Home
Jobs

Email Marketing Executive

5 years

0 Lacs

Posted:1 day ago| Platform: Linkedin logo

Apply

Work Mode

On-site

Job Type

Full Time

Job Description

Email Marketing Executive

Key Responsibilities:

  • Design and execute

    targeted B2B email campaigns

    focused on lead generation for website development and design.
  • Manage and grow email databases (

    400+ active email IDs

    ) segmented by industry, location, and other criteria.
  • Use email marketing tools (e.g., Mailchimp, Lemlist, Klaviyo, GMass, Woodpecker, etc.) to run automated drip campaigns and track performance.
  • Extract and validate B2B data using tools like

    Apollo.io, ZoomInfo, Skrapp, Hunter.io, Lusha, Snov.io, etc.

  • Personalize outreach to improve open rates and conversion.
  • Analyze performance metrics (open rate, click-through rate, bounce rate, etc.) and continuously optimize campaigns.
  • Use LinkedIn, cold emailing, and prospecting tools to reach decision-makers (CEOs, Marketing Heads, Founders, etc.).
  • Maintain CRM records and pipeline management using tools like

    HubSpot, Zoho CRM, or Pipedrive

    .
  • Research market trends and identify new opportunities in the US and Canadian markets.

Required Skills and Qualifications:

  • Minimum 1–5 years of experience in

    email marketing and lead generation

    , especially in the B2B tech or digital services space.
  • Strong knowledge of

    email marketing platforms

    (Mailchimp, ActiveCampaign, etc.).
  • Experience using

    data scraping or email extraction tools

    .
  • Familiarity with

    CAN-SPAM

    and

    GDPR

    compliance in email campaigns.
  • Strong written communication skills for writing personalized outreach messages.
  • Understanding of

    US and Canadian business culture

    and time zones.
  • Prior experience in lead generation for

    website design/development

    services is a big plus.


Mock Interview

Practice Video Interview with JobPe AI

Start Job-Specific Interview
cta

Start Your Job Search Today

Browse through a variety of job opportunities tailored to your skills and preferences. Filter by location, experience, salary, and more to find your perfect fit.

Job Application AI Bot

Job Application AI Bot

Apply to 20+ Portals in one click

Download Now

Download the Mobile App

Instantly access job listings, apply easily, and track applications.

coding practice

Enhance Your Skills

Practice coding challenges to boost your skills

Start Practicing Now

RecommendedJobs for You