Digital Marketing / Software Sales - Marketing( Head and Jr.)

2 years

0 Lacs

Posted:2 weeks ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Story of Strateworks-

Our Bold Vision – Transforming the way businesses work

Our Core Values

  • Creating a competitive edge for our clients
  • Delivering Tangible ROI on every software project
  • Fostering a Team-First culture
  • Upholding Integrity in everything we do
  • Being a Forerunner in Adopting the Latest Technologies

We are on a Mission- Enabling to 1k business by 2025 globally with Unique & Powerful Software Solutions.


If you’re energetic, goal-driven and love tech, we’d love to have you on our Software Sales & Marketing team!


Software Sales And Marketing (head / Jr.)


Key Responsibilities:

  • Drive the entire sales cycle: lead generation, pitching, demonstration, proposal, negotiation and closure
  • Take a consultative approach to understand client challenges and match them with the right ZOHO solutions
  • Strong Communication and Interpersonal skills
  • Strong Ownership & Team Leadership Qualities


Digital Marketing (Head/Jr)


About The Role

Digital Marketing Head


Key Responsibilities

Marketing & Branding

  • Plan, lead, and execute the complete digital marketing strategy for Strateworks.
  • Build brand positioning aligned with company goals and service offerings.
  • Manage all social media channels (LinkedIn, Instagram, Facebook, YouTube, etc.).
  • Develop marketing campaigns specifically for IT Software Implementation (Zoho, Freshworks, HRMS, Accounting software etc.).
  • Create and execute monthly content calendars.


Lead Generation

  • Build & optimize lead generation campaigns across platforms (LinkedIn, Google Ads, Meta).
  • Use email marketing tools and automation to drive B2B leads.
  • Track and analyze campaign performance and ROI


Content & Creative Managment

  • Guide the design team for creatives, videos, reels, and infographics.
  • Ensure all content is business-oriented, professional, and target-specific.
  • Content writing support for website, ads, case studies, and landing pages.


Website & SEO

  • Lead website SEO strategy (On-page, Off-page, Technical).
  • Coordinate website changes, landing pages, and blogs for ranking & leads.
  • Improve SERP ranking and domain authority.


Collaboration & Reporting

  • Work closely with Sales & HR for campaigns and branding needs.
  • Prepare monthly performance reports (Leads, Reach, ROI, Engagement).
  • Research competitors & industry trends for innovation.


Required Skills :

Expertise in:

  • Lead Generation
  • SEO, SEM
  • LinkedIn ads & marketing
  • Google Ads & Analytics
  • Meta Ads
  • Email Marketing
  • Ability to manage junior team members & take ownership of marketing outcomes.
  • Strategic thinking + Hands-on execution capability.


Why join Strateworks?

  • Fast-growing IT Business Hub in a Tier 3 city.
  • Work directly with company leadership on impactful initiatives.
  • Performance-driven career growth + creativity freedom.
  • We grow people, not just teams.


Who Can Apply:

Location:

Experience :


www.strateworks.co.in

Anjali Kagathara – +91 94266 68927

hr@strateworks.com.

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