Growth Marketing Generalist

0 - 3 years

0 Lacs

Posted:1 week ago| Platform: Indeed logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Job Information

    Date Opened

    08/07/2025

    Job Type

    Full time

    Industry

    Technology

    City

    Bangalore South

    State/Province

    Karnataka

    Country

    India

    Zip/Postal Code

    560102

About Us

Lifesight is a fast-growing SaaS company focused on helping businesses leverage data & AI to improve customer acquisition and retention. We have a team of 130 serving 300+ customers across 5 offices in the US, Singapore, India, Australia, and the UK.


Our mission is to make it easy for non-technical marketers to leverage advanced data activation and marketing measurement tools that are powered by AI, to improve their performance and achieve their KPIs. Our product is being adopted rapidly globally and we need the best people


onboard the team to accelerate our growth.

The Growth Marketing Generalist will own our entire acquisition engine.
You will design hypotheses, launch rapid-fire tests, and double-down on
anything that improves north-star leads to revenue. Expect to partner daily
with Product, RevOps, Data, and Sales, while keeping one eye on brand
consistency and the other on incremental revenue.

With a hands-on “distribution engine,” you will orchestrate organic channels
such as SEO, content repurposing, community, partnerships, newsletters,
podcasts, and referral loops to compound reach and revenue.
  • Own end-to-end distribution charter - responsible for demand
generation & MQL/SQL tracking via marketing activities
  • Repurpose and distribute content – slice webinars, case studies
and whitepapers into blog posts, LinkedIn carousels, newsletter
swaps and podcast talking points to 10× reach.
  • Cultivate communities – actively participate in relevant
forums/Slack groups, host AMAs, and launch a private user
community to drive advocacy and feedback loops.
  • Forge partnerships – secure guest posts, co-marketing
webinars, integration marketplace listings and newsletter
cross-promotions that deliver qualified traffic without paid
spend.
  • Own lifecycle comms – craft onboarding, activation and
retention sequences that move users through the AARRR
framework.
  • Report on distribution ROI – build dashboards tying content
pieces and community initiatives to pipeline, retaining the agility
to double-down or pivot fast.


Requirements

  • 2-3 years of growth marketing experience with a B2B SaaS
company.
  • Must be a Hubspot/Salesforce power user with expertise
spanning across - Email marketing, CRM tracking, Lead
management & funnel optimization


Benefits

What is in it for the candidate :


As a team, we are concerned with not only the growth of the company, but each other’s personal growth and well being too. Along with our desire to utilize smart technology and innovative engineering strategies to make people’s lives easier, our team also bonds over our shared love for all kinds of tea, movies & fun filled Friday’s events with a prioritizing healthy work-life balance.


1. Working for one of the fastest growing and successful MarTech companies in times


2. Opportunity to be part of an early member of the core team to build a product from scratch starting from making tech stack choices, driving and influencing the way to simplify building complex products.


3. Enjoy working in small teams and a non bureaucratic environment


4. Enjoy an environment that provides high levels of empowerment and space to achieve your Objectives and grow with organization.


5. Work in a highly profitable and growing organization, with opportunities to accelerate and shape your career


6. Great benefits - apart from competitive compensation & benefits


7. Above all - a “fun” working environment.

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