Digital Marketing Manager

Job Description

Company Description Vistaram Realty is a dynamic and innovative real estate development company specializing in industrial park development, residential projects, and construction services. With a commitment to excellence and sustainable practices, we create vibrant and thriving communities. Our industrial parks provide state-of-the-art facilities for modern businesses, while our exceptional residential projects combine comfort, style, and functionality. In construction services, we deliver quality commercial and infrastructure projects. Our aim is to enhance the lives of our customers and the communities we serve through meticulous craftsmanship and innovative design. Role Description This is an on-site, full-time role located in Vadodara for a Digital Marketing Manager. The Digital Marketing Manager will be responsible for developing and implementing digital marketing strategies to drive online traffic and generate leads. Their daily tasks include managing social media marketing campaigns, conducting web analytics, and optimizing digital marketing initiatives. They will also oversee content creation and coordinate with various teams to ensure cohesive marketing efforts. Key Responsibilities: Develop and execute digital marketing strategies across various channels (SEO, SEM, social media, email, display advertising, content marketing). Plan and manage campaigns to drive traffic, engagement, and leads that deliver sales and ROI. Manage and optimize the company website and landing pages for SEO and conversion performance. Collaborate with the content team to create and distribute engaging content. Analyze digital marketing metrics and performance data, providing actionable insights. Oversee paid media campaigns (Google Ads, Facebook/Instagram, LinkedIn, etc.). Manage and grow the company’s presence on social media platforms. Utilize marketing automation and CRM tools to optimize customer journey and lead nurturing. Stay up-to-date with digital trends, tools, and best practices. Manage budgets and report on ROI. Qualifications Social Media Marketing and Lead Generation skills 3-5 years of proven experience in digital marketing or related role. Proficiency in Web Analytics and Digital Marketing Marketing skills with the ability to develop and implement effective strategies Excellent communication and organizational skills Ability to work independently and collaboratively with a team Bachelor's degree in Marketing, Business, Communications, or a related field Experience in the real estate industry is a plus Show more Show less