Digital Marketing Specialist

*Job Description – Digital Marketer*

Position: Digital Marketer

Location: 1 Lower ground floor, Kohat Enclave, Metro Station, Kohat Enclave, Pitampura, Delhi, 110034

Employment Type: Full-time

*About the Role*

We are looking for a results-driven Digital Marketer who can take ownership of our online presence. The ideal candidate should have hands-on experience in SEO, social media management, Shopify website handling, and digital strategy planning to drive traffic, engagement, and sales.

*Key Responsibilities*

1. *SEO (Search Engine Optimization):*

Perform keyword research, on-page and off-page optimization.

Monitor website performance and improve rankings.

Track and report SEO metrics regularly.

2. *Social Media Management:*

Plan, create, and publish engaging content across platforms (Instagram, Facebook, LinkedIn, etc.).

Grow followers, engagement, and brand awareness.

Manage paid campaigns when required.

3. *Shopify Website Management:*

Update and maintain website pages, product listings, and collections.

Ensure smooth user experience and optimize for conversions.

Monitor website analytics and suggest improvements.

4. *Strategy & Planning:*

Develop and implement digital marketing strategies aligned with business goals.

Research market trends and competitor activities.

Plan and execute campaigns to boost online presence and sales.

5. *Requirements*

* Proven experience as a Digital Marketer or in a similar role.

* Strong knowledge of SEO tools (Google Analytics, Search Console, SEMrush, etc.).

* Experience managing Shopify websites.

* Good understanding of social media algorithms and trends.

* Ability to plan and execute digital marketing campaigns.

* Strong analytical, creative, and communication skills.

*Nice to Have*

Experience with paid ads (Meta Ads, Google Ads).

Basic knowledge of graphic design/video editing tools.

*What We Offer*

Opportunity to grow with a fast-paced brand.

Creative freedom to implement your ideas.

A collaborative and learning-oriented work environment.

paid- 20k-25k ( also depends on the interview )

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹25,000.00 per month

Work Location: In person