Demand Generation Specialist

As a Demand Generation Specialist in the plastics industry, you will play a vital role in driving revenue through innovative strategies. Your responsibilities will include leading a team of Business Development Specialists, designing data-driven demand generation initiatives, and engaging target customer segments effectively. Monitoring market trends, optimizing lead generation campaigns, and collaborating with cross-functional teams are key aspects of this role to ensure business growth and alignment with company goals. Your qualifications should include an MBA with over 15 years of experience, demonstrating expertise in B2B business development or demand generation, preferably within the plastics or manufacturing sector. Strong leadership and team management skills are essential, along with excellent analytical, strategic thinking, and communication abilities. Hands-on experience with CRM tools, digital marketing platforms, and campaign tracking will be beneficial for success in this role. Moreover, your ability to work collaboratively across departments and with senior leadership will be crucial for implementing growth strategies effectively. Overall, this role offers an exciting opportunity for a strategic thinker with deep industry knowledge to lead demand generation efforts and foster a high-performing team culture in the plastics and manufacturing industry.,