Head of Marketing

The ideal candidate would serve as the lead marketing executive. You will manage all marketing efforts including planning, research, advertising, communications and public relations in line with our objectives. 

Responsibilities

• Responsible for building Nano's brand, increasing student enrollments, and supporting franchisee growth.
• Develop and execute integrated marketing strategies across digital, offline, and franchise channels.
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• Measure marketing program effectiveness and KPIs to drive continuous improvement in strategy and output
• Organize department meetings, conduct personnel reviews, and attend managerial meetings
• Participate in organization-wide strategy planning and expand our thinking around the role of marketing in achieving growth
• Oversee marketing expenses and resources, including relationships with external vendors and advertising and media firms
• Drive student enrollments through performance marketing, social media, and BTL activities.
• Build a strong, differentiated brand that resonates with students, parents, and franchisees.
• Lead a high-performing team to deliver measurable growth.
• Support franchise partners with local marketing and launch campaigns.

Qualifications

• Masters/ Bachelor's degree or equivalent experience in Marketing
• 10+ years in marketing, with 3-5 years in a leadership role.
• Proven success in education/edtech.
• Expertise in digital marketing and brand building.
• Strong communication and team leadership skills.
• Excellent multitasking and project management skills
• Develop and execute integrated marketing strategies across digital, offline, and franchise channels.

Location

• Hyderabad

Job details

• Employment: Full-time