Digital Marketing Manager

Job Description

Job Title: Digital Marketing Manager Location: Noida Sector 62 Experience: 3 to 5 years Industry: IT Product-Based Employment Type: Full-time Joining: Immediate About Us Meon is a fast-growing IT product-based company focused on delivering innovative software solutions to clients. We specialize in developing scalable SaaS platforms and digital products that solve real-world business challenges. Read at: - https://meon.co.in/ Role Overview: As a Digital Marketing Manager, you will be responsible for driving the digital marketing initiatives of our product portfolio. You will own and manage all aspects of digital marketing — from SEO, SEM, and content strategy to email marketing, analytics, and paid campaigns. The ideal candidate is hands-on, data-driven, and experienced in scaling digital presence and lead generation for B2B technology products. Key Responsibilities:  Develop, implement, and manage end-to-end digital marketing strategies to drive brand awareness, website traffic, and high-quality leads.  Plan and execute performance marketing campaigns across Google Ads, LinkedIn, Facebook, and other paid platforms.  Manage SEO/SEM strategies to improve organic visibility and keyword rankings.  Oversee the planning, creation, and optimization of content across channels (blogs, whitepapers, case studies, landing pages, etc.).  Develop and manage email marketing campaigns using tools like Mailchimp, HubSpot, or similar platforms.  Analyze campaign performance through tools like Google Analytics, Search Console, and other reporting tools.  Collaborate with product, design, and sales teams to align marketing goals with business objectives.  Stay updated with the latest digital marketing trends, tools, and best practices.  Monitor and manage digital marketing budgets efficiently to maximize ROI. Required Skills & Qualifications:  3 to 5 years of proven experience in digital marketing, preferably in an IT product or SaaS company.  Strong understanding of all aspects of digital marketing, including SEO, SEM, PPC, content marketing, email marketing, and analytics.  Hands-on experience with tools such as Google Ads, Google Analytics, Search Console, SEMrush/Ahrefs, HubSpot, etc.  Excellent communication, analytical, and project management skills.  Ability to work in a fast-paced, team-oriented environment.  Bachelor's or Master’s degree in Marketing, Business, Communications, or a related field.  Must be available to join immediately. Job Type: Full-time Pay: ₹35,000.00 - ₹50,000.00 per month Schedule: Day shift Work Location: In person Application Deadline: 28/06/2025 Expected Start Date: 26/06/2025