Job
Description
MetaMorph is a 360 HR Advisory firm dedicated to helping startups scale, evolve, and grow, with more than 220 startups and multiple hires supported. Join our team as the Brand Manager for an Indian fashion brand specializing in ethnic and Indo-Western apparel for women, primarily operating online. Key Responsibilities: - Develop brand strategy, encompassing style guides, brand guidelines, vision, and value proposition for short and long term goals. - Plan and execute all communications and media actions on various channels, including online, offline, and social media, in collaboration with the Companys creative agency. - Collaborate with the agency on Campaign Shoots, from concept and model selections to budgeting, execution, and final deliverables of images & videos. - Coordinate with the agency for Catalogue Shoots, aligning shoots, backgrounds, model selection, and deliverables of images. - Manage Celebrity Management, overseeing all interactions and executions with Celebs. - Conceptualize Website & App Management, including website banners, layouts, home page flow, offers, UI/UX, funnel flows, and checkout. - Coordinate Vendor Management, working with all website vendors on implementation, execution, and new product evaluation. - Create and execute social content for Social Media, including grids, stories, and reels for Instagram, FB, and YT. - Develop CRM calendar, create content, execute campaigns, and track ROI. - Oversee LFO Inventory Planning, managing inventory planning & replenishments for all the stores. - Manage LFO Operations, overseeing store staff and sales for all LFO counters. - Handle LFO Partner Management, managing interactions with LS & SS Buyers. Requirements: - Preferably a Masters degree in Branding/Marketing/Communication/Business and Media. - 5-10 years of experience in brand management, brand marketing, or marketing management. - Proven ability to work cross-functionally. - High Integrity & Entrepreneurial mindset. - Experience managing a brand across multiple channels, with e-commerce experience preferred. - Creative thinker and problem solver. - Strong communication skills. - Strategic thinker, identifying long-term opportunities and trends. - Relationship management skills. - Strong focus on results. - High degree of business acumen. MetaMorph is a 360 HR Advisory firm dedicated to helping startups scale, evolve, and grow, with more than 220 startups and multiple hires supported. Join our team as the Brand Manager for an Indian fashion brand specializing in ethnic and Indo-Western apparel for women, primarily operating online. Key Responsibilities: - Develop brand strategy, encompassing style guides, brand guidelines, vision, and value proposition for short and long term goals. - Plan and execute all communications and media actions on various channels, including online, offline, and social media, in collaboration with the Companys creative agency. - Collaborate with the agency on Campaign Shoots, from concept and model selections to budgeting, execution, and final deliverables of images & videos. - Coordinate with the agency for Catalogue Shoots, aligning shoots, backgrounds, model selection, and deliverables of images. - Manage Celebrity Management, overseeing all interactions and executions with Celebs. - Conceptualize Website & App Management, including website banners, layouts, home page flow, offers, UI/UX, funnel flows, and checkout. - Coordinate Vendor Management, working with all website vendors on implementation, execution, and new product evaluation. - Create and execute social content for Social Media, including grids, stories, and reels for Instagram, FB, and YT. - Develop CRM calendar, create content, execute campaigns, and track ROI. - Oversee LFO Inventory Planning, managing inventory planning & replenishments for all the stores. - Manage LFO Operations, overseeing store staff and sales for all LFO counters. - Handle LFO Partner Management, managing interactions with LS & SS Buyers. Requirements: - Preferably a Masters degree in Branding/Marketing/Communication/Business and Media. - 5-10 years of experience in brand management, brand marketing, or marketing management. - Proven ability to work cross-functionally. - High Integrity & Entrepreneurial mindset. - Experience managing a brand across multiple channels, with e-commerce experience preferred. - Creative thinker and problem solver. - Strong communication skills. - Strategic thinker, identifying long-term opportunities and trends. - Relationship management skills. - Strong focus on results. - High degree of business acumen.
