Digital Marketing Manager

XLNC Exotic

10 years

0 Lacs

jalandhar punjab india

Posted:2 weeks ago| Platform:

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Skills Required

marketing seo content ads report analytics design writing communication management wordpress automation hubspot

Work Mode

On-site

Job Type

Full Time

Job Description

Job Summary:

Digital Marketing Manager

Key Responsibilities:

Plan, execute, and monitor
digital marketing campaigns
across various channels (Google Ads, Facebook Ads, Instagram, LinkedIn, etc.).
Manage and optimize
SEO/SEM strategies
to improve website rankings and organic traffic.
Conduct
keyword research
, on-page and off-page SEO, and link-building activities.
Develop engaging and relevant
content
for blogs, websites, and social media platforms.
Monitor and manage the company’s presence on
social media platforms
.
Track, analyse, and report
campaign performance
using tools like Google Analytics, Search Console, and Ads Manager.
Collaborate with the design and content team to create
marketing creatives, ads, and email campaigns
.
Stay updated with the latest
digital marketing trends and best practices
.

Required Skills & Qualifications:

Bachelor’s degree in Marketing, Business, or a related field.
7–10 years of experience
in digital marketing or a similar role.
Strong knowledge of
SEO, Google Ads, Facebook/Instagram Ads, and LinkedIn Ads
.
Proficiency in
Google Analytics, Search Console, and digital marketing tools
.
Basic knowledge of
content writing & email marketing
.
Good understanding of
social media platforms & online branding
.
Strong
analytical, communication, and project management skills
.

Preferred Skills (Good to Have):

Knowledge of
WordPress/Shopify
or website management.
Experience with
graphic design tools
like Canva/Photoshop.
Understanding of
marketing automation tools (Zoho, HubSpot, etc.)
.

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