Digital Marketing Executive

AIWO

2 years

0 Lacs

chennai tamil nadu india

Posted:9 hours ago| Platform:

Apply

Skills Required

marketing ads shopify seo drive engagement content report analytics data communication creativity collaboration certification

Work Mode

On-site

Job Type

Full Time

Job Description

About the Role

Digital Marketing Executive

Key Responsibilities

Plan, execute, and optimize
digital marketing campaigns
across platforms (Facebook, Instagram, Google, WhatsApp, etc.).
Manage and optimize
Shopify store marketing activities
including product listings, SEO, discount campaigns, and integrations.
Develop and manage
influencer collaborations
to drive engagement and sales.
Create, segment, and execute
email marketing campaigns
with measurable results.
Plan and monitor
social media content and paid advertising campaigns
for brand awareness and lead generation.
Run and optimize
shopping ads, remarketing campaigns, and WhatsApp marketing campaigns
.
Manage and update
Google Merchant Center
to ensure product feed accuracy and compliance.
Track, measure, and report performance of all campaigns using analytics tools and suggest improvements.
Stay updated with the latest
digital marketing trends, tools, and best practices
for eCommerce growth.

Required Skills & Experience

2+ years of hands-on digital marketing experience
(preferably in eCommerce).
Strong knowledge of
Shopify
platform and its marketing integrations.
Proven experience in
influencer marketing, email marketing, social media, and paid media ads
.
Proficiency in
Google Ads (Shopping, Display, Search), Meta Ads, and WhatsApp marketing tools
.
Experience in managing and optimizing
Google Merchant Center
feeds.
Strong analytical skills with ability to interpret data and optimize campaigns.
Excellent communication, creativity, and collaboration skills.

Preferred Qualifications

Experience working with
health, wellness, or retail brands
(a plus).
Certification in
Google Ads, Meta Ads, or Digital Marketing
will be an advantage.

More Jobs at AIWO

private chef

chennai, tamil nadu

2.0 - 6.0 yrs

Salary: Not disclosed

Wellness Sales Executives

chennai, tamil nadu

2.0 - 6.0 yrs

Salary: Not disclosed

Social Media Specialist – Content Creation & Design

Chennai, Tamil Nadu, India

2.0 - 2.0 yrs

Salary: Not disclosed

Sales Executive – Voice, Email, WhatsApp & Text

Chennai, Tamil Nadu, India

3.0 - 3.0 yrs

Salary: Not disclosed

Graphic Designer (with CMS Experience)

chennai, tamil nadu

2.0 - 6.0 yrs

Salary: Not disclosed

Mock Interview

Practice Video Interview with JobPe AI

Start Job-Specific Interview

Start Your Job Search Today

Browse through a variety of job opportunities tailored to your skills and preferences. Filter by location, experience, salary, and more to find your perfect fit.