Job
Description
Location: Patna, Bihar Department: Sales & Marketing – Abroad Admissions Reports To: CEO & COO About YaStudy YaStudy is a career-focused education and consulting company that empowers students and professionals with the right skills, guidance, and global opportunities. Through strategic programs and expert mentorship, we aim to connect ambitious learners with pathways to international education and success. Position Overview We are seeking an energetic and network-savvy Ground Marketing Executive for our Abroad Admissions division. This role is key to building on-ground B2B relationships with immigration agents, local institutes, and training centers to consistently generate quality leads for our overseas education programs. The role involves strong field presence, continuous partner engagement, and regular reporting to the top management. Key Responsibilities B2B Partnership Management Identify, approach, and build collaborations with immigration agents and consultants across key regions. Drive agreement closures with verified immigration agents to secure a continuous lead pipeline. Build strong, trust-based relationships with micro-level training and teaching institutes to generate foreign admission leads. Lead Generation & Funnel Building Ensure a steady and consistent inflow of leads from all partners for YaStudy’s abroad admission services. Maintain a well-documented field database of all collaborations, lead sources, and outreach actions. Coordinate with the internal Relationship Management team to align partner leads with timely follow-up. Follow-ups & Reporting Conduct regular follow-ups with all B2B partners and collaborators to nurture engagement and track performance. Provide weekly and monthly updates directly to the CEO and COO, including progress on lead generation, agreements signed, and pending actions. Required Skills & Qualifications Bachelor’s degree in Marketing, Business Development, or related field. 2–4 years of experience in field marketing, channel sales, or B2B partner management, preferably in the immigration, education, or training sectors. The ideal candidate should have a strong, polished personality with the confidence to engage effectively with diverse stakeholders. Strong communication and negotiation skills. Ability to travel locally and build trust-driven networks. Self-driven, accountable, and organized in documentation and reporting. Preferred Attributes Experience working in or with the immigration or overseas education industry. Hands-on field marketing or ground-level outreach experience. Familiarity with CRM tools and lead funnel tracking. What We Offer A purpose-driven role with opportunity to grow into a leadership position. Dynamic team environment with direct access to top management. Competitive salary and performance incentives. The chance to build meaningful partnerships that shape educational journeys abroad. Show more Show less
