Posted:5 hours ago|
Platform:
On-site
Full Time
About Weft:
Weft Technologies is a digital product hub building next-gen solutions for logistics, healthcare, legal tech, and D2C. We blend design, code, and growth strategy to help ambitious founders scale fast. We are seeking a motivated and detail-oriented Digital Marketing Executive with 6 months to 1 year of experience, specializing in Social Media Marketing (SMM) and Paid Ads. The ideal candidate will assist in creating, managing, and optimizing social media campaigns and paid advertising efforts to drive brand awareness, engagement, and conversions.
Key Responsibilities:
> Manage and grow company social media accounts (Facebook, Instagram, LinkedIn, etc.)
> Plan and schedule engaging content using tools like Meta Business Suite
> Monitor daily activity, respond to comments/messages, and build community engagement
> Coordinate with the design/content team for creatives and captions
> Track and analyze SMM performance metrics and suggest improvements
> Set up, monitor, and optimize paid ad campaigns on platforms like:
> Conduct basic keyword research, audience targeting, and budget allocation
> Analyze ad performance and prepare weekly/monthly reports
> A/B test ad creatives and copies to improve ROI
Skills & Tools Required:
> Basic to intermediate knowledge of:
> Strong communication skills and creativity
Job Type: Full-time
Pay: ₹10,000.00 - ₹15,000.00 per month
Work Location: In person
Expected Start Date: 25/08/2025
Weft Technologies Pvt Ltd
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