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Job Title: Digital Marketing Executive Experience Required: 2 Years Location: Hyderabad About the Role We are looking for a dynamic and data-driven Digital Marketing Executive with 2 years of hands-on experience in performance marketing, SEO, and digital growth strategies. If you thrive in a fast-paced environment, have a knack for optimizing campaigns, and are passionate about driving measurable results, we’d love to meet you. Key Responsibilities Plan, execute, and optimize performance marketing campaigns on LinkedIn, Google, and Referral platforms with a clear focus on ROI and lead generation. Manage A/B testing, keyword strategies, audience targeting, and retargeting to drive lead and demand generation. Drive SEO efforts across on-page, off-page, and technical areas; optimize SEO-led content for organic growth. Support website revamps and execute CRO strategies using tools like Google Analytics, Hotjar, etc. Leverage marketing tools including CRM, analytics, and automation platforms to enhance campaign performance. Write compelling short-form content including ad copies, landing page messaging, social media posts, and email subject lines. Collaborate cross-functionally across product, inside sales, presales, and sales, and drive continuous improvement. Requirements 2 years of hands-on experience in digital marketing with proven campaign performance metrics. Strong understanding of B2B marketing, particularly in SaaS. Proficiency in LinkedIn Ads, Google Ads, SEO tools (e.g., SEMrush, Ahrefs), Google Analytics, heatmap tools, CRM systems, and conversion optimization tools. Working knowledge of website CMS platforms (e.g., WordPress, Webflow). Good grasp of digital content formats, messaging, and audience targeting. Strong communication skills, both verbal and written. Show more Show less
