Digital Marketing Specialist

AXIS OVERSEAS CAREERS LLP

0 years

3 - 4 Lacs

cochin

Posted:1 day ago| Platform: GlassDoor logo

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Skills Required

marketing development content data analysis analyze analytics engagement report optimization seo strategies drive strategy research

Work Mode

On-site

Job Type

Full Time

Job Description

Campaign development and management: Create, execute, and oversee digital marketing campaigns across various platforms, including organic and paid search, social media, and email.
Content creation: Develop and publish engaging digital content, such as blog posts, social media updates, website copy, and ad creatives.
Data analysis and reporting: Monitor and analyze key performance indicators (KPIs) from campaigns using tools like Google Analytics to track traffic, engagement, and ROI. Report on campaign performance and provide data-driven insights.
Search engine optimization (SEO) and pay-per-click (PPC): Implement SEO strategies to improve organic search rankings and manage paid advertising campaigns to drive targeted traffic.
Social media management: Oversee a company's social media strategy to increase brand presence and engage with audiences.
Collaboration: Work with other team members, such as designers, content creators, and sales departments, to align marketing efforts.
Market research: Conduct competitor analysis and research new advertising trends to inform campaign strategy.

Job Types: Full-time, Permanent

Pay: ₹25,000.00 - ₹40,000.00 per month

Benefits:

Cell phone reimbursement
Health insurance

Work Location: In person

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