Digital Marketing Specialist

Company Description

HoriSun Renewables is a forward-thinking engineering services firm specializing in renewable energy projects with over a decade of expertise in the field. The company provides a wide range of services, including pre-sales layout and project execution, contributing to the advancement of clean energy solutions. Our dedicated team has extensive knowledge of international codes and compliance, ensuring high-quality and reliable outcomes. At HoriSun Renewables, we are committed to driving innovation and sustainability in the renewable energy sector.

Role Description

This is a full-time on-site role located in the Mohali district. As a Digital Marketing Specialist, you will be responsible for developing and implementing digital marketing strategies to enhance brand visibility and engagement. Daily responsibilities include managing social media campaigns, analyzing web performance metrics, optimizing online marketing efforts, and collaborating with other teams to achieve marketing objectives. The ideal candidate will have a strong understanding of the digital landscape and innovative approaches to drive business growth.

Qualifications

• Proficiency in Social Media Marketing and Online Marketing strategies
• Experience in Digital Marketing and Web Analytics
• Strong Communication skills for creating impactful messages and collaborating with stakeholders
• Ability to analyze data and optimize campaigns to achieve marketing goals
• Familiarity with current digital trends, technologies, and best practices
• Bachelor’s degree in Marketing, Communications, or a related field
• Experience in the renewable energy sector is a plus