High-Performance Performance Marketing Manager

About Rivirtual

Rivirtual.com is a cutting-edge product company revolutionizing the digital landscape with innovative solutions that empower businesses and individuals. We specialize in creating user-focused, scalable products that solve real-world problems with creativity, precision, and technology. At Rivirtual, we thrive on innovation, collaboration, and delivering exceptional results.

High-Performance Performance Marketing Manager

Job Summary

results-oriented Performance Marketing Manager

As a Performance Marketing Manager at Rivirtual, you will play a critical role in driving customer acquisition and retention for our products by effectively managing paid and organic campaigns across multiple platforms.

Key Responsibilities

Paid Advertising & Campaign Management

• Develop, execute, and optimize performance marketing campaigns across platforms such as Google Ads, Meta (Facebook/Instagram), LinkedIn, and programmatic ad networks to drive measurable results.
• Manage budgets effectively, ensuring efficient allocation of spend to maximize ROI and minimize customer acquisition costs (CAC).
• Continuously monitor, analyze, and optimize campaigns using data insights, A/B testing, and audience segmentation.
• Scale campaigns by identifying and targeting high-performing audience segments.

Analytics & Reporting

• Track, measure, and report on key performance metrics such as CTR, CPC, CPA, CPL, and ROAS.
• Use tools like Google Analytics, Google Tag Manager, and other analytics platforms to analyze campaign performance and provide actionable insights.
• Build dashboards to track and communicate campaign performance to stakeholders.

SEO & Organic Traffic Growth

• Collaborate with the content and SEO teams to enhance Rivirtuals organic visibility and improve website traffic.
• Conduct keyword analysis and competitive benchmarking to optimize paid and organic search strategies.

Strategy Development & Execution

• Develop data-driven marketing strategies to achieve growth objectives, including customer acquisition, lead generation, and retention.
• Identify emerging trends in digital marketing, and experiment with new channels, tools, and strategies to stay ahead of the competition.
• Partner with the product and engineering teams to optimize landing pages and conversion funnels.

Team Collaboration

• Work closely with cross-functional teams including Product, Sales, and Design to align marketing efforts with business goals.
• Mentor and guide junior marketing team members, fostering a high-performance culture.

Key Qualifications

• 5+ years of experience

  in performance marketing or digital marketing, with a focus on paid media campaigns.
• Proven track record of delivering measurable results in customer acquisition and revenue growth.
• Hands-on experience with Google Ads, Facebook Ads Manager, LinkedIn Ads, and other digital ad platforms.
• Proficiency in analytics tools (Google Analytics, Tableau, Google Data Studio) and attribution modeling.
• Strong knowledge of SEO/SEM strategies and A/B testing methodologies.
• Excellent data analysis skills and the ability to derive actionable insights from complex datasets.
• Exceptional project management skills, with the ability to juggle multiple campaigns and priorities.
• Bachelor’s degree in Marketing, Business, or a related field (MBA preferred).

What We Offer

• Competitive salary and performance-based bonuses.
• Opportunities for professional growth and career development.
• A collaborative, innovative work environment at Rivirtual.
• Flexible working hours and remote work options.
• Comprehensive benefits package, including health insurance, paid time off, and wellness programs.

Ready to take your performance marketing expertise to the next level at Rivirtual?

jobs@rivirtual.com