adwords, Keyword search, etc., to draw insights and develop new strategies for improving rankings and conversions. Stay current with SEO trends and emerging technologies to ensure successful ranking and traffic objectives. Manage multiple projects across different time zones and languages. Lead and mentor a team of SEO specialists, providing guidance, setting goals, and monitoring performance. Develop and implement content strategies to optimize for SEO purposes. Monitor and analyze website traffic and SEO performance using tools like Google Analytics and SEO software. Communicate with clients to provide updates on SEO performance and discuss strategy adjustments. Utilize AI tools for SEO and link building, guiding the team to improve and deliver more links, offering ideas and daily communication to assist in keyword selection for prospecting. Create, implement, and own the company's link-building strategy, suggesting new ideas for link-building strategies while ensuring quality backlinks and maintaining healthy backlink profiles for each client. Engage in link-building, prospecting, and campaign scheduling when needed, set an example for the team as a team leader, report monthly work and progress to the team (your manager), share knowledge to improve processes and quality of work, build strong relationships with partners and linking agencies, and craft personalized outreach templates or write documentation to be used by your team members. Be a creative thinker ready to find non-traditional ways of generating links, with very good knowledge or understanding of Ahrefs, SEMRush, GSC, Screaming Frog, and possess a strong work ethic and willingness to learn. Job Requirements Bachelor's degree in Marketing, Communications, Business, or a related field. Proven experience in SEO with a track record of improving search rankings. Leadership and team management skills. Excellent communication and presentation abilities. Analytical mindset with the ability to interpret data and make informed decisions. Certifications (Optional but beneficial): Google Analytics Individual Qualification (GAIQ). Experience working remotely and self-motivation. Strong fundamentals in On Page and Off Page Optimization techniques, including dynamic site optimization. Expertise in conducting research and analyses using various tools to draw insights and develop new strategies for improving rankings and conversions. Ability to stay current with SEO trends and emerging technologies. Capable of managing multiple projects across different time zones and languages. Must be able to leverage AI tools for SEO and link building. Should be able to onboard and train new team members to become good link-builders, guiding them to improve and deliver more links, offering ideas and daily communication to assist in keyword selection for prospecting. Must be a fast learner with the ability to adopt new tools and technologies quickly.
Posted 1 week ago
2 - 3 years
2 - 3 Lacs
Bengaluru, Bangalore Rural
Work from Office
Job Description: Expert SEO Specialist Job Summary: We are looking for a highly skilled SEO Specialist with hardcore expertise in technical SEO, on-page SEO, off-page SEO, local SEO, and data-driven SEO strategies . The ideal candidate should have deep knowledge of Googles algorithms, advanced keyword research techniques, and the ability to drive organic growth and conversions . If you live and breathe SEO and have a proven track record of ranking websites in competitive industries , we want to hear from you! Key Responsibilities: Technical SEO (Advanced Site Optimization) Conduct technical audits to identify and fix issues affecting indexing, crawling, and site speed. Optimize Core Web Vitals (LCP, FID, CLS) to improve site performance and UX. Implement structured data (Schema Markup) for rich snippets and enhanced search visibility. Optimize robots.txt, XML sitemaps, and canonical tags for better search engine indexing. Conduct log file analysis to understand and improve search engine crawling behavior. Ensure proper internal linking strategy and URL structuring for SEO-friendly architecture. On-Page SEO (Content & Keyword Mastery) Perform in-depth keyword research using tools like Ahrefs, SEMrush, Google Keyword Planner . Optimize title tags, meta descriptions, header tags (H1-H6), and image alt attributes for maximum visibility. Conduct content gap analysis and implement topic clusters & pillar content strategies. Utilize TF-IDF & NLP optimization to improve content relevance and semantic search rankings. Optimize pages for Googles BERT & MUM algorithms , ensuring search intent alignment. Enhance E-E-A-T (Experience, Expertise, Authority, Trustworthiness) to improve rankings in YMYL niches. Off-Page SEO (Authority & Backlink Strategies) Build high-quality backlinks using ethical white-hat strategies (guest posting, HARO, PR outreach). Conduct competitor backlink analysis and develop link acquisition strategies. Manage and monitor toxic backlinks and execute disavow strategies when necessary. Optimize brand mentions, social signals, and unlinked citations to boost domain authority. Local SEO (Google Maps & Local Rankings) Optimize and manage Google My Business (GMB) listings for multiple locations. Ensure NAP (Name, Address, Phone) consistency across local directories. Develop citation-building strategies to dominate local search results. Encourage and manage customer reviews on Google, Yelp, Trustpilot, and industry-specific platforms. SEO Analytics & Reporting (Data-Driven Decisions) Track and analyze key SEO performance metrics using Google Analytics, Search Console, Ahrefs, and SEMrush . Provide actionable insights and monthly SEO reports with traffic, ranking, and conversion analysis. Run A/B testing and conversion rate optimization (CRO) experiments to improve lead generation. Stay updated with Google algorithm updates, industry trends, and new SEO best practices . Required Skills & Qualifications: 2+ years of hands-on SEO experience with proven case studies of successful projects. Expertise in technical SEO, website audits, and structured data implementation . Proficiency in SEO tools like Ahrefs, SEMrush, Screaming Frog, Moz, Google Analytics, Search Console . Strong knowledge of Googles ranking factors, algorithm updates, and search intent optimization . Experience with WordPress, Shopify, Magento, or other CMS platforms . Hands-on experience with HTML, CSS, JavaScript, and basic PHP (for technical SEO improvements). Experience with AI-driven SEO strategies, NLP, and voice search optimization . Strong analytical skills with the ability to translate data into actionable SEO strategies . A results-driven mindset with a strong portfolio of successful SEO campaigns . Preferred (Bonus) Skills: Experience in international SEO and multilingual site optimization. Knowledge of SEO automation & AI tools for scaling organic growth. Understanding of programmatic SEO and Python for SEO scripting . Experience in App Store Optimization (ASO) for mobile apps.
Posted 3 months ago
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