Digital Marketing Manager

Key Responsibilities:

• Plan, execute, and manage digital marketing strategies across platforms to drive traffic, engagement, and lead generation.
• Run and optimize campaigns on Google Ads and Meta (Facebook & Instagram) Ads to meet performance goals.
• Develop and maintain a comprehensive SEO strategy to improve search engine rankings and organic reach.
• Create and manage social media calendars, ensuring timely and relevant content across all platforms.
• Analyze performance using Google Analytics and other marketing tools to derive actionable insights.
• Stay updated with the latest marketing trends, tools, and best practices to bring innovative tactics to the table.
• Collaborate with content, design, and product teams to ensure cohesive messaging and branding.
• Track KPIs and ROI for all digital marketing activities, and prepare regular reports for senior management.
• Manage and mentor junior team members or external agencies as needed.

Requirements:

• 4–6 years of hands-on experience in digital marketing with a proven track record of successful campaigns.
• Strong expertise in Google Ads, Meta Ads, SEO, and strategy planning.
• Experience in creating and executing social media calendars for different platforms.
• Proficiency in tools such as Google Analytics, Google Search Console, Meta Business Suite, and other current marketing platforms.
• Excellent understanding of performance metrics, audience segmentation, and user behavior.
• Creative thinker with the ability to generate new ideas and strategies for brand visibility and engagement.
• Excellent communication, leadership, and project management skills.

Preferred Qualifications:

• Experience working across multiple industries or in a multi-brand environment.
• Familiarity with tools like SEMrush, Ahrefs, HubSpot, Canva, Buffer, or Hootsuite.
• Certifications in Google Ads, Meta Ads, or Digital Marketing are a plus.

What We Offer:

• A dynamic work environment with a focus on innovation and growth.
• Opportunities to shape the digital identity of multiple brands under the group.
• Competitive salary, performance-based incentives, and professional development support.

Job Type: Full-time

Pay: ₹20,000.00 - ₹45,000.00 per month

Work Location: In person

Application Deadline: 05/08/2025
Expected Start Date: 05/08/2025