Head of Marketing

Who are we looking for:

Job Title:

Experience:

Location:

Responsibilities

• Lead the overall marketing strategy focusing on demand generation inbound and outbound marketing for B2B IT services
• Own SEO content marketing website management and organic lead generation
• Plan and execute outbound initiatives including ABM LinkedIn campaigns email marketing and paid media
• Manage program delivery across multiple client-facing marketing services projects ensuring deadlines and quality standards are met
• Drive employer branding initiatives to strengthen the companys position as an employer of choice
• Collaborate with sales delivery and leadership teams to ensure marketing supports revenue and growth objectives
• Oversee social media thought leadership PR and events to increase market presence
• Track analyze and report on marketing KPIs providing actionable insights to leadership
• Manage marketing budgets vendor relationships and ensure ROI on all marketing spend
• Mentor and guide the internal marketing team ensuring skill development and high performance
• Technical SEO demand generation activities.

Requirements

• Minimum 10 years of experience in B2B IT services marketing
• Strong expertise in inbound and outbound marketing strategy and execution
• Proven experience in managing client marketing services projects
• Solid background in employer branding initiatives and talent marketing
• Hands-on experience with tools like HubSpot Salesforce Google Analytics LinkedIn Ads and content management systems
• Excellent program management and cross-functional collaboration skills
• Strong leadership capabilities with experience managing teams and external partners
• Analytical mindset with a focus on data-driven decision making