Digital Marketing Manager

Digital Marketing Manager/ SMO Specialist

Delhi (onsite)/ 5-days working

6 to 8 years

Employment Type: Full-time

IMMEDIATE JOINERS ONLY

We at ANJ Creations Pvt Ltd are looking for a data-driven and strategic Digital Marketing

Manager to lead our Digital media initiatives across multiple platforms.

responsible for developing and executing high-impact paid marketing strategies, optimizing campaign performance to achieve our acquisition and growth goals. 

Company Description:

ANJ Creations Pvt Ltd is an ISO 9001, 27001, CMMI Level 3, AIR empaneled, DAVP empaneled 

(Print, Multimedia) & full INS Accredited agency with its corporate office in New Delhi and 

branches in Mumbai, Lucknow, Allahabad & Jaipur. We’re a forward-thinking advertising team 

looking for passionate digital marketing (PPC) managers with team leading skills and an 

excellent eye for detail.

Key Responsibilities:

• Plan and execute effective Digital marketing strategies to boost engagement and followers across platforms (Instagram, LinkedIn, Facebook, X, etc.)

• Optimize content and posting schedules for maximum reach and performance (SMO)

• Drive organic reach through smart SMO techniques including keyword-rich content, optimized hashtags, post timing, and audience engagement.

• Leverage tools like Google Analytics, Meta Business Manager, Google Tag Manager, Looker Studio, etc., for data-driven decisions.

• Track and measure KPIs such as reach, engagement, CTR, and growth; generate monthly performance reports with insights and recommendations

• Monitor trends, competitor activities, and platform updates to improve strategy

• Assist in strategizing and tracking paid ad campaigns (Meta Ads, Google Ads, LinkedIn)

• Analyze campaign performance and prepare weekly/monthly reports with actionable insights
• Engage with the community through DMs, comments, and posts to build an authentic brand voice.

Requirements:

• 6 to 8 years of experience in Digital marketing or SMO.

• Strong understanding of social media platforms and their algorithms

• Knowledge of organic growth strategies and content optimization.

• Hands-on experience managing large-scale paid media campaigns across Google, Meta, and other platforms.

• Strong understanding of attribution models, conversion tracking, audience segmentation, and remarketing strategies.
• Familiarity with paid ads setup, targeting, and performance tracking

• Proficiency in tools like Meta Business Suite, LinkedIn Campaign Manager, Canva, or similar

• Excellent communication and creative thinking skills
• A data-driven mindset with attention to detail

Interested candidates can share their CVs at hr@anj.xyz