Event Marketing Manager

Location: Ruby, Kolkata

Key Responsibilities

· Develop and execute event marketing plans: This involves creating a comprehensive marketing strategy, identifying target audiences, designing promotional materials, and leveraging various marketing channels (social media, email, digital marketing, etc.) to drive attendance and engagement.

· Manage event logistics and budgets: This includes tasks like venue selection, vendor management, managing budgets and timelines, securing necessary equipment, and overseeing on-site event execution.

· Collaborate with cross-functional teams: Event Marketing Managers work closely with internal teams (marketing, sales, design, product marketing) and external stakeholders (sponsors, partners, vendors) to ensure seamless execution and consistent brand messaging.

· Track and analyze event data: They are responsible for tracking key performance indicators (KPIs), measuring event success, analyzing data to identify areas for improvement, and providing recommendations for future events.

· Ensure brand consistency: Event Marketing Managers ensure that all event aspects, from messaging to visuals, align with the company's brand identity and values.

· Oversee content creation: This includes crafting compelling copy for promotional materials, presentations, and other event-related content.

· Manage on-site event presence: During the event, they oversee staff, troubleshoot issues, and ensure a positive experience for attendees.

Qualifications and skills

· Education: A Bachelor's degree in any stream.

· Experience: Must have 6-8 years of experience in event marketing, event planning, project management, and marketing strategy is essential.

· Strong communication skills: Excellent written and verbal communication skills are crucial for communicating with clients, vendors, and internal teams.

· Organizational and project management skills: Event Marketing Managers need to be highly organized, detail-oriented, and proficient in managing multiple projects and deadlines simultaneously.

· Creativity and problem-solving abilities: They need to be innovative in creating unique and engaging event experiences and adept at addressing unexpected challenges that arise during event planning and execution.

· Marketing strategy and digital marketing expertise: A strong understanding of marketing principles and proficiency in digital marketing techniques (social media, email marketing, content marketing, etc.) are crucial for promoting events and driving attendance.

· Budgeting and financial management skills: Event Marketing Managers are responsible for managing event budgets, negotiating with vendors, and ensuring cost-effectiveness.

· Leadership and teamwork skills: They need to be able to lead and motivate teams, collaborate effectively with colleagues, and work effectively in a team setting.

Interested candidates can share their resume on- shivangee.khatik@technoconservices.com or 9147080723

Job Types: Full-time, Permanent

Pay: ₹40,000.00 - ₹45,000.00 per month

Benefits:

• Health insurance
• Provident Fund

Work Location: In person