Digital Marketing Manager

Digital Marketing Manager

Location:

Company:

Experience:

Employment Type:

About the Role

growth-focused and strategic Digital Marketing Manager

dynamic, high-growth startup settings,

Key Responsibilities

• Develop and execute a growth strategy

  focused on

  B2B lead generation, digital expansion, and revenue scaling.

• Implement

  sales automation tools and workflows

  (Zoho, HubSpot, Marketo, sales/marketing AI tools) to enhance lead management and conversion.

• Lead SEO initiatives

  , including

  topical authority, silo structures, and technical SEO

  to improve search rankings.
• Oversee

  performance marketing

  campaigns (Google Ads, LinkedIn Ads, Facebook Ads & Native Ads) to drive

  high-quality inbound leads.

• Optimize

  social media (SMM) and content marketing strategies

  for brand authority and engagement.

• Build and scale affiliate marketing and strategic partnerships

  to drive new business opportunities.
• Align

  marketing and sales efforts

  to create predictable revenue streams and enhance customer acquisition.

• Analyze and leverage data-driven insights

  to optimize campaigns and improve overall marketing ROI.
• Stay ahead of industry trends and

  adopt emerging digital growth strategies and tools.

• Work closely with the

  founding team to shape and drive the company’s long-term growth vision.

Requirements

Minimum 2-3 years of experience

SEO, SEM, performance marketing, and demand generation.

topical authority, SEO silo structures, and content marketing strategies.

sales automation tools

marketing, sales, and product growth strategies.

Data-driven mindset

Startup mindset – adaptable, resourceful, and comfortable working in a high-growth, fast-paced environment.

Must be willing to relocate to Thiruvananthapuram, Kerala (Onsite role).

Benefits & Perks

• Competitive leadership-level compensation and performance-based incentives.

• Opportunity to shape and drive the company’s

  high-impact growth strategy.

• Access to

  cutting-edge digital tools and growth resources.

• Learning and development programs for continuous career growth.

• Dynamic and fast-paced startup environment

  with a high degree of ownership and responsibility.