Influencer Marketing Executive

About Fitspire

Fitspire is a clean, honest, family-first nutrition brand focused on making wellness accessible, trustworthy, and rooted in real Indian lifestyles. We are scaling fast and building a strong creator-driven ecosystem, and we’re looking for someone who can accelerate that journey.

Role Overview

We’re looking for an Influencer Marketing Executive who can help us run end-to-end influencer campaigns, from scouting and negotiations to execution, tracking, and reporting.

This is a high-ownership role for someone who understands the creator economy and enjoys building long-term relationships.

Key Responsibilities

1. Campaign Execution

• Plan, execute, and optimise influencer marketing campaigns across Instagram, YouTube, and other emerging platforms.
• Shortlist and onboard creators based on campaign goals, budgets, and audience relevance.
• Handle outreach, negotiations, contracting, and deliverable tracking.
• Ensure timely delivery of content, posting schedules, and compliance with brand guidelines.

2. Creator Relationship Management

• Build and maintain long-term relationships with creators and talent managers.
• Maintain an updated database of influencers across niches and geographies.
• Act as single POC for creators during campaigns.

3. Coordination & Collaboration

• Work closely with Performance Marketing, Social Media, and Design teams to align campaign ideas, briefs, and timelines.
• Provide creative inputs for influencer scripts, formats, and concepts.

4. Reporting & ROI Tracking

• Monitor campaign performance with a data-first approach.
• Share weekly and monthly reports with insights, learnings, and optimisation suggestions.
• rack KPIs like reach, engagement, CTR, conversions, and cost-efficiency.

Requirements

• 1–2 years of experience in Influencer Marketing (brand, agency, or creator network).

• Good to have:

  Prior agency experience running multiple influencer campaigns across categories.
• Strong understanding of Instagram, YouTube, Reels trends, and creator behavior.
• Excellent communication and negotiation skills.
• Ability to manage multiple creators and campaigns simultaneously.
• Comfortable working in a fast-paced, collaborative environment.

What You’ll Get at Fitspire

• Opportunity to work closely with founders and shape the brand’s influencer ecosystem.
• High ownership and real impact on brand visibility and growth.
• Exposure to the fastest-growing category: health, fitness & clean nutrition.
• A culture that values agility, transparency, and creativity.