We are seeking a proactive and performance-oriented Digital Marketing Executive with hands-on experience in SEO, Google Ads, website lead generation, and digital campaign execution. The ideal candidate will be responsible for driving high-quality website traffic, improving lead conversions, managing paid marketing campaigns, and supporting international (export) client acquisition strategies. The role will also involve managing and optimizing the
Grainville India corporate website
to enhance global brand visibility, generate export inquiries, and support overseas sales growth for a
professional MNC-level rice processing and export organization
while coordinating with
international clients and B2B buyers
.
Key Responsibilities
- Perform basic-level SEO activities, including on-page website optimization, keyword research, meta tag creation, and basic content optimization.
- Manage Google Ads campaigns (Search & Display – basic level), including campaign creation, keyword targeting, budget optimization, and performance tracking.
- Optimize the company website for improved lead generation and conversion rate optimization (CRO).
- Work on website lead targeting and landing page optimization to enhance inquiry quality.
- Monitor, manage, and analyze leads through CRM systems (Zoho CRM preferred).
- Coordinate closely with sales and export teams to support international buyer lead generation.
- Track website and campaign performance using Google Analytics and Google Search Console.
- Assist in social media promotions and paid boost campaigns across digital platforms.
- Prepare and present weekly and monthly digital marketing performance reports to management.
- Handle digital communication with export clients via email, website inquiries, and CRM systems.
- Manage and respond to customer support queries across website, email, WhatsApp, phone calls, and social media platforms in a timely, professional, and efficient manner.
- Ensure prompt, accurate, and professional responses to all online inquiries to maintain high customer satisfaction and lead engagement
Requirements
- 2–3 years of experience in Digital Marketing
- Basic SEO and Google Ads knowledge
- Website lead generation & CRO understanding
- B2B & Export marketing exposure (mandatory)
- Zoho CRM or similar CRM experience
- MS Excel, Word, PowerPoint & Canva
- Good communication in English & Hindi
Educational Qualification (Mandatory)
- Graduate in Marketing, Business Administration, Mass Communication, IT, or any related field
- Digital Marketing certification will be an added advantage
Preferred Candidate Profile
- Self-motivated and target-driven professional.
- Ability to work independently and meet deadlines.
- Strong coordination skills with sales and export teams.
- Detail-oriented with a data-driven approach.
Key Technical & Laptop Skills
- Proficient in Laptop & Desktop Operations
- Strong knowledge of Windows OS, Internet Browsing & Email Handling
- Hands-on experience with MS Excel, MS Word & PowerPoint
- Practical knowledge of Canva (basic designing)
- Ability to handle CRM software (Zoho CRM preferred)
- Experience in Google Ads, SEO tools & website backend
- Data entry, report preparation & lead tracking on laptop
- Good typing speed and accuracy
- Ability to work on online portals, dashboards & cloud-based too
Benefits
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