We’re seeking a Digital Marketing Analyst who combines creative thinking with data planning, executing, and measuring SEO, paid media, social, and CMS initiatives to drive measurable growth.

Key Responsibilities

Handle multiple digital marketing projects with clear timelines and outcomes.

Collaborate with design, content, and sales to launch campaigns and landing pages.

Guide the team in implementing day-to-day marketing activities and best practices.

Create/review content briefs, on-page copy, and ad creatives.

Manage and update websites using a CMS (e.g., WordPress/Webflow).

Plan, launch, and optimize Google Ads and Meta Ads campaigns.

Track performance in GA4: define KPIs, set up events/conversions, and build simple dashboards.

Maintain stakeholder (customer) communication for updates, reports, and feedback.

Work within Agile/Scrum rituals (standups, sprint planning, retros) to prioritize and ship work. ‍

Skills you Need

SEO: keyword research, on-page optimization, internal linking, basic technical checks.

Technical SEO: site audits, indexation, sitemaps/robots, Core Web Vitals basics.

SMO/Social: content planning, scheduling, and basic community responses.

Paid Media: hands-on Google Ads & Meta Ads setup, budgeting, and optimization.

Analytics: GA4 events/goals, UTM hygiene, reporting, and actionable insights.

CMS: working experience updating pages, blogs, and landing pages.

Soft Skills: excellent communication, leadership, and project coordination.

Marketing automation/CRM (e.g., HubSpot, Active Campaign)

Experience

2+ Years

Work Location

Kochi

Work Type

Full Time

Apply Now

Please send your resume to careers@cabotsolutions.com

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