Digital Marketing Executive

Job Title: Digital Marketing Executive
Location: Hyderabad
Experience Required: Minimum 1 year

Job Description:

• Manage and grow the company's Instagram and YouTube channels by creating and curating engaging content.
• Develop and implement content calendars to ensure consistent and relevant posting.
• Optimize content for better reach, engagement, and conversions.
• Develop creative photo and video content to highlight the unique aspects of jewelry collections.
• Collaborate with photographers, designers, and influencers to create compelling visuals and stories.
• Monitor, analyze, and report on the performance of social media campaigns.
• Use analytics tools to optimize content and improve campaign effectiveness.
• Respond to comments, messages, and inquiries on social media platforms in a timely and professional manner.
• Build and maintain an active and engaged online community.
• Plan and execute paid ad campaigns on Instagram and YouTube to drive traffic and sales.
• Track ad performance and manage budgets effectively.
• Stay updated with digital marketing trends and competitor activities in the jewelry industry.
• Suggest and implement innovative strategies to enhance brand visibility and engagement.

Skills & Qualifications:

• Bachelor's degree in Marketing, Communications, or a related field (preferred).
• Proven experience managing YouTube and Instagram for a business or brand.
• Proficiency in social media tools and analytics platforms.
• Strong creative and design sense for visual content.
• Knowledge of jewelry trends and target audience preferences is a plus.
• Excellent communication and teamwork skills.

Job Type: Full-time

Pay: ₹20,000.00 - ₹25,000.00 per month

Benefits:

• Health insurance
• Provident Fund

Ability to commute/relocate:

• Somajiguda, Hyderabad, Telangana: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• Are you comfortable with 20,000 - 25,000 ?

Experience:

• Social media management: 1 year (Preferred)
• Digital marketing: 1 year (Required)

Work Location: In person