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Cabot Technology Solutions
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Digital marketing Analyst

Digital marketing Analyst

Cabot Technology Solutions

2 - 7 years

6 Lacs

kochi

Posted:5 days ago| Platform:

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Skills Required

front end smo wordpress javascript cms html scheduling seo analytics crm

Work Mode

Work from Office

Job Type

Full Time

Job Description

Job Information

we're seeking a Digital Marketing Analyst who combines creative thinking with data planning, executing, and measuring SEO, paid media, social, and CMS initiatives to drive measurable growth.

Key Responsibilities

Handle multiple digital marketing projects with clear timelines and outcomes.

Collaborate with design, content, and sales to launch campaigns and landing pages.

Guide the team in implementing day-to-day marketing activities and best practices.

Create/review content briefs, on-page copy, and ad creatives.

Manage and update websites using a CMS (eg, WordPress/Webflow).

Plan, launch, and optimize Google Ads and Meta Ads campaigns.

Track performance in GA4: define KPIs, set up events/conversions, and build simple dashboards.

Maintain stakeholder (customer) communication for updates, reports, and feedback.

Work within Agile/Scrum rituals (standups, sprint planning, retros) to prioritize and ship work.

Skills you Need

SEO:
keyword research, on-page optimization, internal linking, basic technical checks.

Technical SEO:
site audits, indexation, sitemaps/robots, Core Web Vitals basics.

SMO/Social:
content planning, scheduling, and basic community responses.

Paid Media:
hands-on Google Ads & Meta Ads setup, budgeting, and optimization.

Analytics:
GA4 events/goals, UTM hygiene, reporting, and actionable insights.

CMS:
working experience updating pages, blogs, and landing pages.

Soft Skills:
excellent communication, leadership, and project coordination.

Marketing automation/CRM (eg, HubSpot, Active Campaign)

Experience

2+ Years

Work Location

Kochi

Work Type

Full Time

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Job Information

We are looking for an experienced JavaScript developer who is proficient with AngularJS applications. As a Cabotian, you will be involved in all phases of the development cycle from conception to implementation.

Your Responsibilities

1. Design, develop and debug apps with AngularJS
2. Ensure the performance, quality, and responsiveness of applications
3. Ability to respond to various development issues and coordinate with the stakeholders
4.Perform full life-cycle development with minimal supervision5. Building reusable components and front-end libraries for future use

Skills You Need

1. Ability to deliver a complete front end application using AngularJS
2. Strong proficiency in JavaScript/CSS/HTML3. Experience with data structure libraries4. Knowledge of code versioning tools such as Git, SVN or any modern VCS

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Digital marketing Analyst